AMD Vision is a marketing

Marketing

Marketing is the process used to determine what products or services may be of interest to customers, and the strategy to use in sales, communications and business development. It generates the strategy that underlies sales techniques, business communication, and business developments...

 term from AMD. The 'AMD Vision' branding segments personal computer

Personal computer

A personal computer is any general-purpose computer whose size, capabilities, and original sales price make it useful for individuals, and which is intended to be operated directly by an end-user with no intervening computer operator...

s and laptop

Laptop

A laptop, also called a notebook, is a personal computer for mobile use. A laptop integrates most of the typical components of a desktop computer, including a display, a keyboard, a pointing device and speakers into a single unit...

s which contain the company's Fusion

AMD Fusion

AMD Fusion is the marketing name for a series of APUs by AMD. There are two flavors of Fusion currently available, one with its CPU logic based on the Bobcat core and the other its CPU logic based on the 10h core. In both cases the GPU logic is HD6xxx, which itself is based on the mobile variant of...

 APUs

Accelerated processing unit

An accelerated processing unit is a processing system that includes additional processing capability designed to accelerate one or more types of computations outside of a CPU. This may include a graphics processing unit used for general-purpose computing , a field-programmable gate array , or...

 into four categories, with increasing capability, each aimed at a different target audience

Target audience

In marketing and advertising, a target audience, is a specific group of people within the target market at which the marketing message is aimed .....

.

, the Vision categories are E2, A4, A6 and A8, based on the Llano APU series of the same names. The marketed capabilities of each line varies, with the base E2 line targeted at consumers wanting basic "skip-free HD playback", the A4 marketed as providing "easy photo editing", the A6 claimed to enable "fast video editing" and the top range A8 as allowing "ultra-realistic 3D gaming".

AMD also uses the 'Vision' branding for its software suite, the AMD Vision Engine, comprising the Catalyst graphics drivers

Device driver

In computing, a device driver or software driver is a computer program allowing higher-level computer programs to interact with a hardware device....

, OpenCL driver, and AMD Vision Engine Control Center. AMD is also used in Sony Viao laptops.

External links

• VISION Technology from AMD - Official website
• Build or Upgrade a Vision Desktop