10k Plan
Encyclopedia
The 10K Plan was an urban planning
Urban planning
Urban planning incorporates areas such as economics, design, ecology, sociology, geography, law, political science, and statistics to guide and ensure the orderly development of settlements and communities....

 doctrine for Downtown Oakland to attract 10,000 new residents to the city's downtown and Jack London Square
Jack London Square
Jack London Square is a popular tourist attraction on the waterfront of Oakland, California. Named after the author Jack London and owned by the Port of Oakland, it is the home of stores, restaurants, hotels, an Amtrak station, a ferry dock, the historic Saloon, the cabin Jack London lived in the...

 areas.

Former Oakland Mayor Jerry Brown
Jerry Brown
Edmund Gerald "Jerry" Brown, Jr. is an American politician. Brown served as the 34th Governor of California , and is currently serving as the 39th California Governor...

 continued his predecessor Elihu Harris
Elihu Harris
Elihu Mason Harris is a former U.S. Democratic Party politician and college administrator. He served as the 46th mayor of Oakland, California from 1991 to until 1999. He served for 12 years as a member of the California State Assembly before his election as Oakland mayor...

' public policy of supporting downtown housing development in the area defined as the Central Business District in Oakland's 1998 General Plan. Since Brown worked toward the stated goal of bringing an additional 10,000 residents to Downtown Oakland, his plan was known as "10K." It has resulted in redevelopment projects in the Jack London District, where Brown purchased and later sold an industrial warehouse which he used as a personal residence, and in the Lakeside Apartments District
Lakeside Apartments District, Oakland, California
The Lakeside Apartments District neighborhood, also known as The Gold Coast, and simply as The Lakeside, is one of Oakland, California's historic residential neighborhoods between its Downtown district and Lake Merritt...

 near Lake Merritt
Lake Merritt
Lake Merritt is a large tidal lagoon that lies just east of downtown Oakland, California. It is surrounded by parkland and city neighborhoods. A popular 3.1 mile walking and jogging path runs along its perimeter...

, where two infill projects were proposed and approved, one of which is in its fifth year of construction. The 10k plan has touched the historic Old Oakland
Old Oakland
Old Oakland, formally known as the Old Oakland Historic District, is a historic district in downtown Oakland, California. The area is located on the northwest side of Broadway, between the City Center complex and the Jack London Square district, and across Broadway from Chinatown.The Old Oakland...

 district, the Chinatown
Chinatown, Oakland, California
The Chinatown neighborhood in Oakland, California, is a pan-Asian neighborhood which reflects Oakland's diverse Asian American community. It is frequently referred to as "Oakland Chinatown" in order to distinguish it from nearby San Francisco's Chinatown...

 district, the Uptown
Uptown Oakland
Uptown is a neighborhood in Downtown Oakland, California, located just north of the center of downtown. Its boundaries are ill-defined, but most definitions include the area bounded by Grand Avenue at the north, Telegraph Avenue on the west, City Center plaza on the south, and Harrison Street on...

 district, and Downtown
Downtown Oakland
Downtown Oakland is the central business district of Oakland, California; roughly bounded by 6th Street or the Oakland Estuary on the southwest, Interstate 980 on the northwest, Grand Avenue on the northeast, and Lake Merritt on the east....

.

With the opening of Forest City's The Uptown, the plan is one step closer to being fulfilled. The Uptown is sustainable, affordable, mixed-use, mixed-income public/private partnership. It borders Downtown Oakland, an area which certain political and business interests are attempting to redevelop and “re-imagine.”
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