Sourced

• I could make Halo. It's not that I couldn't design that game. It's just that I choose not to. One thing about my game design is that I never try to look for what people want and then try to make that game design. I always try to create new experiences that are fun to play.
  • Source http://www.ew.com/ew/article/0,,20037961,00.html?cid=recirc-peopleRecirc

• A game that keeps a smile on the player's face is a wonderful thing. Nintendo's theme for 2006 will be "Create new fun". Spread the fun of games to everyone. To do this, we must return to the beginning, to recapture the essence that made people who enjoy games even now enjoy them in the first place.
  • Source: Famitsu

• Any new media or industry that grows rapidly is going to be criticized. That's just because the older, more established media have been around, and a lot of adults can be very conservative. They may not have an open mind to new things that weren't around when they were growing up, and are replacing the things they grew up with... over the years I've seen this standard image of a child playing a video game in which the child is alone in a darkened room, with his face very close to the TV, with the light of the TV reflecting off his face, holding the controller and just staring at the TV. I'd really like to be able to change that image of video games into something that's a little more positive.
  • Source: Gamasutra.com (members only)

• Games are a trigger for adults to again become primitive, primal, as a way of thinking and remembering. An adult is a child who has more ethics and morals, that's all. When I am a child, creating, I am not creating a game. I am in the game. The game is not for children, it is for me. It is for an adult who still has a character of a child.
  • Source: Next Generation Magazine

• I don't know what Mario will look like next; maybe he will wear metallic clothing with a red hat.
  • 1991, before the release of Super Mario 64.

• I don't like all the attention. I think it's better to let my work do the talking.
  • Source: Digital Trends

• The PSP will not be able to display anything that you cannot do on a current system.
  • Source: USA Today

• What if everything that you see, is more than what you see? The person next to you is a warrior and the space that appears empty is a door to another world? What if something appears that shouldn't? You either dismiss it or accept that there is more to the world than you think. Perhaps it is really a doorway, and if you choose to go inside, you'll find many unexpected things.
  • Source: Nintendo Power

• Necessity is the mother of invention. I love solving things like that. Because there wasn't enough memory, thinking of an economical way to make the movements look right was like solving a puzzle, and I had a lot of fun.
  • Source: http://uk.wii.com/software/interviews/mario_kart/vol1/index.html

On Wii

• Controller is so intuitive, even your mum can play.
  • Source: E3 2006

• I would say the games that we're working on now, like the new Zelda: Twilight Princess, have hardcore content. And if you look at the Revolution's controllers, there's a nunchaku-style controller expansion that's really well suited to first-person shooters.
  • Source: 2006 Issue of Maxim

• Originally, I wanted a machine that would cost $100. My idea was to spend nothing on the console technology so all the money could be spent on improving the interface and software. If we hadn't used NAND flash memory [to store data such as games and photos] and other pricey parts, we might have succeeded.
  • Source: November 16, 2006 Business Week interview