Womenomics: Write Your Own Rules for Success is a non-fiction

Non-fiction

Non-fiction is the form of any narrative, account, or other communicative work whose assertions and descriptions are understood to be fact...

 book written by ABC News

ABC News

ABC News is the news gathering and broadcasting division of American broadcast television network ABC, a subsidiary of The Walt Disney Company...

' Good Morning America

Good Morning America

Good Morning America is an American morning news and talk show that is broadcast on the ABC television network; it debuted on November 3, 1975. The weekday program airs for two hours; a third hour aired between 2007 and 2008 exclusively on ABC News Now...

 senior national correspondent Claire Shipman

Claire Shipman

Claire Shipman is an American television journalist, currently the senior national correspondent for the ABC program, Good Morning America. She also blogs at the website True/Slant. She is married to Jay Carney, President Barack Obama's White House Press Secretary.- Career :Shipman's broadcast...

 and BBC World News America

BBC World News America

BBC World News America is a current affairs news programme produced by BBC World News to be shown initially for American audiences. It's presented by Katty Kay, who was announced the main anchor in September 2011....

 Washington correspondent Katty Kay

Katty Kay

Katty Kay is an English journalist and correspondent, based at the Washington, D.C. bureau of BBC News. She also blogs at the website True/Slant and is a Board Member at the IWMF .-Biography:...

 that was published by Harper Collins on June 2, 2009..

Additionally, the term "Womenomics" applies to a concept Shipman and Kay have termed for what they see as an upcoming paradigm shift in the way individuals and companies approach work, due to an increase in value of women in the workforce

Women in the workforce

Until modern industrialized times, legal and cultural practices, combined with the inertia of longstanding religious and educational traditions, had restricted women's entry and participation in the workforce. Economic dependency upon men, and consequently the poor socio-economic status of women...

and changing attitudes of women towards priorities of balancing work and personal life.

Summary

In Womenomics, Shipman and Kay explore the theory that trends in the current business world have allowed women to leverage their value in order to redefine success. To support this idea, the authors collect evidence showing a concurrent increase in value to companies of female management and increase in priority to women of workplace flexibility. According to the authors, the book functions both to present these findings and to provide "advice, guidance, and fact-based support that proves you don’t have to do it all to have it all." Based on findings from the research done for the book, Shipman and Kay are expanding Womenomics conceptually to include a website incorporating analysis from guest bloggers and news coverage on the shifting roles of women in the workplace.

Contents

• Introduction
• Chapter 1: Womenomics 101
• Chapter 2: What We Really Want
• Chapter 3: Redefining Success-It's All in Your Mind
• Chapter 4: Good-bye Guilt (and Hello No)
• Chapter 5: Lazy Like a Fox: Work Smarter Not Harder
• Chapter 6: Value Added: Redefine Your Value, Value Your Time
• Chapter 7: Nine Rules to Negotiate Nirvan: How to Change Your Whole Work Deal
• Chapter 8: A Womenomics World
• Epilogue

External links

• Official Site
• Harper Collins page for Womenomics
• ISBN 9780061697180