WZOO-FM
Encyclopedia
WZOO-FM is an FM
FM broadcasting
FM broadcasting is a broadcasting technology pioneered by Edwin Howard Armstrong which uses frequency modulation to provide high-fidelity sound over broadcast radio. The term "FM band" describes the "frequency band in which FM is used for broadcasting"...

 radio station
Radio station
Radio broadcasting is a one-way wireless transmission over radio waves intended to reach a wide audience. Stations can be linked in radio networks to broadcast a common radio format, either in broadcast syndication or simulcast or both...

 in Edgewood, Ohio
Edgewood, Ohio
Edgewood is a census-designated place in Ashtabula County, Ohio, United States. The population was 4,762 at the 2000 census.-Geography:Edgewood is located at ....

, USA broadcasting at 102.5 MHz with an oldies
Oldies
Oldies is a term commonly used to describe a radio format that concentrates on music from a period of about 15 to 55 years before the present day....

 radio format. It is one of four stations in the Media One Group's Ashtabula cluster, the others being WFUN
WFUN (AM)
WFUN is an AM radio station in Ashtabula, Ohio, USA broadcasting at 970 kHz with a sports radio format. It is one of four stations in the Media One Group's Ashtabula cluster, the others being WZOO-FM, WREO-FM, WYBL and WFXJ-FM—all of which were sold off by Clear Channel in September...

, WREO-FM
WREO-FM
WREO-FM is a radio station broadcasting a Hot Adult Contemporary format. Licensed to Ashtabula, Ohio, USA, it serves Ashtabula and Lake Counties in Northeast Ohio. The station is currently owned by Sweet Home Ashtabula, LLC and features programing from Citadel Media.For many years, WREO broadcast...

, WYBL
WYBL
WYBL is a radio station broadcasting a Country Music format. Licensed to Ashtabula, Ohio, USA, it serves the Ashtabula area. The station is currently owned by Sweet Home Ashtabula, LLC.HISTORY...

 (FM) and WFXJ-FM
WFXJ-FM
WFXJ-FM is a commercial FM radio station in Ashtabula, Ohio, USA, broadcasting at 107.5 MHz with a classic rock format. It is one of four stations in the Media One Group's Ashtabula cluster, the others being WZOO-FM, WREO-FM, WYBL and WFUN - all of which were sold off by Clear Channel in...

 - all of which were sold off by Clear Channel
Clear Channel Communications
Clear Channel Communications, Inc. is an American media conglomerate company headquartered in San Antonio, Texas. It was founded in 1972 by Lowry Mays and Red McCombs, and was taken private by Bain Capital LLC and Thomas H. Lee Partners LP in a leveraged buyout in 2008...

 in September 2007.

History

WZOO was founded by John A. Bulmer, an experienced broadcaster whom was awarded a number of FCC permits to construct new FM stations in Ohio, Indiana and Glens Falls, NY (Lake Luzerne). When Bulmer constructed the new Ashtabula station on 102.5 MHz, he wanted something that rhymed with the 102 dial position. Mr. Bulmer desired the name ZOO. However, WZOO was already in use by an AM radio station in North Carolina.

Bulmer was able to take advantage of an FCC policy that allowed him to be granted the WZOO call sign on FM (as WZOO-FM) by obtaining the written permission from WZOO-AM
WZOO (AM)
WZOO is a radio station broadcasting aChristian music format. Licensed to Asheboro, NC, USA, it serves the Asheboro, NC area. The station is currently owned by Faith Enterprises, Inc.....

 in Asheboro, North Carolina
Asheboro, North Carolina
Asheboro is a city in Randolph County, North Carolina, United States. The population was 21,672 at the 2000 census. It is the county seat of Randolph County, and is the home of the state-owned North Carolina Zoo.-Geography:...

. Mr. Bulmer paid the licensee of WZOO (AM) $1,000 to grant him permission. Hence, "102 ZOO" was born. WZOO-FM was one of five construction permits granted to Bulmer in the late 80's/early 90's. At that time, prior to FCC auctions for frequencies, Bulmer discovered a not widely known FCC policy whereby if a filing window closed and there were no applications filed, the FCC would then grant a construction permit (authority to build the radio station) under "First Come/First Serve" processing rules. While the general public was often stampeding to the next newly opened filing window, Bulmer was combing the FCC's records for windows that had just closed to ascertain what FCC filing windows drew no applications for a particular community.

As a result, Mr. Bulmer received construction permits to construct new FM stations in Edgewood, OH (Ashtabula, OH, WZOO-FM), North Baltimore, Ohio (WHMQ FM, Findlay, OH, now WPFX), Royal Center, Indiana (WHZR (FM) "Hoosier 103" in Logansport, Indiana) and WJBI-FM in Windslow (Augusta-Waterville, ME). Bulmer constructed three of those four stations (he gave the WJBI-FM permit back to the FCC, as the economy had hit the skids in the early 90's) and built an entire group of new FM stations from construction permits. Arguably, 102 ZOO was Bulmer's most successful station in the group. Having constructed the station in late 1988 for approximately $140,000, he sold the station to Richard and David Rowley of Ashtabula in May of 1999. Bulmer recently sold his last stations, WDOE (AM) and WBKX (FM) ("96 Kix FM") in Dunkirk-Fredonia, NY and he is now retired, spending time between homes in Pennsylvania and Florida.

The station was most commonly known under the nickname "102 ZOO" right after going on the air in 1989 right up until October of 2007. It has, however, changed its slogan several times from originally being "The Exciting FM" in 1989 and into the early 90s when it operated under a Top 40 format.

Then, in the mid 90s, 102 ZOO changed format to become a Hot AC (Adult Contemporary) station. It also changed its slogan to "No Rap, No Metal, No Way". In the early 2000s, when the station was sold by local owners, brothers Richard & David Rowley to Clear Channel, 102 ZOO changed its slogan again to "Your Hit Music Station". The station remained Hot AC until flipping back to a Top 40 (CHR) format in September of 2006. Then, in a controversial move upsetting much of the community, during October of 2007, Media One Group changed 102 ZOO to an oldies
Oldies
Oldies is a term commonly used to describe a radio format that concentrates on music from a period of about 15 to 55 years before the present day....

format on October 5, 2007.

The oldies format has since filled a void that was previously missing in the community, although mystery still surrounds the circumstances as to why the top 40 (also filling a similar void) was taken off the air after having seemingly become the popular station it was always meant to be in the county.

MORE PROBLEMS FOR THE ZOO

After only a few months on the air as "Magic Oldies 102.5", the already struggling station suffered another blow as it was forced to drop the name "Magic" for copyright infringement reasons with the signal being too close to that of WMJI-FM Cleveland which is also an oldies channel using the name "Magic".
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