WRCK
Encyclopedia
WRCK is a radio station
Radio station
Radio broadcasting is a one-way wireless transmission over radio waves intended to reach a wide audience. Stations can be linked in radio networks to broadcast a common radio format, either in broadcast syndication or simulcast or both...

 broadcasting a Contemporary Christian
Contemporary Christian music
Contemporary Christian music is a genre of modern popular music which is lyrically focused on matters concerned with the Christian faith...

 format. Licensed to Utica, New York
Utica, New York
Utica is a city in and the county seat of Oneida County, New York, United States. The population was 62,235 at the 2010 census, an increase of 2.6% from the 2000 census....

, USA, the station serves the Utica-Rome area. The station is currently owned by Educational Media Foundation
Educational Media Foundation
Educational Media Foundation is a not-for-profit organization that operates the K-LOVE and Air 1 radio networks. EMF is based in Rocklin, California....

 which airs the Air 1
Air 1
Air1 is a Christian music radio network in the United States, operated by the non-profit organization EMF Broadcasting. Air 1 is essentially a Top-40 station with Christian Music - so many of the rules that commercial Top-40 stations use for musical rotation apply.-History:In 1986, KLRD began...

format

History

The station became a K-Love
K-LOVE
K-LOVE is a Contemporary Christian music radio programming service in the United States operated by the Educational Media Foundation. As of January 2011, K-LOVE's programming is carried on over 440 FM stations and translators in 45 states. K-LOVE claims an audience of 250,000 people each week via...

affiliate in 2001, after Bethany Broadcasting sold WVVC, a Christian radio station, to Educational Media Foundation
Educational Media Foundation
Educational Media Foundation is a not-for-profit organization that operates the K-LOVE and Air 1 radio networks. EMF is based in Rocklin, California....

 for $1.25 million. It was the first purchase made by EMF in the state of New York. When the station took the K-Love affiliation, the calls were changed to WKVU.

On December 15, 2010 WRCK swapped frequencies with K-Love-formatted WKVU, with WRCK (and its Air 1 Christian rock format) moving to 100.7 FM and WKVU
WKVU
WKVU is a radio station broadcasting a Christian format. Licensed to Utica, New York, USA, the station serves the Utica-Rome area. The station is currently owned by Educational Media Foundation, and is an affiliate of the K-Love network....

 moving to 107.3 FM. In November 2011, EMF announced that it would sell WRCK to Roser Communications; Air 1 will remain available in Utica through WOKR (93.5 FM).
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