WMXY
Encyclopedia
WMXY is a radio station
Radio station
Radio broadcasting is a one-way wireless transmission over radio waves intended to reach a wide audience. Stations can be linked in radio networks to broadcast a common radio format, either in broadcast syndication or simulcast or both...

 in Youngstown, Ohio
Youngstown, Ohio
Youngstown is a city in the U.S. state of Ohio and the county seat of Mahoning County; it also extends into Trumbull County. The municipality is situated on the Mahoning River, approximately southeast of Cleveland and northwest of Pittsburgh, Pennsylvania...

, broadcasting a Hot Adult Contemporary music format. It is the Youngstown affiliate for Delilah in the evening.

History

WMXY first began as WKBN-FM, a sister to its same-named AM station and television station. The relationship between the radio stations continues today, though the TV station has been spun off to a different owner. In the station's earliest years, WKBN's signal was simulcast with WKBN-FM, but by the mid-1960s, WKBN-FM separated its programming in response to new FCC rules mandating that dual AM-FM licensees originate programming for at least half of the broadcast day. Thus, WKBN-FM became an easy-listening station, mostly automated, and later adopting the moniker "Stereo 99".

Not long after, WKBN-FM became an office favorite among Youngstown area businesses, and like many beautiful music formatted stations nationwide, was at its peak of profitability from the late 1960s through the mid 1980s.

WKBN then switched from its easy listening format to soft adult contemporary by 1989, in response to the decline in easy listening music popularity. Most of the dayparts remained automated, however; and the Stereo 99 moniker remained.

By the end of the 20th Century, the station changed its call letters to WMXY and adopted the slogan "Mix 98.9", and adopted a more mainstream adult contemporary format.
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