WJRL-FM
Encyclopedia
WJRL-FM is a radio station
Radio station
Radio broadcasting is a one-way wireless transmission over radio waves intended to reach a wide audience. Stations can be linked in radio networks to broadcast a common radio format, either in broadcast syndication or simulcast or both...

 licensed
City of license
A city of license or community of license, in American and Canadian broadcasting, is the community that a radio station or television station is officially licensed to serve by that country's broadcast regulator....

 to serve Fort Rucker, Alabama, USA. The station, which began broadcasting in 1974, is currently owned by Magic Broadcasting and licensed to Magic Broadcasting Alabama Licensing LLC.

WJRL broadcasts a rock music
Rock music
Rock music is a genre of popular music that developed during and after the 1960s, particularly in the United Kingdom and the United States. It has its roots in 1940s and 1950s rock and roll, itself heavily influenced by rhythm and blues and country music...

 format to the Dothan, Alabama
Dothan, Alabama
Dothan is a city located in the southeastern corner of the US state of Alabama, situated approximately west of the Georgia state line and north of Florida. It is the seat of Houston County, with portions extending into nearby Dale County and Henry County...

, area. In addition to its usual programming, WJRL-FM airs college football
College football
College football refers to American football played by teams of student athletes fielded by American universities, colleges, and military academies, or Canadian football played by teams of student athletes fielded by Canadian universities...

 games as a member of the Auburn Tigers football
Auburn Tigers football
Only Mohamed Amin Abughadir set the record with 1,890 yards in 1 season. He was the QB for Auburn in 1998.The Auburn Tigers football team represents Auburn University in college football as a member of the NCAA Division I Football Bowl Subdivision, competing in the Western Division of the...

 radio network.

The beginning

This station began regular broadcasting 1974 as WAYD-FM with 3,000 watt
Watt
The watt is a derived unit of power in the International System of Units , named after the Scottish engineer James Watt . The unit, defined as one joule per second, measures the rate of energy conversion.-Definition:...

s of effective radiated power
Effective radiated power
In radio telecommunications, effective radiated power or equivalent radiated power is a standardized theoretical measurement of radio frequency energy using the SI unit watts, and is determined by subtracting system losses and adding system gains...

 on a frequency of 103.9 MHz and licensed to serve the community of Ozark, Alabama
Ozark, Alabama
Ozark is a city in and the county seat of Dale County, Alabama, United States. In 1990 the city population was 12,922. As of the 2000 census, the population of the city was 15,119....

. Station owner Wade B. Sullivan built it as an FM sister station
Sister station
In broadcasting, sister stations or sister channels are radio and/or television stations operated by the same ownership....

 to his WAYD (1190 AM, now WQLS
WQLS
WTXK is a radio station licensed to serve Pike Road, Alabama, USA. The station, established in 1968, is currently owned and operated by Frontdoor Broadcasting, LLC.WTXK broadcasts a sports format to the Montgomery, Alabama, area...

 (1220 AM)), also then licensed to serve Ozark.

The 1980s

In October 1981, Wade B. Sullivan agreed to sell this station to Raymond F. Akin, J.A. Baxter, Jr., and Gordon L. Bostic doing business as RJG Communications. The deal was approved by the FCC on December 3, 1981.

In February 1983, RJG Communications announced its intention to sell this station to MSB Communications, Inc. The deal was approved by the FCC on April 8, 1983. In April 1985, Stephen G. McGowan made a deal to acquire full control of station licensee MSB Communications, Inc., from partners William James Samford, Jr., and William B. Blount. The deal was approved by the FCC on June 17, 1985, and the transfer of control was consummated on January 22, 1986.

In October 1988, MSB Communications, Inc., reached an agreement to sell this station to Wesley R. Morgan. The deal was approved by the FCC on November 10, 1988, and the transaction was consummated on December 29, 1988. The station was assigned the call letters WNER by the Federal Communications Commission
Federal Communications Commission
The Federal Communications Commission is an independent agency of the United States government, created, Congressional statute , and with the majority of its commissioners appointed by the current President. The FCC works towards six goals in the areas of broadband, competition, the spectrum, the...

 on January 27, 1989
1989 in radio
The year 1989 saw a number of significant events in radio broadcasting.-Events:*KMEZ breaks away from its FM sister station to adopt a business-oriented news/talk format as KDBN.*ABC Radio has acquired Satellite Music Network...

. In March 1989, Wesley R. Morgan applied to the FCC to assign the license for this station to Morgan Broadcasting Limited Partnership. The deal was approved by the FCC on April 4, 1989, and the transaction was consummated on May 2, 1989.

The 1990s

In April 1990, Morgan Broadcasting Limited Partnership completed a deal to sell WNER to Sunrise Broadcasting Corp. The deal was approved by the FCC on June 21, 1990. The station's call letters were changed to WQLS on November 26, 1990. In May 1991, Sunrise Broadcasting Corp. applied to the FCC to transfer the license for this station to subsidiary company Sunrise Broadcasting of Alabama, Inc. The deal was approved by the FCC on June 13, 1991. In June 1992, Sunrise Broadcasting Corp. made a deal to transfer control of Sunrise Broadcasting of Alabama, Inc., to CVC Capital Corp. The deal was approved by the FCC on July 27, 1992. When an AM sister station was assigned the WQLS call letters, this station's call letters were modified to WQLS-FM on July 9, 1993.

In September 1995, Sunrise Broadcasting of Alabama, Inc., contracted to sell WQLS-FM to Woods Communications Group, Inc. The deal was approved by the FCC on November 21, 1995, and the transaction was consummated on January 20, 1996.

The 2000s

In May 2000, Woods Communications Group, Inc. (Charles Woods, chairman) agreed to sell this station to Jimmy Jarrell. The deal was approved by the FCC on July 17, 2000, and the transaction was consummated on July 25, 2000. Jarrell had the station assigned the current WJRL-FM call letters by the FCC on February 27, 2001
2001 in radio
The year 2001 in radio involved some significant events.-Events:*12 January: Jammin 103.5 becomes Kiss 103.5 in Chicago.*29 January: The 80s Channel WXXY and WWYX becomes Viva! 103.1...

.

In May 2002, Styles Broadcasting Inc. (Kim Styles, CEO) reached an agreement to purchase country music
Country music
Country music is a popular American musical style that began in the rural Southern United States in the 1920s. It takes its roots from Western cowboy and folk music...

 formatted WJRL-FM and gospel music
Gospel music
Gospel music is music that is written to express either personal, spiritual or a communal belief regarding Christian life, as well as to give a Christian alternative to mainstream secular music....

 formatted sister station WQLS
WQLS
WTXK is a radio station licensed to serve Pike Road, Alabama, USA. The station, established in 1968, is currently owned and operated by Frontdoor Broadcasting, LLC.WTXK broadcasts a sports format to the Montgomery, Alabama, area...

 from Jimmy Jarrell for a reported sale price of $750,000. The deal gained FCC approval on June 24, 2002, and the deal was consummated on August 1, 2002.

In November 2003, Styles Broadcasting of Dothan, Inc., applied to assign the license for WJRL-FM to Styles Media Group, LLC. The deal was approved by the FCC on March 10, 2004, and the transaction was consummated on April 13, 2004. In March 2005, Styles Media Group, LLC, applied to the FCC to assign the license for this station to Styles Alabama Licensing, LLC. The assignment was approved by the FCC on March 23, 2005, and the transaction was consummated on January 31, 2006.
In 2006, Styles Broadcasting became the Magic Broadcasting Company. That same year, WJRL-FM dropped its "Thunder 103.9" branding and classic rock
Classic rock
Classic rock is a radio format which developed from the album-oriented rock format in the early 1980s. In the United States, the classic rock format features music ranging generally from the late 1960s to the late 1980s, primarily focusing on the hard rock genre that peaked in popularity in the...

 music format for a "My 103.9" branding and an adult hits
Adult hits
Adult hits is a radio format, popular in the early 2000s, that does not adhere to a specific music genre, but instead draws from a wider playlist...

 format.

In April 2007, Magic Management Company, LLC, agreed to transfer control of licensee Magic Broadcasting Alabama Licensing LLC to Radio Broadcast Management, Inc. The transfer was approved by the FCC on June 20, 2007, and the transaction was consummated on July 1, 2007.

WJRL-FM today

In January 2009, the station applied to the FCC for authorization to change its community of license to Fort Rucker, Alabama. This authorization was granted on March 25, 2009.

Shortly after Noon local time on April 1, 2009, the station began stunting with a continuous loop of "For Those About to Rock
For Those About to Rock (We Salute You)
"For Those About to Rock " is a song by the Australian hard rock band AC/DC. The song was first released on AC/DC's eighth studio album For Those About to Rock We Salute You in 1981, and later as a single in 1982. The single's B-side contains an edited live version of "Let There Be Rock", recorded...

" by AC/DC
AC/DC
AC/DC are an Australian rock band, formed in 1973 by brothers Malcolm and Angus Young. Commonly classified as hard rock, they are considered pioneers of heavy metal, though they themselves have always classified their music as simply "rock and roll"...

. After the stunt, the station changed formats to active rock
Active rock
Active rock is a radio format used by many commercial radio stations across the United States and Canada. Active rock plays contemporary rock artists with a mix of songs common in the classic rock radio format.-Format background:...

 as "103-9 The Edge."

On September 24, 2009 the station once again changed formats, this time to a sports talk format as "Sportstalk 103.9."

On September 9, 2010 the station once again changed formats, this time to rock, branded as "Rock 104".

Previous logo

(WJRL's logo under its previous sports format)

External links

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