Vendio
Encyclopedia
Vendio Services, Inc. is an American Internet software as a service (SaaS)
company that provides sales management software by subscription. A majority of customers use Vendio for its eBay auction management program and eBay applications. Vendio also owns and operates Dealio, Widgipedia and Honesty.com.
tried to block Auctionwatch.com from indexing its auctions. In response, Vendio took out a full page ad in The Wall Street Journal
calling attention to eBay's tactics and launched a debate on the use of user-created content on the Internet, in which the United States Department of Justice
eventually became involved.
As eBay became the dominant online auction site, Auctionwatch.com increased its focus on solutions for online sellers, and in 2001 the company changed its name to Vendio, derived from the Latin
root “to sell.” Vendio continued to grow as it focused further on online merchants, and in 2006 Vendio bought a significant controlling interest in Andale, a popular provider of auction management and research services for eBay sellers. In 2009 Vendio released the Vendio Platform, which can manage inventory and sales on multiple sites, including eBay and Amazon, as well as feed inventory to comparison-shopping engines Shopzilla
, Google
Product Search and Shopping.com
. Vendio also launched its own webstore that includes an online shopping cart, and which charges no listing fees or commissions.
Vendio is currently headquartered in San Mateo
, CA
with offices in Romania
and India
. The company has been included in business lists, such as Inc.
5000, Forbes
Best of the Web, and the Silicon Valley
/San Jose
Business Journal’s Fast 50. Vendio’s founder and CEO, Rodrigo Sales, has also been a finalist for the Ernst & Young
Entrepreneur of the Year Award.
, Keith Rabois and Yoda McJedi.
Vendio acquired Andale’s research service in 2006 and has since updated it with a propriety and patented clustering algorithm that provides selling recommendations by analyzing and parsing eBay sales data. Vendio Research was awarded runner-up for Most Innovative Application in the 2009 eBay Star Developer Awards.
Software as a Service
Software as a service , sometimes referred to as "on-demand software," is a software delivery model in which software and its associated data are hosted centrally and are typically accessed by users using a thin client, normally using a web browser over the Internet.SaaS has become a common...
company that provides sales management software by subscription. A majority of customers use Vendio for its eBay auction management program and eBay applications. Vendio also owns and operates Dealio, Widgipedia and Honesty.com.
History
Founded in 1999 as Auctionwatch.com, Vendio was a popular online auction aggregator that allowed visitors to search for items on multiple auction sites from one location. Soon it turned into a forum for sellers and buyers to discuss topics related to online auctions and selling strategies. As the site’s popularity grew, Auctionwatch.com used discussion topics as locations for its first online tools to help eBay sellers. In late 1999, eBayEBay
eBay Inc. is an American internet consumer-to-consumer corporation that manages eBay.com, an online auction and shopping website in which people and businesses buy and sell a broad variety of goods and services worldwide...
tried to block Auctionwatch.com from indexing its auctions. In response, Vendio took out a full page ad in The Wall Street Journal
The Wall Street Journal
The Wall Street Journal is an American English-language international daily newspaper. It is published in New York City by Dow Jones & Company, a division of News Corporation, along with the Asian and European editions of the Journal....
calling attention to eBay's tactics and launched a debate on the use of user-created content on the Internet, in which the United States Department of Justice
United States Department of Justice
The United States Department of Justice , is the United States federal executive department responsible for the enforcement of the law and administration of justice, equivalent to the justice or interior ministries of other countries.The Department is led by the Attorney General, who is nominated...
eventually became involved.
As eBay became the dominant online auction site, Auctionwatch.com increased its focus on solutions for online sellers, and in 2001 the company changed its name to Vendio, derived from the Latin
Latin
Latin is an Italic language originally spoken in Latium and Ancient Rome. It, along with most European languages, is a descendant of the ancient Proto-Indo-European language. Although it is considered a dead language, a number of scholars and members of the Christian clergy speak it fluently, and...
root “to sell.” Vendio continued to grow as it focused further on online merchants, and in 2006 Vendio bought a significant controlling interest in Andale, a popular provider of auction management and research services for eBay sellers. In 2009 Vendio released the Vendio Platform, which can manage inventory and sales on multiple sites, including eBay and Amazon, as well as feed inventory to comparison-shopping engines Shopzilla
Shopzilla
Shopzilla is a price comparison service. Founded in June 1996 by Farhad Mohit and Henri Asseily as Binary Compass Enterprises, the company changed its name to BizRate.com in January 1999...
Google
Google Inc. is an American multinational public corporation invested in Internet search, cloud computing, and advertising technologies. Google hosts and develops a number of Internet-based services and products, and generates profit primarily from advertising through its AdWords program...
Product Search and Shopping.com
Shopping.com
Shopping.com is a price comparison service owned by eBay and operates websites in USA, United Kingdom, France, Germany and Australia. Shopping.com started out with the name DealTime.com which still operates as a related, but otherwise separate website....
. Vendio also launched its own webstore that includes an online shopping cart, and which charges no listing fees or commissions.
Vendio is currently headquartered in San Mateo
San Mateo, California
San Mateo is a city in San Mateo County, California, United States, in the San Francisco Bay Area. With a population of approximately 100,000 , it is one of the larger suburbs on the San Francisco Peninsula, located between Burlingame to the north, Foster City to the east, Belmont to the south,...
, CA
California
California is a state located on the West Coast of the United States. It is by far the most populous U.S. state, and the third-largest by land area...
with offices in Romania
Romania
Romania is a country located at the crossroads of Central and Southeastern Europe, on the Lower Danube, within and outside the Carpathian arch, bordering on the Black Sea...
and India
India
India , officially the Republic of India , is a country in South Asia. It is the seventh-largest country by geographical area, the second-most populous country with over 1.2 billion people, and the most populous democracy in the world...
. The company has been included in business lists, such as Inc.
Inc. (magazine)
Inc. magazine, founded in 1979 and based in New York City, is a monthly publication focused on growing companies. The magazine publishes an annual list of the 500 fastest-growing private companies in the U.S., the "Inc...
5000, Forbes
Forbes
Forbes is an American publishing and media company. Its flagship publication, the Forbes magazine, is published biweekly. Its primary competitors in the national business magazine category are Fortune, which is also published biweekly, and Business Week...
Best of the Web, and the Silicon Valley
Silicon Valley
Silicon Valley is a term which refers to the southern part of the San Francisco Bay Area in Northern California in the United States. The region is home to many of the world's largest technology corporations...
/San Jose
San Jose, California
San Jose is the third-largest city in California, the tenth-largest in the U.S., and the county seat of Santa Clara County which is located at the southern end of San Francisco Bay...
Business Journal’s Fast 50. Vendio’s founder and CEO, Rodrigo Sales, has also been a finalist for the Ernst & Young
Ernst & Young
Ernst & Young is one of the largest professional services networks in the world and one of the "Big Four" accountancy firms, along with Deloitte, KPMG and PricewaterhouseCoopers ....
Entrepreneur of the Year Award.
Origins
Vendio was founded by Rodrigo Sales in 1999. It is currently backed by Lighthouse Capital Partners and MVC Capital. Vendio’s board of directors include Rick Stubblefield, Bruce Shewmaker, Reid HoffmanReid Hoffman
Reid G. Hoffman is an American entrepreneur and venture capitalist. Hoffman is best known as the co-founder of LinkedIn, a social network used primarily for business connections and job searching.-Early education and career:...
, Keith Rabois and Yoda McJedi.
Technology
Vendio helped eBay develop its first application programming interface (API) and was the first licensed member of the eBay API program, which was the basis for the eBay Developer’s Program, which now has over 15,000 members.Vendio acquired Andale’s research service in 2006 and has since updated it with a propriety and patented clustering algorithm that provides selling recommendations by analyzing and parsing eBay sales data. Vendio Research was awarded runner-up for Most Innovative Application in the 2009 eBay Star Developer Awards.