Vedam (film)
Encyclopedia
Vedam is a 2010 Telugu drama film
Drama film
A drama film is a film genre that depends mostly on in-depth development of realistic characters dealing with emotional themes. Dramatic themes such as alcoholism, drug addiction, infidelity, moral dilemmas, racial prejudice, religious intolerance, poverty, class divisions, violence against women...

 written and directed by Krish
Radhakrishna Jagarlamudi
Radhakrishna Jagarlamudi , also known as Krish is an Indian film director, in the Telugu film industry. He made his directorial debut in 2008 with Gamyam and followed it up with Vedam in 2010, with both the films garnering widespread critical acclaim and fetching him the Filmfare Award for Best...

, starring Allu Arjun
Allu Arjun
Allu Arjun is an Indian film actor known for his work in Telugu cinema. He has won two Nandi, two Filmfare and a CineMAA Award for his performances in Arya, Parugu and Vedam.-Personal life:...

, Manoj Kumar Manchu
Manoj Manchu
Manoj is an Indian actor. He is the younger son of Mohan Babu. He did his bachelors degree from Southeastern Oklahoma State University.Manoj is familiar to Telugu audience right from his childhood. He played many roles as a child artist in his own banner movies when his father Mohan Babu is shown...

, Anushka Shetty
Anushka Shetty
Anushka Shetty is an Indian film actress who works mainly in the Telugu and Tamil film industries. She debuted in the 2005 Telugu film Super and rose to fame following her performance in Vikramarkudu...

, Manoj Bajpai
Manoj Bajpai
Manoj Bajpai , also credited as Manoj Bajpayee, is an Indian film actor, known for playing offbeat and unconventional roles. He first shot into fame with his breakthrough role in Ram Gopal Varma's 1998 film Satya.-Early life:...

,Saranya Ponvannan
Saranya Ponvannan
Saranya Ponvannan, is an Indian film actress, who has predominantly appeared in Tamil language films. Saranya made her debut in a lead role in Mani Ratnam's Nayagan and went on to play lead roles in a few films during the late 1980s...

, Deeksha Seth, Lekha Washington
Lekha Washington
Lekha Washington is an Indian film actress and model, who has appeared in Tamil, Hindi, Telugu films and Kannada language films...

, and Siya Gautham. The film was critically acclaimed, received several accolades including four Filmfare Awards
Filmfare Awards South
Filmfare Awards South is the South Indian segment of the annual Filmfare Awards, presented by The Times Group to honour both artistic and technical excellence of professionals in the South Indian film industry. The awards are separately given for Kannada, Tamil, Telugu and Malayalam films...

 and had a decent run at the box office as well. Krish later remade the film in Tamil
Tamil cinema
Tamil cinema is the film industry based in Chennai, Tamil Nadu, India, dedicated to the production of films in the Tamil language. It is based in Chennai's Kodambakkam district, where several South Indian film production companies are headquartered...

 as Vaanam
Vaanam
Vaanam is an Indian Tamil drama film written and directed by Krish. A remake of his 2010 Telugu film Vedam, the film features an ensemble cast of Silambarasan, Bharath, Anushka Shetty, Prakash Raj and Saranya...

(2011), with Anushka and Saranya reprising their roles.

Plot

Vedam revolves around 5 principal characters.

Vivek Chakravarthy (Manoj Manchu
Manoj Manchu
Manoj is an Indian actor. He is the younger son of Mohan Babu. He did his bachelors degree from Southeastern Oklahoma State University.Manoj is familiar to Telugu audience right from his childhood. He played many roles as a child artist in his own banner movies when his father Mohan Babu is shown...

) is an upcoming rock star in Bengaluru who hails from a family of decorated army officers. His mother wants him to follow the same path but he isn't interested. He is about to give his first live concert on New Year's Eve with his band-mates in Hyderabad. However, Vivek is late to catch the flight and so the band is forced to travel by road. After sometime, one of their tyres get deflated. Not having a spare, the other friends go to get the tyre inflated leaving Vivek and Lasya alone. Meanwhile, they are attacked by a Hindu racist group. However, they manage to get out of the mess with the help of a Sikh truck driver (who incidentally gets involved in an earlier alteraction with Vivek). The band successfully reaches Hyderabad. However they suffer a minor accident there which involves a mother in labour
Childbirth
Childbirth is the culmination of a human pregnancy or gestation period with the birth of one or more newborn infants from a woman's uterus...

. So Vivek takes her to the hospital.

Saroja (Anushka
Anushka
Anushka may refer to:*Anushka Shetty, a South Indian actress*Anushka Sharma, an Indian model and Bollywood actress*Anushka Manchanda, a singer...

) is a prostitute in Amalapuram
Amalapuram
Amalapuram is a town in East Godavari district in the state of Andhra Pradesh, India. It is the headquarters of Godavari delta named Konaseema, the triangle formed by the waters of Godavari. These lands are highly fertile for growing crops like coconut and paddy. Kakinada and Rajahmundry are the...

 working for Rattamma. She has a best friend Karpooram who is a eunuch. Saroja doesn't like working for Rattamma and plans to run away from there. Her dreams come true when she receives a call from Hyderabad from one of her agents. The very next day, which happens to be the New Year's Eve, she leaves for Hyderabad with Karpooram, without Rattamma's knowledge; but not before putting the local sub-inspector Bullabbai to sleep using pills. However, Saroja is arrested in Hyderabad by constables for betraying Bullabbai. Karpooram gets frees her from the inspector and they are both taken by their agent to a client. The client turns out to be yet another broker, who bought Saroja and Karpooram from Rattamma. Both successfully escape from the broker after a scuffle in which Karpooram gets stabbed. So, Saroja takes her to the same hospital that Vivek takes the pregnant lady to.

Ramulu (Nagayya) is a debt-ridden weaver from Sircilla. He lives with his widowed daughter-in-law, Padma (Saranya Ponvannan
Saranya Ponvannan
Saranya Ponvannan, is an Indian film actress, who has predominantly appeared in Tamil language films. Saranya made her debut in a lead role in Mani Ratnam's Nayagan and went on to play lead roles in a few films during the late 1980s...

) and grandson. Ramulu is desperate to get his grandson educated, being illiterate himself. However he owes money to the local landlord, who takes his grandson away saying that he would be sent to the construction business in the city for 10 years to recover the money. He gives Ramulu & Padma 3 days to clear the debt. Not knowing what to do, Padma agrees to sell her kidney, which is illegal (Ramulu had previously sold his kidney for the same purpose). They come to Hyderabad and her kidney is sold successfully. The original kidney is sold for 1 lakh rupees of which Ramulu gets only 37,000 rupees.

Raheemuddin Qureshi (Manoj Bajpai
Manoj Bajpai
Manoj Bajpai , also credited as Manoj Bajpayee, is an Indian film actor, known for playing offbeat and unconventional roles. He first shot into fame with his breakthrough role in Ram Gopal Varma's 1998 film Satya.-Early life:...

) is a Muslim hailing from Old Basti in Hyderabad. In the past, his wife suffered a miscarriage due to a scuffle between him and a few Ganesh devotees during a religious procession. Unable to bear the loss, he decides to leave the country. However during his farewell party, a police officer (who previously insulted Qureshi during the scuffle) comes to his house and arrests his nephews, alleging that they have links with terrorists. When Qureshi obstructs him, he arrests him too. During interrogation, one of his nephews accepts his terrorist background and says that something tragic would happen on New Year's Eve. Qureshi is shocked. When the police transports him to remand, Qureshi panicks and tries to escape. However, his escape bid is unsuccessful and he gets shot in the leg. He is then taken to the hospital and kept in the same ward as another terrorist suspect.

Cable Raju (Allu Arjun
Allu Arjun
Allu Arjun is an Indian film actor known for his work in Telugu cinema. He has won two Nandi, two Filmfare and a CineMAA Award for his performances in Arya, Parugu and Vedam.-Personal life:...

) is a lower middle class guy hailing from Jubilee Hills slum living with his maternal grandmother. He loves Pooja, who is from the upper class of the society. Pooja, however, doesn't know of Raju's financial background and thinks of him to be rich. Raju has to get 2 passes for a lavish New Year's Eve party which cost almost 40,000 rupees. He tries to obtain that money by various means, but is unsuccessful. He even tries to snatch chains from women's necks, but is apprehended by the police when his motorbike hits a police van. He is taken to the police station where he meets Saroja. However, Dappu Subani (who initiated him into the chain snatching business) comes to his rescue and gets him freed. His grandmother, vexed at his behaviour, gives him 3,000 rupees and asks him to do whatever he wants. In a local cafeteria, he happens to see Ramulu with his money bundle and decides to steal it and thus follows him to the hospital. He successfully manages to steal the bundle from Ramulu and Padma. However, as he is about to pay for the passes, he realises his mistake, adds his own 3,000 rupees to the bundle and returns it to Ramulu.

Meanwhile, a group of terrorists come to the ward housing Qureshi and free their leader. They leave Qureshi unharmed on account of his being a Muslim and start the terrorist attack. Raju and Vivek try to save as many people as possible. They even kill two terrorists in the process. Qureshi saves the life of the policeman who arrested him. In the final fight sequence, both Raju and Vivek valiantly give up their lives, trying to protect the people in the hospital.

The conclusion of the movie shows Saroja deciding to change her professiion; Vivek being recognised as a national hero; Raju was dead being respected by all in his community, with Pooja coming to see him along with her mother; Qureshi being freed by the thankful policeman and Ramulu successfully repaying the money and getting his grandson back.

The movie stands on an old hindi saying, 'a true man is the one who dies for another.'

Cast

  • Allu Arjun
    Allu Arjun
    Allu Arjun is an Indian film actor known for his work in Telugu cinema. He has won two Nandi, two Filmfare and a CineMAA Award for his performances in Arya, Parugu and Vedam.-Personal life:...

     as Ananda "Cable" Raju
  • Manoj Manchu
    Manoj Manchu
    Manoj is an Indian actor. He is the younger son of Mohan Babu. He did his bachelors degree from Southeastern Oklahoma State University.Manoj is familiar to Telugu audience right from his childhood. He played many roles as a child artist in his own banner movies when his father Mohan Babu is shown...

     as Vivek Chakravarthy
  • Anushka Shetty
    Anushka Shetty
    Anushka Shetty is an Indian film actress who works mainly in the Telugu and Tamil film industries. She debuted in the 2005 Telugu film Super and rose to fame following her performance in Vikramarkudu...

     as Amalapuram Saroja
  • Manoj Bajpai
    Manoj Bajpai
    Manoj Bajpai , also credited as Manoj Bajpayee, is an Indian film actor, known for playing offbeat and unconventional roles. He first shot into fame with his breakthrough role in Ram Gopal Varma's 1998 film Satya.-Early life:...

     as Raheemuddin Qureshi
  • Saranya Ponvannan
    Saranya Ponvannan
    Saranya Ponvannan, is an Indian film actress, who has predominantly appeared in Tamil language films. Saranya made her debut in a lead role in Mani Ratnam's Nayagan and went on to play lead roles in a few films during the late 1980s...

     as Padma
  • Nagayya as Ramulu
  • Lekha Washington
    Lekha Washington
    Lekha Washington is an Indian film actress and model, who has appeared in Tamil, Hindi, Telugu films and Kannada language films...

     as Lasya
  • Deeksha Seth as Pooja
  • Siya Gautham as Zara
  • Brahmanandam
    Brahmanandam
    Brahmanandam Kanneganti is an Indian actor, commonly appearing in Telugu films. He was born into a Viswakarma gold smith family. He holds Guinness World Record for acting in the most number of films in a single language. He was starred in over 900 films till date. He is noted for Physical comedy...

  • Posani Krishna Murali
  • Raghu Babu
    Raghu Babu
    Raghu Babu is a Telugu comedian, who is the elder son of famous comedian and character actor Giri Babu. He got married in 1988.-Partial filmography:*Endhukante Premanta*Mondi Mogullu Penki Pellalu...

     as Dappu Subani
  • Ravi Prakash as ACP Shiva Ram
  • Satyam Rajesh as Ganapathy
  • Nikki as Karpooram

Production

Director Krish had a visual of an old man walking along with a child in his dreams. However, he felt it as too arty to make a film and also the story was not complete. One day while travelling from Guntur
Guntur
Guntur , is a city and a municipal corporation in the Indian state of Andhra Pradesh, located to the north and west of the Bay of Bengal. It is approximately to the south of the national capital, New Delhi and south east of state capital, Hyderabad. Guntur is the fourth largest city in Andhra...

 to Hyderabad, he narrated the story of Nagayya (initially he named it as Jalayya) to cinematographer Gnana Sekhar, who also worked with him in Gamyam
Gamyam
Gamyam is a 2008 Telugu film directed by Radhakrishna Jagarlamudi. Having returned from the United States with the sole intention of becoming a filmmaker, Jagarlamudi's inspiration for this film came mainly from the film Easy Rider and the book The Motorcycle Diaries...

. The second story initially he conceptualized was about a film crew and later changed it to music band. The title of Vedam struck him when he was penning the story at Sirivennela's home. Krish wanted to do the character of Karpooram, but decided against it after his mother warned him. Later, when discussing the story with Anushka Shetty
Anushka Shetty
Anushka Shetty is an Indian film actress who works mainly in the Telugu and Tamil film industries. She debuted in the 2005 Telugu film Super and rose to fame following her performance in Vikramarkudu...

, she suggested her personal make-up person Nikki for the role and Krish liked him. Anushka reduced her remuneration by 30% as the film was a being a low budget producction. Raheemuddin Khureshi (character played by Manoj Bajpai
Manoj Bajpai
Manoj Bajpai , also credited as Manoj Bajpayee, is an Indian film actor, known for playing offbeat and unconventional roles. He first shot into fame with his breakthrough role in Ram Gopal Varma's 1998 film Satya.-Early life:...

) is the name of Krish's best friend in intermediate. Nagayya was spotted by Krish. The climax of the film was an inspiration from 26/11 Mumbai blasts
2008 Mumbai attacks
The 2008 Mumbai attacks were more than 10 coordinated shooting and bombing attacks across Mumbai, India's largest city, by Islamist attackers who came from Pakistan...

 in Taj Hotel. After getting a basic story line he decided to produce Vedam on his banner First Frame entertainment, before producers Shobu Yarlagadda and Prasad Devineni decided to finance it. The five principal characters were based on the five natural elements-Water, Air, Earth, Fire and Sky. It notably became the first film Allu Arjun and Manoj Manchu
Manoj Manchu
Manoj is an Indian actor. He is the younger son of Mohan Babu. He did his bachelors degree from Southeastern Oklahoma State University.Manoj is familiar to Telugu audience right from his childhood. He played many roles as a child artist in his own banner movies when his father Mohan Babu is shown...

 starred in that did not involve their respective fathers Allu Aravind and Mohan Babu
Mohan babu
Mohan Babu is an actor & producer in Telugu Cinema. He is a former Member of Parliament - Rajya Sabha and Educationist from Andhra Pradesh...

.

Promotion

Vedam had no promotional activities since the film's launch a year ago. First activity happened just before the music launch, by releasing the wallpaper masking the main actors and highlighting the film's title at www.idlebrain.com. After the film's music launch, the wallpaper was re-released without masking the actors.

Awards

  • Nandi Award for Best Feature Film - 2010.


2011
58th Filmfare Awards South
The 58th Filmfare Awards South ceremony honoring the winners and nominees of the best of South Indian cinema in 2010 was held on July 2, 2011 in Hyderabad, India.-Tamil:*Nominations** 9 nominations: Aayirathil Oruvan...

 Filmfare Awards South
Filmfare Awards South
Filmfare Awards South is the South Indian segment of the annual Filmfare Awards, presented by The Times Group to honour both artistic and technical excellence of professionals in the South Indian film industry. The awards are separately given for Kannada, Tamil, Telugu and Malayalam films...

  • Best Film - Devineni Prasad
  • Best Director - Radhakrishna Jagarlamudi
    Radhakrishna Jagarlamudi
    Radhakrishna Jagarlamudi , also known as Krish is an Indian film director, in the Telugu film industry. He made his directorial debut in 2008 with Gamyam and followed it up with Vedam in 2010, with both the films garnering widespread critical acclaim and fetching him the Filmfare Award for Best...

  • Best Actor - Allu Arjun
    Allu Arjun
    Allu Arjun is an Indian film actor known for his work in Telugu cinema. He has won two Nandi, two Filmfare and a CineMAA Award for his performances in Arya, Parugu and Vedam.-Personal life:...

  • Best Actress - Anushka Shetty
    Anushka Shetty
    Anushka Shetty is an Indian film actress who works mainly in the Telugu and Tamil film industries. She debuted in the 2005 Telugu film Super and rose to fame following her performance in Vikramarkudu...



2011 CineMAA Awards
CineMAA Awards
The CineMAA Awards are the Telugu Cinema Awards Ceremony of Maa TV in Hyderabad, India. The award was first introduced in 2003. The winners are announced in March. The Awards often change their sponsors, initially starting with Lux.-Best Film:...

  • Best Actress (Jury) - Anushka Shetty
    Anushka Shetty
    Anushka Shetty is an Indian film actress who works mainly in the Telugu and Tamil film industries. She debuted in the 2005 Telugu film Super and rose to fame following her performance in Vikramarkudu...


Music

The film's music was composed by M. M. Keeravani while the lyrics were written by Sirivennela Seetarama Sastry, Sahiti, E. S. Murthy and M. M. Keeravani The audio was released in the presence of notable Telugu film personalities on 3 May 2010.

The song 'Egiripothe Entha Baguntundhi', performed by Sunita & MM Keeravaani, became a major hit in Hyderabad and the state of Andhra Pradesh in the months following the release of the audio and film. Tracks 9 to 12 of the soundtrack were only made available on the official Digital release and not the physical CD.
Track # Song Artist(s)
1 Now Or Never Geeta Madhuri & Deepu
2 Egiripothe Entha Baguntundhi Sunita & MM Keeravaani
3 Rupai MM Keeravani
4 Prapancham Naaventa Vasthunte Anuj Gurwara, Achu, Allu Arjun & Chaitra
5 Malli Puttani MM Keeravani
6 Emi Tellisi Nannu Mohisthivi Padma, Poornima, Manju & Sudha Krishnan
7 Vedam Karthik
8 Ee Chikati Cherani MM Keeravaani
9 Alalai Kammani Kalali ES Murthy
10 Nuvumundhani Nemundhani K Kaala Bhairava
11 Caterpillar MM Keeravaani
12 Oneness MM Keeravani

External links

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