VIJFtv started in October 2004 as SBS Belgium's second channel and a sister channel to VT4

VT4

VT4 is a Flemish commercial television channel. It is part of ProSiebenSat.1 Media AG.The channel began broadcasting on 1 February 1995. The channel initially had no Belgian broadcasting license and was transmitted via London . The channel now broadcasts legally from Zaventem in Belgium...

. Although the channel's target audience are females, the first thing VIJFtv broadcast was a soccer game. By doing that the station made sure men would set their TV up to view VIJFtv.

2005 was a strong year for VIJFtv, from scratch it gained 5% of the market in Flanders. And that makes it perform almost better than Kanaaltwee or its sister station VT4

VT4

VT4 is a Flemish commercial television channel. It is part of ProSiebenSat.1 Media AG.The channel began broadcasting on 1 February 1995. The channel initially had no Belgian broadcasting license and was transmitted via London . The channel now broadcasts legally from Zaventem in Belgium...

.

As of January 2006 VIJFtv doubled its programming hours and started broadcasting 24/7.

From 4 January 2006 on, VIJFtv broadcasts the popular American day time soap opera The Bold and The Beautiful

The Bold and the Beautiful

The Bold and the Beautiful is an American television soap opera created by William J. Bell and Lee Phillip Bell for CBS Daytime. It premiered on March 23, 1987....

. It was first shown on public TV, then on VTM

VTM

The abbreviation VTM may refer to::* Vampire: The Masquerade, a popular role-playing game* Virginia Tech massacre* vtm, the main commercial television station in Flanders, Belgium...

 but the rights were sold to SBS Belgium. That also caused an increase of the market share in the early evening.

During the Soccer World Championship, broadcast on Kanaaltwee and VT4

VT4

VT4 is a Flemish commercial television channel. It is part of ProSiebenSat.1 Media AG.The channel began broadcasting on 1 February 1995. The channel initially had no Belgian broadcasting license and was transmitted via London . The channel now broadcasts legally from Zaventem in Belgium...

, VIJFtv broadcast 'women-friendly' programs. They did this using the slogan 'Vrouwen weten waarom' ('Women know why'), referring to the popular Jupiler

Jupiler

Piedboeuf Brewery is a brewery based in Jupille-sur-Meuse, Belgium. It is owned by Anheuser–Busch InBev. The main brand is Jupiler, the most popular beer and best selling beer in Belgium.-Variety:...

 beer slogan 'Mannen weten waarom' ('Men know why').
The formula was a success and VijfTV's market share grew even further.

On August 27, 2007, VIJFtv relaunched with 15 new station idents. On the same day, the channel introduced in-vision continuity with three announcers: Gene Thomas

Gene Thomas

Eugene "Gene" Warren Thomas is a former American football fullback and halfback in the American Football League and played in Super Bowl I. He attended North High School in Akron, Ohio and played college football at Florida A&M University. His pro-career was spent with both the Kansas City Chiefs...

, Sophie Dewaele and Els Tibau. Prior to the change in presentation, VIJFtv used Now/Next/Later visuals and voiceovers.

Internet television

In 2007, VIJFtv struck a deal with Zattoo

Zattoo

Zattoo is an Internet Protocol Television system, with offices located in Ann Arbor, Michigan, and in Zurich, Switzerland. It is available on computer, iPhone, iPod Touch and iPad and runs on the operating systems Windows XP, Windows Vista, Mac OS X and Linux. The basic resolution for channels is...

 so that Belgian

Belgium

Belgium , officially the Kingdom of Belgium, is a federal state in Western Europe. It is a founding member of the European Union and hosts the EU's headquarters, and those of several other major international organisations such as NATO.Belgium is also a member of, or affiliated to, many...

 residents can watch the channel using their online television service for free. With the closure of the Belgian Zattoo service in early 2009, VIJFtv disappeared from the platform.

Current shows

• America's Next Top Model
  America's Next Top Model
  America's Next Top Model is a reality television show in which a number of women compete for the title of America's Next Top Model and a chance to start their career in the modeling industry....
  
  
• Army Wives
  Army Wives
  Army Wives is an American drama series that follows the lives of four army wives, their families, and an army husband whose wife is in the army. The series, shot at ABC Studios, premiered on Lifetime on June 3, 2007...
  
  
• Astrid in Wonderland
  Astrid in Wonderland
  Astrid in Wonderland is a Belgian reality television series airing on VIJFtv and will premier 2 September 2011 .-External links:*http://www.vijftv.be/programma_astridinw.php*http://astridinwonderland.com/*http://www.imdb.com/title/tt1841982/...
  
  
• Cold Case
• Cougar Town
  Cougar Town
  Cougar Town is an American television sitcom that premiered on ABC on September 23, 2009. The series focuses on a recently divorced woman in her forties facing the often humorous challenges, pitfalls and rewards of life's next chapter, along with her son, ex-husband, and friends who together make...
  
  
• Days of our Lives
  Days of our Lives
  Days of our Lives is a long running daytime soap opera broadcast on the NBC television network. It is one of the longest-running scripted television programs in the world, airing nearly every weekday in the United States since November 8, 1965. It has since been syndicated to many countries around...
  
  
• Fairly Legal
• Friday Night Lights
  Friday Night Lights (TV series)
  Friday Night Lights is an American sports drama television series adapted by Peter Berg, Brian Grazer and David Nevins from a book and film of the same name. The series details events surrounding a high school football team based in fictional Dillon, Texas, with particular focus given to team...
  
  
• Friends
  Friends
  Friends is an American sitcom created by David Crane and Marta Kauffman, which aired on NBC from September 22, 1994 to May 6, 2004. The series revolves around a group of friends in Manhattan. The series was produced by Bright/Kauffman/Crane Productions, in association with Warner Bros. Television...
  
  
• Gilmore Girls
  Gilmore Girls
  Gilmore Girls is an American family comedy-drama series created by Amy Sherman-Palladino, starring Lauren Graham and Alexis Bledel. On October 5, 2000, the series debuted on The WB and was cancelled in its seventh season, ending on May 15, 2007 on The CW...
  
  
• Gossip Girl
  Gossip Girl
  Gossip Girl is an American young adult novel series written by Cecily von Ziegesar and published by Little, Brown and Company, a subsidiary of the Hachette Group. The series revolves around the lives and romances of the privileged teenagers at the Constance Billard School for Girls, an elite...
  
  
• Grey's Anatomy
  Grey's Anatomy
  Grey's Anatomy is an American medical drama television series created by Shonda Rhimes. The series premiered on March 27, 2005 on ABC; since then, seven seasons have aired. The series follows the lives of interns, residents and their mentors in the fictional Seattle Grace Mercy West Hospital in...
  
  
• How to Look Good Naked
  How to Look Good Naked
  How to Look Good Naked is a television program, first aired on British Channel 4 in 2006, in which fashion stylist Gok Wan encourages women and men who are insecure with their bodies to strip nude for the camera...
  
   (US version)
• I Shouldn't Be Alive
  I Shouldn't Be Alive
  I Shouldn't Be Alive is a documentary television series that airs on multiple networks in the United States, Canada, the U.K., Australia, India and Pakistan...
  
  
• Judging Amy
  Judging Amy
  Judging Amy is an American television drama that was telecast from September 19, 1999, through May 3, 2005, on CBS-TV. This TV series starred Amy Brenneman and Tyne Daly...
  
  
• Lipstick Jungle
  Lipstick Jungle
  Lipstick Jungle is a novel written by New York writer and socialite Candace Bushnell, that weaves the stories of Nico Reilly, Wendy Healy, and Victory Ford, who are numbers 8, 12, and 17 on the New York Post's list of New York's 50 Most Powerful Women...
  
  
• Made
  Made (TV series)
  MTV's MADE is a self-improvement reality television series broadcast on MTV. The series follows teens who have a goal and want to be "made" into things like singers, athletes, dancers, skateboarders, etc. The teens are joined by a "Made Coach", an expert in their chosen field, who tries to help...
  
  
• Men in Trees
  Men in Trees
  Men in Trees is an American romantic television dramedy series which premiered on September 12, 2006 on ABC and starred Anne Heche who played relationship coach Marin Frist. The series was set in the fictional town of Elmo, Alaska and concerned Marin Frist's misadventures in relationships...
  
  
• Moonlight
  Moonlight (TV series)
  Moonlight was an American paranormal romance television drama created by Ron Koslow and Trevor Munson, who was also executive producer for all episodes with Joel Silver, Gerard Bocaccio, Gabrielle Stanton and Harry Werksman. The series follows private investigator Mick St...
  
  
• Notes from the Underbelly
  Notes from the Underbelly
  Notes from the Underbelly was an American sitcom that debuted on ABC as a midseason replacement. The series is based upon the novel of the same name by Risa Green, and is produced by Eric and Kim Tannenbaum for Warner Bros. Television...
  
  
• One Three Hill
• Private Practice
• Rizzoli & Isles
  Rizzoli & Isles
  Rizzoli & Isles is a TNT television series starring Angie Harmon as police detective Jane Rizzoli and Sasha Alexander as medical examiner Dr. Maura Isles. The one-hour drama is based on the Rizzoli & Isles series of novels by Tess Gerritsen...
  
  
• Room for Improvement
• Rookie Blue
• Samantha Who?
  Samantha Who?
  Samantha Who? is an American television sitcom that originally aired on ABC from October 15, 2007 to July 23, 2009. The series was created by Cecelia Ahern and Don Todd, who also served as producers...
  
  
• Sex and the City
  Sex and the City
  Sex and the City is an American television comedy-drama series created by Darren Star and produced by HBO. Broadcast from 1998 until 2004, the original run of the show had a total of ninety-four episodes...
  
  
• Supernatural
  Supernatural (TV series)
  Supernatural is an American supernatural and horror television series created by Eric Kripke, which debuted on September 13, 2005 on The WB, and is now part of The CW's lineup. Starring Jared Padalecki as Sam Winchester and Jensen Ackles as Dean Winchester, the series follows the brothers as they...
  
  
• The Bachelor
• The Closer
  The Closer
  The Closer is an American crime drama, starring Kyra Sedgwick as Deputy Chief Brenda Leigh Johnson, a Georgia police detective who often closes her cases using sometimes-questionable methods...
  
  
• The Dead Zone
  The Dead Zone (TV series)
  The Dead Zone, aka Stephen King's Dead Zone is an American-Canadian science fiction/suspense series starring Anthony Michael Hall as Johnny Smith, who discovers he has developed psychic abilities after a coma...
  
  
• The L Word
  The L Word
  The L Word is an American co-production television drama series originally shown on Showtime portraying the lives of a group of lesbian, bisexual, and transgender people and their friends, family and lovers in the trendy Greater Los Angeles, California city of West Hollywood...
  
  
• The Love Boat
  The Love Boat
  The Love Boat is an American television series set on a cruise ship, which aired on the ABC Television Network from September 24,1977, until May 24,1986.The show starred Gavin MacLeod as the ship's captain...
  
  
• The Nanny
  The Nanny (TV series)
  The Nanny is an American television sitcom co-produced by Sternin & Fraser Ink, Inc., and Fran Drescher in association with TriStar Television for the CBS network...
  
  
• The Oprah Winfrey Show
  The Oprah Winfrey Show
  The Oprah Winfrey Show is an American syndicated talk show hosted and produced by its namesake Oprah Winfrey. It ran nationally for 25 seasons beginning in 1986, before concluding in 2011. It is the highest-rated talk show in American television history....
  
  
• The Vampire Diaries
  The Vampire Diaries
  The Vampire Diaries is a young adult vampire horror series of novels written by L. J. Smith. The story centers around Elena Gilbert, a high school girl torn between two vampire brothers. The series was originally a trilogy published in 1991, but pressure from readers led Smith to write a fourth...
  
  
• Three Rivers
  Three Rivers (TV series)
  Three Rivers is a medical drama, which premiered on CBS on October 4, 2009 and aired Sundays at 9 pm Eastern Time/Pacific Time. The series was set in Pittsburgh, Pennsylvania at a fictional hospital specializing in transplants, with Alex O'Loughlin starring as a famous transplant surgeon...
  
  
• Tim Gunn's Guide to Style
  Tim Gunn's Guide to Style
  Tim Gunn's Guide to Style is an American reality television series, hosted by Project Runway's Tim Gunn and cohosted by model Veronica Webb in the first season, and cohosted by Gretta Monahan in subsequent seasons. It focuses on style and fashion. The first episode aired on September 6, 2007 on the...
  
  
• Ugly Betty
  Ugly Betty
  Ugly Betty is an American comedy-drama television series developed by Silvio Horta, which premiered on ABC on September 28, 2006, and ended on April 14, 2010. The series revolves around the character Betty Suarez and is based on Fernando Gaitán's Colombian telenovela soap opera Yo soy Betty, la fea...
  
  
• Will & Grace
  Will & Grace
  Will & Grace was an American television sitcom that was originally broadcast on NBC from September 21, 1998 to May 18, 2006 for a total of eight seasons. Will & Grace remains the most successful television series with gay principal characters...
  
  
• Without a Trace
  Without a Trace
  Without a Trace is an American television drama which originally ran on CBS from September 26, 2002 to May 19, 2009. The series was set in New York City and concerned a fictitious FBI Missing Persons Unit.-Premise:...
  
  

Past shows

• Close to Home
• Columbo
• Dr. Phil
  Dr. Phil (TV series)
  Dr. Phil is a reality/talk television show hosted by Phil McGraw. After McGraw's success with his segments on The Oprah Winfrey Show, Dr. Phil debuted on September 16, 2002...
  
  
• Dr. Quinn, Medicine Woman
  Dr. Quinn, Medicine Woman
  Dr. Quinn, Medicine Woman is an American post-Civil War western/drama series created by Beth Sullivan. Dr. Michaela "Mike" Quinn, played by Jane Seymour, left Boston in search of adventure. She goes to Colorado Springs, Colorado where she establishes herself as doctor/adviser.The show ran on CBS...
  
  
• ER
  ER (TV series)
  ER is an American medical drama television series created by novelist Michael Crichton that aired on NBC from September 19, 1994 to April 2, 2009. It was produced by Constant c Productions and Amblin Entertainment, in association with Warner Bros. Television...
  
  
• Everwood
  Everwood
  Everwood is an American drama television series that initially aired in the United States on The WB. The series is set in the fictional small town of Everwood, Colorado, and was filmed in Ogden, South Salt Lake, and Draper, Utah, except the series pilot which was filmed in Canmore, Alberta,...
  
  
• Extreme Makeover Home Edition
• Falcon Beach
  Falcon Beach
  Falcon Beach is a Canadian television show, filmed at Winnipeg Beach, Manitoba, Canada, and produced in Canada for the Canadian and American markets. It originally aired in 2005 as a movie on Global in Canada. It was produced as a TV series for Global and ABC Family in 2006...
  
  
• For Love or Money
  For Love or Money (TV series)
  For Love or Money is an American reality television show initially broadcast as summer programming on NBC in 2003 and 2004. Four seasons of the program were shown in linked pairs, and all seasons were hosted by Jordan Murphy. It was produced by Nash Entertainment with Bruce Nash and J. D...
  
  
• Life's Little Miracles
  Life's Little Miracles
  Life's Little Miracles follows the stories of children at Toronto's Hospital for Sick Children. It originally aired on Slice Network and CBC Television.-External links:***...
  
  
• Matlock
  Matlock (TV series)
  Matlock is an American television legal drama, starring Andy Griffith in the title role of attorney Ben Matlock. The show originally aired from September 23, 1986 to May 8, 1992 on NBC, where it replaced The A-Team, then from November 5, 1992 until May 7, 1995 on ABC.The show's format was similar...
  
  
• Medium
  Medium (TV series)
  Medium is an American television drama series that premiered on NBC on January 3, 2005, and ended on CBS on January 21, 2011. Themed on supernatural gifts, its lead character, Allison DuBois , is a medium employed as a consultant for the Phoenix, Arizona district attorney's office...
  
  
• Melrose Place
• Monk
  Monk (TV series)
  Monk is an American comedy-drama detective mystery television series created by Andy Breckman and starring Tony Shalhoub as the titular character, Adrian Monk. It originally ran from 2002 to 2009 and is primarily a mystery series, although it has dark and comic touches.The series debuted on July...
  
  
• Murder, She Wrote
  Murder, She Wrote
  Murder, She Wrote is an American television mystery series starring Angela Lansbury as mystery writer and amateur detective Jessica Fletcher. The series aired for 12 seasons from 1984 to 1996 on the CBS network, with 264 episodes transmitted. It was followed by four TV films and a spin-off series,...
  
  
• Nanny 911
  Nanny 911
  Nanny 911 is a reality television show in the United States, which originally aired on FOX ....
  
  
• Poor Little Rich Girls
  Poor Little Rich Girls
  Poor Little Rich Girls is a UK reality television program that allowed women from very different professions and classes to switch places to see how the other half lives. The six-part series, directed by Iain Thompson and produced by Simon Kerfoot and Helen Royle, first aired in 2004 on ITV...
  
  
• Seinfeld
  Seinfeld
  Seinfeld is an American television sitcom that originally aired on NBC from July 5, 1989, to May 14, 1998, lasting nine seasons, and is now in syndication. It was created by Larry David and Jerry Seinfeld, the latter starring as a fictionalized version of himself...
  
  
• Strong Medicine
  Strong Medicine
  Strong Medicine is a medical drama with a focus on feminist politics, health issues and class conflict. The television series aired on the Lifetime network from 2000 to 2006. It is distributed by Sony Pictures Home Entertainment. The series was created and produced in part by comedienne and...
  
  
• Taggart
  Taggart
  Taggart is a Scottish detective television programme, created by Glenn Chandler, who has written many of the episodes, and made by STV Productions for the ITV network...
  
  
• Te Nemen Of Te Laten
  Te Nemen Of Te Laten
  Te Nemen of Te Laten is the Deal or no Deal adaptation in Belgium on VijfTV and is now cancelled because Felice dies. The presenter is Felice...
  
  
• The Bold and the Beautiful
  The Bold and the Beautiful
  The Bold and the Beautiful is an American television soap opera created by William J. Bell and Lee Phillip Bell for CBS Daytime. It premiered on March 23, 1987....
  
  
• The Dog Whisperer
• The Filth Files
  The Filth Files
  The Filth Files is a New Zealand based documentary series that follows the work of a team of Public Health Officers. Each week the programme focuses on the work of a small number of officers as they visit businesses in the North Shore City district of Auckland...
  
  
• The Flying Doctors
  The Flying Doctors
  The Flying Doctors is an Australian drama series produced by Crawford Productions that revolved around the everyday lifesaving efforts of the real Royal Flying Doctor Service of Australia....
  
  
• The Good Wife
• The Real Housewives of Orange County
  The Real Housewives of Orange County
  The Real Housewives of Orange County is a reality television program on the Bravo network. It is the first and seminal installation in the The Real Housewives of... series...
  
  
• The Young Doctors
  The Young Doctors
  The Young Doctors is an Australian early evening soap opera. The series was set in the fictional Albert Memorial hospital and primarily concerned with romances between younger members of the hospital staff, screened on the Nine Network from Monday, 8 November 1976 until Wednesday, 30 March...
  
  
• Three Wishes
• Ugly Betty
  Ugly Betty
  Ugly Betty is an American comedy-drama television series developed by Silvio Horta, which premiered on ABC on September 28, 2006, and ended on April 14, 2010. The series revolves around the character Betty Suarez and is based on Fernando Gaitán's Colombian telenovela soap opera Yo soy Betty, la fea...
  
  
• What Not to Wear (UK)
• Whoopi
  Whoopi
  Whoopi is an American situation comedy, starring Whoopi Goldberg. The series revolved around the events and people at her hotel, the Lamont Hotel, in New York City...