The SFN - The Online Network, also known as SFNTV, is an online television network launched in May 2011 by The St. John-Fisher Company. It is a destination place for original online web series, including the SFN's own web soap California Heaven

California Heaven

California Heaven is the first scripted TV series produced for online audiences, making its debut on Monday, August 1 2005. It subsequently moved to Wednesday nights at 8 p.m. Pacific Time, launching a new episode each week. The series was originally put into production while discussions with AOL...

, as well as independently produced web series from leading-edge creators in the web and television community.

History

Founded in 2011 by Stewart St. John

Stewart St. John

Stewart St. John is an American filmmaker, writer, author, composer, director, producer of television, feature, online and mobile entertainment.-Television and film:...

 and Todd Fisher, The SFN was launched with its own independently produced 100-episode web soap California Heaven. St. John-Fisher were previously part of the first online network American Cybercast in the late 90s. They were also the creators and producers of the first mobile, cross-convergent soap opera for Sprint - The Spot Wireless - that cross-platformed stories with its web counterpart, The Spot.com

The SFN: The Online Network, Business Model

The SFN showcases original web series created in-house and by select creators in the web community. St. John-Fisher have stated that The SFN is not a dumping ground for web content. They hand-pick each series that airs on the network. The SFN is in further talks with advertisers to sponsor shows and provide product placement. Lifestyle brand 69 Slam sponsored select episodes of The SFN's California Heaven during its first season run of 24 episodes. St. John-Fisher believe that keeping production costs low and working with advertisers to sponsor different series with uniquely designed campaigns tailored for each series is a solid business model for The SFN.

2012

• Web soap DeVanity, created by Michael Caruso, was the second web series to join the network on June 29, 2011. DeVanity's second season will begin on January 12, 2012 with celebrity guest stars including Alana Stewart
  Alana Stewart
  Alana Hamilton Stewart is an American actress and former model. She has also used her maiden name, Alana Collins, and her names from her first marriage, Alana Collins-Hamilton and Alana Hamilton, professionally....
  
  , Robin Riker
  Robin Riker
  Robin Riker is an American actress. She has guest-starred in a number of notable television series, including The Rockford Files, M*A*S*H, The A-Team, Airwolf, Murder, She Wrote, Sliders, Malcolm in the Middle, Pyramid, Six Feet Under, Buffy the Vampire Slayer, Sabrina, the Teenage Witch among other...
  
  , Tiffany Michelle
  Tiffany Michelle
  Tiffany Michelle is an American poker player and actress, born and raised in Los Angeles, CA.Michelle gained fame when she was the last woman remaining out of 6,844 players in the 2008 World Series of Poker Championship Event, making $334,534 for her 17th place finish...
  
   and Kyle Lowder
  Kyle Lowder
  Kyle Lowder is an American actor. He is known for his role as Brady Black on Days of our Lives and for his role as Rick Forrester on The Bold and the Beautiful .-Mini Biography:He graduated from Pleasantville High School in Pleasantville, New York in 1998, where he played...
  
   of Days Of Our Lives.
• The SFN's web series California Heaven will also return for Season Two, airing in December 2011 or January 2012.

Programs

• California Heaven
• DeVanity
• AIDEN 5
• Fumbling Thru The Pieces
• Pueblo
• Homeschooled

External links

• http://www.sfntv.com
• http://www.stjohn-fisher.com