Stunt word
Encyclopedia
A stunt word is a neologism created to produce a special effect, or to attract attention. Examples are gloatation, titterosity, santorum, scrumtrulescent, and truthiness
Truthiness
Truthiness is a "truth" that a person claims to know intuitively "from the gut" or that it "feels right" without regard to evidence, logic, intellectual examination, or facts....

. Some stunt words are portmanteau word
Portmanteau word
A portmanteau or portmanteau word is a blend of two words or morphemes into one new word. A portmanteau word typically combines both sounds and meanings, as in smog, coined by blending smoke and fog. More generally, it may refer to any term or phrase that combines two or more meanings...

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