Something Ventured
Encyclopedia
Something Ventured is a 2011 documentary film investigating the emergence of American venture capitalism in the mid-20th Century. Something Ventured follows the stories of the venture capitalists who worked with entrepreneurs to start and build companies like Apple, Intel, Genentech
Genentech
Genentech Inc., or Genetic Engineering Technology, Inc., is a biotechnology corporation, founded in 1976 by venture capitalist Robert A. Swanson and biochemist Dr. Herbert Boyer. Trailing the founding of Cetus by five years, it was an important step in the evolution of the biotechnology industry...

, Cisco
Cisco
Cisco may refer to:Companies:*Cisco Systems, a computer networking company* Certis CISCO, corporatised entity of the former Commercial and Industrial Security Corporation in Singapore...

, Atari
Atari
Atari is a corporate and brand name owned by several entities since its inception in 1972. It is currently owned by Atari Interactive, a wholly owned subsidiary of the French publisher Atari, SA . The original Atari, Inc. was founded in 1972 by Nolan Bushnell and Ted Dabney. It was a pioneer in...

, Tandem
Tandem Computers
Tandem Computers, Inc. was the dominant manufacturer of fault-tolerant computer systems for ATM networks, banks, stock exchanges, telephone switching centers, and other similar commercial transaction processing applications requiring maximum uptime and zero data loss. The company was founded in...

, and others. Something Ventured is a full-length independent film which includes interviews with prominent American venture capitalists and entrepreneurs of the 1960's, 70's and 80's as well as archival photography and footage.

Something Ventured features the venture capitalists Arthur Rock
Arthur Rock
Arthur Rock is an American venture capitalist of Silicon Valley, California. He was an early investor in major firms including Intel, Apple Computer, Scientific Data Systems and Teledyne....

, Tom Perkins
Tom Perkins
Thomas James Perkins is an American businessman, capitalist, and was one of the founders of leading venture capital firm Kleiner Perkins Caufield & Byers.-Biography:...

, Don Valentine
Don Valentine
Donald T. "Don" Valentine is an influential venture capitalist who concentrates mainly on technology companies in the United States. He has been called the "grandfather of Silicon Valley venture capital"...

, Dick Kramlich, Reid Dennis, Bill Draper, Pitch Johnson, Bill Bowes, Bill Edwards, and Jim Gaither. The entrepreneurs featured in Something Ventured are Gordon Moore
Gordon Moore
Gordon Earle Moore is the co-founder and Chairman Emeritus of Intel Corporation and the author of Moore's Law .-Life and career:...

 (co-founder of Intel), Jimmy Treybig
James Treybig
James Treybig founded Tandem Computers, a pioneering Silicon Valley manufacturer of fault tolerant computer systems which were marketed to the growing number of transaction processing customers who used them for ATMs, banks, stock exchanges and other similar needs.He attended Rice University,...

 (founder of Tandem
Tandem Computers
Tandem Computers, Inc. was the dominant manufacturer of fault-tolerant computer systems for ATM networks, banks, stock exchanges, telephone switching centers, and other similar commercial transaction processing applications requiring maximum uptime and zero data loss. The company was founded in...

), Nolan Bushnell
Nolan Bushnell
Nolan K. Bushnell is an American engineer and entrepreneur who founded both Atari, Inc and the Chuck E. Cheese's Pizza-Time Theaters chain...

 (founder of Atari
Atari
Atari is a corporate and brand name owned by several entities since its inception in 1972. It is currently owned by Atari Interactive, a wholly owned subsidiary of the French publisher Atari, SA . The original Atari, Inc. was founded in 1972 by Nolan Bushnell and Ted Dabney. It was a pioneer in...

), Dr. Herbert Boyer (co-founder of Genentech
Genentech
Genentech Inc., or Genetic Engineering Technology, Inc., is a biotechnology corporation, founded in 1976 by venture capitalist Robert A. Swanson and biochemist Dr. Herbert Boyer. Trailing the founding of Cetus by five years, it was an important step in the evolution of the biotechnology industry...

), Mike Markkula
Mike Markkula
Armas Clifford "Mike" Markkula, Jr. is an American entrepreneur who was an angel investor and second CEO of Apple Computer, Inc., providing early critical funding and managerial support...

 (second president/CEO of Apple), Sandy Lerner (co-founder of Cisco
Cisco
Cisco may refer to:Companies:*Cisco Systems, a computer networking company* Certis CISCO, corporatised entity of the former Commercial and Industrial Security Corporation in Singapore...

), John Morgridge
John Morgridge
John P. Morgridge is an American businessman who was the chairman of the board of Cisco Systems.- Background :Morgridge is from Wauwatosa, Wisconsin and attended Wauwatosa East High School. He graduated from the University of Wisconsin in 1955; while at Wisconsin he joined Delta Upsilon Fraternity...

 (early CEO of Cisco
Cisco
Cisco may refer to:Companies:*Cisco Systems, a computer networking company* Certis CISCO, corporatised entity of the former Commercial and Industrial Security Corporation in Singapore...

), and Robert Campbell (founder of what would become PowerPoint).

Narrated by author Po Bronson
Po Bronson
Po Bronson is an American journalist and author who lives in San Francisco, California.-Personal history:Bronson was born in Seattle, Washington. After attending Lakeside School in Seattle, he graduated from Stanford University in 1986 and briefly worked as an assistant bond salesman in San...

, Something Ventured premiered at the South by Southwest Film Festival in March of 2011. Something Ventured was conceived by Paul Holland of Foundation Capital
Foundation capital
Foundation Capital is a venture capital firm located in Silicon Valley. The firm was founded in 1995, and manages over $2.4 billion in investment capital. It raised its seventh and largest fund of $750 million in April 2008...

, who executive produced the film with co-executive producer Molly Davis of Rainmaker Communications. Something Ventured was directed by Emmy Award-winning filmmakers Dan Geller and Dayna Goldfine. Something Ventured’s North American distribution partner is Zeitgeist Films
Zeitgeist Films
Zeitgeist Films is an American independent film distributor based in New York City founded in 1988 by co-Presidents Nancy Gerstman and Emily Russo. Films distributed by Zeitgeist are strongly auteur-driven by directors such as Christopher Nolan, Guy Maddin, Atom Egoyan, Todd Haynes, Nuri Bilge...

.

Production

Executive Producer:
Paul Holland and Molly Davis

Director:
Dayna Goldfine and Dan Geller

Producer:
Dayna Goldfine, Dan Geller and Celeste Schaefer Snyder

Editor:
Jen Bradwell and Gary Weimberg

Original Music and Score:
Laura Karpman

Narrator:
Po Bronson
Po Bronson
Po Bronson is an American journalist and author who lives in San Francisco, California.-Personal history:Bronson was born in Seattle, Washington. After attending Lakeside School in Seattle, he graduated from Stanford University in 1986 and briefly worked as an assistant bond salesman in San...



Cinematography:
Dan Geller

Sound:
Richard Beggs

Press

'Something Ventured' April 24th, 2011. San Francisco Chronicle.

'Something Ventured' KQED Radio. April 22nd, 2011.

When Venture Capital Was an Adventure Inc. April 22nd, 2011.

'Something Ventured' tells story of tech investors San Francisco Chronicle. April 18th, 2011.

Directors Dayna Goldfine and Dan Geller on John Stossel show - FOX Business Fox Business. April 14th, 2011.

SXSW Reviews-Something Ventured Variety. April 3rd, 2011.

Holland Says New Film Features Early Venture Capitalists: Video Bloomberg Television. March 18th, 2011.

Venture Capitalism, A Love Story Fox Business. March 16th, 2011.

A Risk Worth Taking The Dylan Ratigan Show. March 15th, 2011.

SXSW: “Something Ventured” Directors Talk Venture Capital Early Days TechNewsDaily. March 15th, 2011.

The Good Guys in Business CNBC. March, 14th, 2011.

Talking with the Directors of 'Something Ventured' NBC. Austin, TX. March 12th, 2011.

Veni Vidi Venture: The unlikely heroes of big business The Austin Chronicle. March 11th, 2011.

A Film About Capitalism, and (Surprise) It’s A Love Story The New York Times. March 7th, 2011.
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