Society of National Association Publications
Encyclopedia
Association Media & Publishing (formerly SNAP) serves the needs of association publishers, communications professionals and the media they create. From blog
s to magazine
s to wiki
s, Association Media & Publishing:
•Leads innovative approaches in community building
, as shown by our use of social media
, webinars and in-person learning opportunities;
•Hosts the preeminent recognition of industry and individual best practices via our Excel Awards and publications review program; and,
•Provides career advancement via an online career center, networking
opportunities and lifelong learning
experiences.
Association Media & Publishing is formerly known as the Society of National Association Publications (SNAP). Kathleen Rakestraw, outgoing president of SNAP, announced on June 4 that over the next year, the association will change its name to Association Media and Publishing. The name change was approved by the board of directors in May 2009, after a nearly two year process of evaluation, survey and discussion. Association Media and Publishing believes the new name will:
•Focus on emerging markets
, both geographically and discipline based;
•Focus on professionals who connect with association members both in and outside of print publications; and,
•Retain and honor our essential connection to publishing
, which we view as both an art and a trade.
Mission Statement:
To enhance the effectiveness of print and electronic publications professionals to meet their association’s communication and business goals.
Blog
A blog is a type of website or part of a website supposed to be updated with new content from time to time. Blogs are usually maintained by an individual with regular entries of commentary, descriptions of events, or other material such as graphics or video. Entries are commonly displayed in...
s to magazine
Magazine
Magazines, periodicals, glossies or serials are publications, generally published on a regular schedule, containing a variety of articles. They are generally financed by advertising, by a purchase price, by pre-paid magazine subscriptions, or all three...
s to wiki
Wiki
A wiki is a website that allows the creation and editing of any number of interlinked web pages via a web browser using a simplified markup language or a WYSIWYG text editor. Wikis are typically powered by wiki software and are often used collaboratively by multiple users. Examples include...
s, Association Media & Publishing:
•Leads innovative approaches in community building
Community building
Community building is a field of practices directed toward the creation or enhancement of community among individuals within a regional area or with a common interest...
, as shown by our use of social media
Social media
The term Social Media refers to the use of web-based and mobile technologies to turn communication into an interactive dialogue. Andreas Kaplan and Michael Haenlein define social media as "a group of Internet-based applications that build on the ideological and technological foundations of Web 2.0,...
, webinars and in-person learning opportunities;
•Hosts the preeminent recognition of industry and individual best practices via our Excel Awards and publications review program; and,
•Provides career advancement via an online career center, networking
Business networking
Business networking is a socioeconomic activity by which groups of like-minded businesspeople recognize, create, or act upon business opportunities. A business network is a type of social network whose reason for existing is business activity...
opportunities and lifelong learning
Lifelong learning
Lifelong learning is the continuous building of skills and knowledge throughout the life of an individual. It occurs through experiences encountered in the course of a lifetime...
experiences.
Association Media & Publishing is formerly known as the Society of National Association Publications (SNAP). Kathleen Rakestraw, outgoing president of SNAP, announced on June 4 that over the next year, the association will change its name to Association Media and Publishing. The name change was approved by the board of directors in May 2009, after a nearly two year process of evaluation, survey and discussion. Association Media and Publishing believes the new name will:
•Focus on emerging markets
Emerging markets
Emerging markets are nations with social or business activity in the process of rapid growth and industrialization. Based on data from 2006, there are around 28 emerging markets in the world . The economies of China and India are considered to be the largest...
, both geographically and discipline based;
•Focus on professionals who connect with association members both in and outside of print publications; and,
•Retain and honor our essential connection to publishing
Publishing
Publishing is the process of production and dissemination of literature or information—the activity of making information available to the general public...
, which we view as both an art and a trade.
Mission Statement:
To enhance the effectiveness of print and electronic publications professionals to meet their association’s communication and business goals.