ShopSocially
Encyclopedia
Founded in 2009, ShopSocially is a free social shopping
website operated from Sunnyvale, California
. ShopSocially became available for public beta testing in May 2010 and was officially launched in October 2010. In April 2011, ShopSocially launched a Consumer-to-consumer
marketing platform for retailers. This platform enables shoppers to recommend purchased products to their friends.
ShopSocially combines the concepts of online shopping and Facebook
to create a new phenomenon in online social shopping
. Users can ask shopping questions and share their purchases with friends.
User can also share info about their recent purchases to get compliments, comments and reactions from friends. A combination of shopping questions, their answers and purchases shared by friends creates a very powerful shopping knowledge-base customized for a particular group of friends.
ShopSocially enables users to quickly get answers to shopping questions in their context rather than wade through thousands of anonymous reviews that are often planted and have no context for that user. A single review from a friend is worth a thousand anonymous reviews.
marketing at retailer websites. When retailers implement the ShopSocially on their website, shoppers can recommend their purchases to friends. Friends discover these recommendations through Facebook
, Twitter
, Email
, the ShopSocially website and search.
. Users do not need to create a new account. They can simply sign up with their Facebook account. A user's Facebook friends network follows them on ShopSocially.
ShopSocially is built with Python
, Ajax
, Javascript
, HTML
and CSS
.
in 2009 to offer a service that enables this shift.
ShopSocially was available for public beta testing in May 2010 and was officially launched in October 2010. The Consumer-to-consumer
marketing platform for retailers was launched in April 2011.
Social shopping
Social Shopping is a method of e-commerce where shoppers' friends become involved in the shopping experience. Social shopping attempts to use technology to mimic the social interactions found in physical malls and stores.-Five categories of social shopping:...
website operated from Sunnyvale, California
Sunnyvale, California
Sunnyvale is a city in Santa Clara County, California, United States. It is one of the major cities that make up the Silicon Valley located in the San Francisco Bay Area...
. ShopSocially became available for public beta testing in May 2010 and was officially launched in October 2010. In April 2011, ShopSocially launched a Consumer-to-consumer
Consumer-to-consumer
Consumer-to-consumer electronic commerce involves the electronically facilitated transactions between consumers through some third party. A common example is the online auction, in which a consumer posts an item for sale and other consumers bid to purchase it; the third party generally charges a...
marketing platform for retailers. This platform enables shoppers to recommend purchased products to their friends.
ShopSocially combines the concepts of online shopping and Facebook
Facebook
Facebook is a social networking service and website launched in February 2004, operated and privately owned by Facebook, Inc. , Facebook has more than 800 million active users. Users must register before using the site, after which they may create a personal profile, add other users as...
to create a new phenomenon in online social shopping
Social shopping
Social Shopping is a method of e-commerce where shoppers' friends become involved in the shopping experience. Social shopping attempts to use technology to mimic the social interactions found in physical malls and stores.-Five categories of social shopping:...
. Users can ask shopping questions and share their purchases with friends.
User Website
At ShopSocially, users can ask shopping questions to their friends. User usually get their shopping questions answered quickly by their friends who may have already done the research or bought a similar product.User can also share info about their recent purchases to get compliments, comments and reactions from friends. A combination of shopping questions, their answers and purchases shared by friends creates a very powerful shopping knowledge-base customized for a particular group of friends.
ShopSocially enables users to quickly get answers to shopping questions in their context rather than wade through thousands of anonymous reviews that are often planted and have no context for that user. A single review from a friend is worth a thousand anonymous reviews.
Retailer Website
ShopSocially enables Consumer-to-consumerConsumer-to-consumer
Consumer-to-consumer electronic commerce involves the electronically facilitated transactions between consumers through some third party. A common example is the online auction, in which a consumer posts an item for sale and other consumers bid to purchase it; the third party generally charges a...
marketing at retailer websites. When retailers implement the ShopSocially on their website, shoppers can recommend their purchases to friends. Friends discover these recommendations through Facebook
Facebook
Facebook is a social networking service and website launched in February 2004, operated and privately owned by Facebook, Inc. , Facebook has more than 800 million active users. Users must register before using the site, after which they may create a personal profile, add other users as...
Twitter
Twitter is an online social networking and microblogging service that enables its users to send and read text-based posts of up to 140 characters, informally known as "tweets".Twitter was created in March 2006 by Jack Dorsey and launched that July...
Email
Electronic mail, commonly known as email or e-mail, is a method of exchanging digital messages from an author to one or more recipients. Modern email operates across the Internet or other computer networks. Some early email systems required that the author and the recipient both be online at the...
, the ShopSocially website and search.
Implementation
ShopSocially is developed on top of FacebookFacebook
Facebook is a social networking service and website launched in February 2004, operated and privately owned by Facebook, Inc. , Facebook has more than 800 million active users. Users must register before using the site, after which they may create a personal profile, add other users as...
. Users do not need to create a new account. They can simply sign up with their Facebook account. A user's Facebook friends network follows them on ShopSocially.
ShopSocially is built with Python
Python (programming language)
Python is a general-purpose, high-level programming language whose design philosophy emphasizes code readability. Python claims to "[combine] remarkable power with very clear syntax", and its standard library is large and comprehensive...
, Ajax
Ajax (programming)
Ajax is a group of interrelated web development methods used on the client-side to create asynchronous web applications...
, Javascript
JavaScript
JavaScript is a prototype-based scripting language that is dynamic, weakly typed and has first-class functions. It is a multi-paradigm language, supporting object-oriented, imperative, and functional programming styles....
, HTML
HTML
HyperText Markup Language is the predominant markup language for web pages. HTML elements are the basic building-blocks of webpages....
and CSS
Cascading Style Sheets
Cascading Style Sheets is a style sheet language used to describe the presentation semantics of a document written in a markup language...
.
History
ShopSocially believes that online shopping influence will soon shift from advertisements to friends. The dollars will follow this shift. ShopSocially was founded by Jai Rawat and Samir PalnitkarSamir Palnitkar
Samir Palnitkar is a technology entrepreneur, engineer, author who has founded several successful technology companies and written technology books.-Professional career:...
in 2009 to offer a service that enables this shift.
ShopSocially was available for public beta testing in May 2010 and was officially launched in October 2010. The Consumer-to-consumer
Consumer-to-consumer
Consumer-to-consumer electronic commerce involves the electronically facilitated transactions between consumers through some third party. A common example is the online auction, in which a consumer posts an item for sale and other consumers bid to purchase it; the third party generally charges a...
marketing platform for retailers was launched in April 2011.