School of convergence
Encyclopedia
9.9 School of Convergence, also known as SoC, is a small media school
Media studies
Media studies is an academic discipline and field of study that deals with the content, history and effects of various media; in particular, the 'mass media'. Media studies may draw on traditions from both the social sciences and the humanities, but mostly from its core disciplines of mass...

 in New Delhi
New Delhi
New Delhi is the capital city of India. It serves as the centre of the Government of India and the Government of the National Capital Territory of Delhi. New Delhi is situated within the metropolis of Delhi. It is one of the nine districts of Delhi Union Territory. The total area of the city is...

, India. The school has Pramath Raj Sinha, the Founding Dean of Indian School of Business
Indian School of Business
The Indian School of Business is a business school in Hyderabad, Andhra Pradesh, India and is widely recognized as one of the top business schools in the world. It offers a Post Graduate Programme in Management , a Fellow Program in Management, and a Post Graduate Programme in Management for Senior...

, as its Dean.

History

The School of Convergence (SoC) was set up in October 2001 by Kaleidoscope Entertainment
Kaleidoscope Entertainment
Kaleidoscope Entertainment Pvt. Ltd. is an Indian film and television production company. Films produced by them include Bandit Queen, Fire, Electric Moon, Saathiya, Maqbool, American Daylight, and The Rising...

, headed by Bobby Bedi. The school started with a Two Year Post Graduate Diploma Course in Content Creation and Management (PGDCCM) combining print, radio, television, cinema and the Internet. This distinct flagship course is much sought after as it offers tremendous knowledge and skills in all streams of media and management. It combines the curricula of a journalism
Journalism
Journalism is the practice of investigation and reporting of events, issues and trends to a broad audience in a timely fashion. Though there are many variations of journalism, the ideal is to inform the intended audience. Along with covering organizations and institutions such as government and...

 school, a film school and a management school.
The Media School licensed its brand to 9.9 Mediaworx Pvt. Ltd. to start journalism courses as 9.9 School of Convergence and it starting its first batch in September 2009 with just one course, an eleven-month diploma in Applied Journalism.

Events

  • 2001: SoC set up in May 2001 at the International Management Institute (IMI)
    International Management Institute (India)
    International Management Institute is one of India's leading business schools, located in New Delhi, India. The institute offers full-time postgraduate diplomas equivalent to MBAs, a fellow program, a doctoral program, and several executive education programs...

    , New Delhi. The flagship program was a first-of-its-kind two-years PG Diploma in Content Creation and Management, combining curricula of journalism school, film school and management school
  • 2003: SoC ties-up with St. Stephen’s College
    St. Stephen's College, Delhi
    St. Stephen's College is a constituent college of the University of Delhi located in Delhi, India. The college admits both undergraduates and post-graduates, and awards degrees under the purview of the University. Famous for its rich history and many traditions, St...

     to operate a ‘Centre of Media Studies’ for their students
  • 2004: SoC ranked India's fifth-best school in Media and Mass Communication by Outlook magazine
  • 2004: SoC extends college tie-up to Hindu College
    Hindu College, University of Delhi
    Hindu College, Delhi is one of the oldest and well-known colleges in India, that was set up in 1899. It is under the affiliation of University of Delhi.It has seen enviable growth over the years. It offers undergraduate as well as postgraduate courses in Science, Humanities and Commerce...

    , Jesus & Mary College, Gargi College, and Sri Venkateswara College
    Sri Venkateswara College
    Sri Venkateswara College is a constituent college of the University of Delhi in India providing liberal art, science and commerce education at the undergraduate level...

  • 2005: SoC ties-up with the prestigious Indian Institute of Foreign Trade (IIFT)
    Indian Institute of Foreign Trade
    The Indian Institute of Foreign Trade is an autonomous organization set up in 1963 by the government of India to help professionalize the country's foreign trade management and increase exports by developing human resources, generating, analyzing and disseminating data, and conducting...

    , New Delhi, Indian Institute of Management (IIM), Kolkata
    Indian Institute of Management Calcutta
    The Indian Institute of Management Calcutta is an institute of management located in Kolkata , India giving diplomas in management...

    , and Film and Television Institute of India, Pune
    Film and Television Institute of India
    Film and Television Institute of India , is an autonomous Institute under the Ministry of Information and Broadcasting, Govt. of India. It is fully aided by Central Government of India. It is situated in the premises of the erstwhile Prabhat Film Company in Pune, India...

     for specialized media courses
  • 2006: SoC launches a Post Graduate Diploma in Advertising and Public Relations
  • 2005: As an indication of the strong industry buy-in of SoC curriculum and students India’s leading media companies - ABP Group
    Anandabazar Patrika
    Anandabazar Patrika is an Indian Bengali language daily newspaper published in Kolkata, New Delhi and Mumbai by the ABP Group. According to the Audit Bureau of Circulations, it has a circulation of 1.28 million copies making it the largest circulation for a single-edition, regional language...

    , CyberMedia and Kaleidoscope Entertainment offer guaranteed placements to student scoring an 'A' grade
  • 2009: New leadership team revives SoC after a hiatus

Programme

9.9 School of Convergence offers a Diploma in Applied Journalism. The programme equips aspiring journalists with the core skills required for success in their profession – high-quality and consistent reporting, writing and editing skills.

The course is primarily taught by practising journalists, who have excelled at their craft and gained enough experience to teach the dos and don’ts of the profession. In fact, the weekly modules have been received with enthusiasm by media practitioners approached by 9.9 SoC because of the high degree of practicality in the syllabus.

Faculty

This school has an impressive list of faculty members, including Graham Watts, a journalist and trainer; BV Rao, consulting editor with MoneyLife, a fortnightly magazine, and a columnist on Indian media; Rasheeda Bhagat, associate editor of Hindu Business Line; Edward Henning, a teacher-turned-journalist; Vanita Kohli-Khandekar, independent media consultant and writer.

Other faculty members are Savyasaachi Jain, Mala Bhargava, Jacob Cherian, Radha Hegde, Vinay Kamat, Pooja Kothari, Ranbir Majumdar, Eric Saranovitz and Pramath Raj Sinha himself.

Advisory board

  • Prof Sanjeev Chatterjee, Vice Dean, School of Communication & Executive Director, Knight Center for International Media, University of Miami, Florida
  • Clive Crook, Chief Washington commentator for Financial Times; Senior Editor, The Atlantic Monthly; columnist, National Journal (formerly Deputy Editor of The Economist)
  • Don Durfee, Hong Kong Bureau Chief of Thomson Reuters (formerly Editor of CFO Asia and CFO China, and with the Economist Intelligence Unit)
  • Indrajit Gupta, Editor, Forbes India (formerly Resident Editor, Economic Times, Mumbai; National Business Editor, Times of India; Deputy Editor, Businessworld)
  • Prof Radha Hegde, Dept of Media, Culture and Communication & the Steinhardt School of Culture, Education and Human Development, New York University
  • Tony Joseph, CEO, Mindworks Global Media Services (formerly Editor, Businessworld, Associate Editor, Business Standard; Features Editor, Economic Times)
  • Vinay Kamat, Editor, DNA Bangalore (formerly Editor of Business Times, the business supplement of The Times of India, the Editor of indiatimes.com and Associate Editor of Business Today)
  • Surya Mantha, CEO, Web 18 (formerly with Sify India, RealNetworks, PRTM, and Xerox Corp all in the US)
  • Graham Watts, Consultant, New Paragraph Company, Bangkok, Thailand (formerly spent 20 years with the Financial Times, including as a journalism trainer)

Campus

The school has partnered with the Indian School of Business & Finance (ISBF) for its infrastructure. The ISBF currently has a world-class campus at Okhla, New Delhi. It is now building another campus in the heart of the city at 12, Ring Road, New Delhi-24. In addition, the 9.9 SoC has tie-ups with TV and Radio studios for practical sessions.

About 9.9 Media

9.9 Media is a diversified media company started by former ABP CEO Dr. Pramath Raj Sinha along with four of his other colleagues. It targets consumer, business and professional communities through magazine
Magazine
Magazines, periodicals, glossies or serials are publications, generally published on a regular schedule, containing a variety of articles. They are generally financed by advertising, by a purchase price, by pre-paid magazine subscriptions, or all three...

s, website
Website
A website, also written as Web site, web site, or simply site, is a collection of related web pages containing images, videos or other digital assets. A website is hosted on at least one web server, accessible via a network such as the Internet or a private local area network through an Internet...

s, events
Media Event
A media event, as loosely defined by evolving modern usage, is an occasion or happening, spontaneous or planned, that attracts prominent coverage by mass media organizations, particularly television news and newspapers in both print and Internet editions....

, and peer groups.

Other than SoC, 9.9 Media publishes several other magazines, manages professional institutes and host online platforms.

See also

  • CFO India
    CFO India
    CFO India is a magazine for India CFOs community published monthly by 9.9 Media.CFO India was launched in November 2009 , on the second anniversary of the parent firm, 9.9 Media. The magazine currently has controlled circulation.-About 9.9 Media:...

  • CTO Forum
    CTO Forum
    The CTO Forum is an IT magazine for India CTO community published fortnightly by 9.9 Media. It is targeted at technology professionals in enterprises. The company, 9.9 Media, also holds a well-known event called The CTO Forum, a summit.-About 9.9 Media:...

  • Digit
    Digit (magazine)
    Digit is an Indian monthly technology magazine published by 9.9 Media. According to the Indian Readership Survey it has a circulation of about 1200 and a readership of over 1840. The same survey results suggest that it is the most read technology magazine in India, higher than even the combined...

  • Digit Channel Connect
    Digit Channel Connect
    Digit Channel Connect is a monthly publication targeting the IT distribution and reseller channel, aimed at IT resellers, retailers, distributors and system integrators.-About 9.9 Media:...

  • Digit TV
  • Edu
    Edu Tech
    EDU is a magazine for leaders of higher-education sector. The magazine is published monthly by 9.9 Media.EDU was launched in November 2009 , on the second anniversary of the parent firm, 9.9 Media...

  • Fast Track
    Fast Track (magazine)
    Fast Track is a monthly information technology magazine published by 9.9 MediaWorx Pvt. Ltd and distributed along with Digit. It is an in-depth reference guide to any given sub-topic of information technology, such as web publishing and open source software, or a product, such as Photoshop...

  • Inc. India
    Inc. India
    Inc. India is a monthly business magazine published by 9.9 Media. The magazine in an Indian version of the popular US magazine, Inc, that focuses on entrepreneurship and growth. The magazine claims to serve as a resource base for rapidly-growing, Indian small- and mid-size enterprises. The...

  • Industry 2.0
    Industry 2.0
    Industry 2.0 is a monthly magazine published by 9.9 Media. It features a judicious mix of in-depth stories, recent events and happenings, incisive commentary, case studies, and in-depth discussions...

  • Logistics 2.0
    Logistics 2.0
    Logistics 2.0 is a monthly magazine, published by 9.9 Media, for senior executives and professional managers involved in management of logistics, transportation and supply chains...

  • Skoar
    SKOAR!
    SKOAR! is an Indian magazine, website and community dedicated to gaming. It is now a part of 9.9 Mediaworx and was founded in 2003 as a bi-monthly publication by Jasubhai Digital Media Pvt. Ltd....

The source of this article is wikipedia, the free encyclopedia.  The text of this article is licensed under the GFDL.
 
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