RocketHub is an online

ONLINE

ONLINE is a magazine for information systems first published in 1977. The publisher Online, Inc. was founded the year before. In May 2002, Information Today, Inc. acquired the assets of Online Inc....

 crowdfunding platform for creative project

Project

A project in business and science is typically defined as a collaborative enterprise, frequently involving research or design, that is carefully planned to achieve a particular aim. Projects can be further defined as temporary rather than permanent social systems that are constituted by teams...

s. Creatives including musicians, filmmakers, photographers, theatre producers/directors, writers, entrepreneurs, fashion designers, etc. use RocketHub to raise funds and awareness for particular creative projects and endeavors.

RocketHub enables Direct-to-Fan

Direct-to-Fan

Direct-to-Fan is a business model used by independent musicians, independent music labels, music marketing professionals, promoters, and others in the music industry...

-based outreach and fundraising. This means that project owners, i.e. Creatives, choose a timeframe deadline and a target funding goal. If the selected funding target is not reached by the deadline, the project owner is still able to keep the collected funds. Broadly, RocketHub shares similarities with such platforms as Kickstarter

Kickstarter

Kickstarter is an online threshold pledge system for funding creative projects. Kickstarter has funded a diverse array of endeavors, ranging from indie film and music to journalism, solar energy technology and food-related projects.-Model:...

, Sellaband

Sellaband

Sellaband is a music website that allows artists to raise the money from their fans and the SellaBand community in order to record a professional album. It was set up by Johan Vosmeijer , Pim Betist , and Dagmar Heijmans in August 2006. Its offices are located in Amsterdam, Netherlands, but it was...

, and Pledgemusic

Pledgemusic

PledgeMusic is an online Direct-to-Fan / Fan-funded music platform utilising a Threshold Pledge System / Provision Point Mechanism, launched in August 2009, that facilitates musicians reaching out to their fan-base to financially contribute to upcoming recordings or other musical projects...

.

History

RocketHub was launched in January 2010 and was founded by Brian Meece, Jed Cohen, and Vladimir Vukicevic. The three co-founders are themselves artists: Brian Meece – singer-songwriter; Jed Cohen – actor/producer; and Vladimir Vukicevic – tech-thinker/writer.

Partnerships

RocketHub has partnered with organizations in order to educate artists about the emerging field of crowdfunding:

• The Recording Academy and The Grammy Awards - November 4, 2010 - Music Box Panel: A Professional Development Event Crowd Funding
• New York City Department of Consumer Affairs and New York City Department of Cultural Affairs - October 23, 2010 - The Art of the Deal
• CMJ Music Marathon
  CMJ Music Marathon
  CMJ Music Marathon & Film Festival is put on by CMJ Network. CMJ Music Marathon & Film Festival 2010 is scheduled for October 19–23 and will be headquartered at New York University and other downtown NYC venues.- History :...
  
  , Music Dish, and Women in Music - October 20, 2010 - The "Musicians As Entrepreneurs" Official CMJ Music Marathon Networking & Showcase Event
• New Music Seminar
  New Music Seminar
  The New Music Seminar was a series of multi-venue music showcases held annually in New York City, in the month of June, from 1980 to 1995, then relaunched in 2009....
  
   - July 19, 2010 - NMS New York 2010

See also

• Fondomat
  Fondomat
  Fondomat is an online crowd funding platformfounded in 2011 by Joe Wakeford and Conrad Watts in Prague, Czech Republic quickly and effectively in the Czech currency....
  
  
• Indiegogo
  Indiegogo
  IndieGoGo is a crowd funding site founded by Slava Rubin, Danae Ringellmann and Eric Schell in 2008. Its headquarters are in San Francisco, California...
  
  
• InvestFashion

• KickStarter
  Kickstarter
  Kickstarter is an online threshold pledge system for funding creative projects. Kickstarter has funded a diverse array of endeavors, ranging from indie film and music to journalism, solar energy technology and food-related projects.-Model:...
  
  
• Peerbackers
  Peerbackers
  Peerbackers is a crowdfunding web site where entrepreneurs can post projects and raise money to fund those projects. It was founded in 2011 by Andrew Rachmell and Sally Outlaw. Entrepreneurs will submit proposals which will be reviewed by Peerbackers staff, after which they are posted and members...
  
  
• Sponsume
  Sponsume
  Sponsume is an online crowd funding platform founded by Gregory Vincent in 2010. Its headquarters are in London, United Kingdom. Creative individuals and organisations use Sponsume to raise awareness and funds for their projects...