Rachel K
Encyclopedia
Rachel K Cosmetics
Cosmetics
Cosmetics are substances used to enhance the appearance or odor of the human body. Cosmetics include skin-care creams, lotions, powders, perfumes, lipsticks, fingernail and toe nail polish, eye and facial makeup, towelettes, permanent waves, colored contact lenses, hair colors, hair sprays and...

is a makeup and skin care brand from Singapore. The company called Rachel K Cosmetics was founded by Rachel Kum
Rachel Kum
Rachel Kum is an entrepreneur and a beauty pageant titleholder who won the Miss Singapore Universe 2009 title. At the Miss Singapore Universe 2009 pageant, Rachel won Miss Body Beautiful and Miss Personality as well...

 who is an aspiring entrepreneur and a beauty pageant titleholder who won the Miss Singapore Universe 2009 title.

Products

Rachel K Cosmetics most notable product is its innovative breakthrough formula of blemish balm cream called CC cream
CC cream
CC cream, also known as Color Control cream, is a much-improved and refined blemish balm cream created and developed in Korea. BB cream was originally formulated in Germany and has in recent years gained a huge following in Asia and is quickly making its way to Europe and the USA for its...

 which is made in Korea. Rachel K CC cream
CC cream
CC cream, also known as Color Control cream, is a much-improved and refined blemish balm cream created and developed in Korea. BB cream was originally formulated in Germany and has in recent years gained a huge following in Asia and is quickly making its way to Europe and the USA for its...

 (Color Control cream) is a customized version of the popular BB (Blemish Balm) Cream which has taken Asia by storm since 2008. The CC cream
CC cream
CC cream, also known as Color Control cream, is a much-improved and refined blemish balm cream created and developed in Korea. BB cream was originally formulated in Germany and has in recent years gained a huge following in Asia and is quickly making its way to Europe and the USA for its...

 is essentially the next generation BB cream
BB cream
BB cream, also known as Blemish Balm, Blemish Base or Beblesh Balm, is a cosmetic item sold mainly in East and Southeast Asia.Originally formulated in Germany by Dr. med...

 created and developed in the lands of glowing complexions - Japan
Japan
Japan is an island nation in East Asia. Located in the Pacific Ocean, it lies to the east of the Sea of Japan, China, North Korea, South Korea and Russia, stretching from the Sea of Okhotsk in the north to the East China Sea and Taiwan in the south...

 and Korea
Korea
Korea ) is an East Asian geographic region that is currently divided into two separate sovereign states — North Korea and South Korea. Located on the Korean Peninsula, Korea is bordered by the People's Republic of China to the northwest, Russia to the northeast, and is separated from Japan to the...

.

Rachel K CC cream
CC cream
CC cream, also known as Color Control cream, is a much-improved and refined blemish balm cream created and developed in Korea. BB cream was originally formulated in Germany and has in recent years gained a huge following in Asia and is quickly making its way to Europe and the USA for its...

 has been recommended by top Hong Kong based prominent makeup artist, Zing
Zing (makeup artist)
Zing is a prominent Hong Kong make-up artist for the stars.Zing was born in 1970 in Singapore born and studied English Literature, music, performing arts and fashion...

, who is the appointed personal makeup artist for famous singers and actresses such as Zhang Ziyi
Zhang Ziyi
Zhang Ziyi is a Chinese film actress. Zhang is coined by the media as one of the Four Young Dan actresses in the Film Industry in China, along with Zhao Wei, Xu Jinglei, and Zhou Xun...

, Shu Qi
Shu Qi
Shu Qi is the stage name of a Taiwanese actress born Lin Li-Hui . Her stage name is occasionally romanized as Hsu Chi or Shu Kei . Her name is sometimes seen in the Western order as Qi Shu.-Early life:...

, Faye Wong
Faye Wong
Faye Wong is a highly successful and influential Chinese singer-songwriter and actress who is usually referred to as a diva . Early in her career she briefly used the stage name Shirley Wong . Born in Beijing, she moved to Hong Kong in 1987 and rose to stardom in the early 1990s by singing...

, Sammi Cheng
Sammi Cheng
Sammi Cheng Sau-Man is a Hong Kong Cantopop singer and actress. Having enjoyed much success in the Hong Kong music industry, Sammi has been known as a diva and has been one of the most successful female singer in Hong Kong since the 1990s. Her albums have sold more than 25 million copies through...

, Kelly Chen
Kelly Chen
Kelly Chen is a Hong Kong Cantopop singer and actress. Kelly has also been known as a diva in Asia. She has a great success in Asia Entertainment industry with nearly 20 million record sales of 38 albums...

, Angelababy and also pageant beauty queens from around the world.

The Rachel K CC cream
CC cream
CC cream, also known as Color Control cream, is a much-improved and refined blemish balm cream created and developed in Korea. BB cream was originally formulated in Germany and has in recent years gained a huge following in Asia and is quickly making its way to Europe and the USA for its...

 range is the only one available in a limited market that is formulated with pure minerals, making it suitable for all skin types including highly sensitive ones as the mineral ingredients do not irritate or damage the skin.

Marketing

Rachel K Cosmetics is the first make-up brand in Asia to be marketed as a beauty queen's brand that is supported by pageant beauty queens from around the world. Rachel K products is now selling exclusively in Watsons Singapore and selected retail outlets in Hong Kong
Hong Kong
Hong Kong is one of two Special Administrative Regions of the People's Republic of China , the other being Macau. A city-state situated on China's south coast and enclosed by the Pearl River Delta and South China Sea, it is renowned for its expansive skyline and deep natural harbour...

, Thailand
Thailand
Thailand , officially the Kingdom of Thailand , formerly known as Siam , is a country located at the centre of the Indochina peninsula and Southeast Asia. It is bordered to the north by Burma and Laos, to the east by Laos and Cambodia, to the south by the Gulf of Thailand and Malaysia, and to the...

, Germany
Germany
Germany , officially the Federal Republic of Germany , is a federal parliamentary republic in Europe. The country consists of 16 states while the capital and largest city is Berlin. Germany covers an area of 357,021 km2 and has a largely temperate seasonal climate...

 and Singapore
Singapore
Singapore , officially the Republic of Singapore, is a Southeast Asian city-state off the southern tip of the Malay Peninsula, north of the equator. An island country made up of 63 islands, it is separated from Malaysia by the Straits of Johor to its north and from Indonesia's Riau Islands by the...

.

External links

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