Philip Don Estridge
Encyclopedia
Philip Donald Estridge known as Don Estridge,
led development of the original IBM Personal Computer
IBM PC
The IBM Personal Computer, commonly known as the IBM PC, is the original version and progenitor of the IBM PC compatible hardware platform. It is IBM model number 5150, and was introduced on August 12, 1981...

 (PC), and thus is known as "father of the IBM PC". His decisions dramatically changed the computer industry, resulting in a vast increase in the number of personal computers sold and bought, thus creating an entire industry of hardware manufacturers of IBM
IBM
International Business Machines Corporation or IBM is an American multinational technology and consulting corporation headquartered in Armonk, New York, United States. IBM manufactures and sells computer hardware and software, and it offers infrastructure, hosting and consulting services in areas...

 PCs.

Estridge was born in Jacksonville, Florida
Jacksonville, Florida
Jacksonville is the largest city in the U.S. state of Florida in terms of both population and land area, and the largest city by area in the contiguous United States. It is the county seat of Duval County, with which the city government consolidated in 1968...

. His father was a professional photographer. He graduated from Bishop Kenny High School
Bishop Kenny High School
Bishop Kenny High School is a private, college-preparatory, coeducational Catholic high school in Jacksonville, Florida. It is located in and administered by the Roman Catholic Diocese of St. Augustine...

 in 1955, and from the University of Florida
University of Florida
The University of Florida is an American public land-grant, sea-grant, and space-grant research university located on a campus in Gainesville, Florida. The university traces its historical origins to 1853, and has operated continuously on its present Gainesville campus since September 1906...

 in 1959. He married Mary Ann Hellier in September, 1958. Three children would eventually be born from his marriage: Patricia Ann, Mary Evelyn and Sandra Marie.

He completed a bachelor's degree
Bachelor's degree
A bachelor's degree is usually an academic degree awarded for an undergraduate course or major that generally lasts for three or four years, but can range anywhere from two to six years depending on the region of the world...

 in electrical engineering at the University of Florida
University of Florida
The University of Florida is an American public land-grant, sea-grant, and space-grant research university located on a campus in Gainesville, Florida. The university traces its historical origins to 1853, and has operated continuously on its present Gainesville campus since September 1906...

, and worked at the Army, designing a radar system using computers, IBM and finally NASA
NASA
The National Aeronautics and Space Administration is the agency of the United States government that is responsible for the nation's civilian space program and for aeronautics and aerospace research...

's Goddard Space Flight Center
Goddard Space Flight Center
The Goddard Space Flight Center is a major NASA space research laboratory established on May 1, 1959 as NASA's first space flight center. GSFC employs approximately 10,000 civil servants and contractors, and is located approximately northeast of Washington, D.C. in Greenbelt, Maryland, USA. GSFC,...

 until he moved to Boca Raton, Florida in 1969.

His efforts to develop the IBM PC
IBM PC
The IBM Personal Computer, commonly known as the IBM PC, is the original version and progenitor of the IBM PC compatible hardware platform. It is IBM model number 5150, and was introduced on August 12, 1981...

 began when he took control of the IBM Entry Level Systems in 1980 (and later named President of the newly formed IBM Entry Systems Division (ESD) in August 1983), with the goal of developing a low-cost personal computer to compete against increasingly popular offerings from the likes of Apple Computer
Apple Computer
Apple Inc. is an American multinational corporation that designs and markets consumer electronics, computer software, and personal computers. The company's best-known hardware products include the Macintosh line of computers, the iPod, the iPhone and the iPad...

, Commodore International
Commodore International
Commodore is the commonly used name for Commodore Business Machines , the U.S.-based home computer manufacturer and electronics manufacturer headquartered in West Chester, Pennsylvania, which also housed Commodore's corporate parent company, Commodore International Limited...

, and other perceived IBM competitors. To create a cost-effective alternative to those companies products, Estridge realized that it would be necessary to rely on third-party hardware and software. This was a marked departure from previous IBM strategy, which centered around in-house vertical development of complicated mainframe systems and their requisite access terminals. Estridge also published the specifications of the IBM PC, allowing a booming third-party aftermarket hardware business to take advantage of the machine's expansion card slots.

The competitive cost and expandability options of the first model, IBM PC model 5150, as well as the cachet of being an IBM product, led to strong sales to both enterprise and home customers. Over the next several years, Estridge received a string of promotions, and by 1984 was IBM Vice President, Manufacturing. Steve Jobs
Steve Jobs
Steven Paul Jobs was an American businessman and inventor widely recognized as a charismatic pioneer of the personal computer revolution. He was co-founder, chairman, and chief executive officer of Apple Inc...

 even offered Estridge a multi-million dollar job as president of Apple Computers, which he turned down.

Estridge and wife Mary Ann were killed when the plane they were traveling on, Delta Air Lines Flight 191
Delta Air Lines Flight 191
Delta Air Lines Flight 191 was an airline service from Fort Lauderdale, Florida's Fort Lauderdale-Hollywood International Airport, bound for Los Angeles International Airport in Los Angeles, California, by way of Dallas-Fort Worth International Airport...

, crashed at Dallas-Fort Worth International Airport
Dallas-Fort Worth International Airport
Dallas/Fort Worth International Airport is located between the cities of Dallas and Fort Worth, Texas, and is the busiest airport in the U.S. state of Texas...

 on August 2, 1985. He was 48 years old. The Estridges were survived by their three daughters. At the time of his death, IBM ESD (which included the development and manufacturing of the IBM PC
IBM PC
The IBM Personal Computer, commonly known as the IBM PC, is the original version and progenitor of the IBM PC compatible hardware platform. It is IBM model number 5150, and was introduced on August 12, 1981...

, PC DOS, PC LAN and TopView
TopView
TopView is a text-mode PC DOS multitasking, object oriented windowing environment written by IBM and introduced in August of 1984 and made available in February of 1985. TopView was announced in order to provide an environment that users could run more than one application at the same time on a PC...

) had nearly 10,000 employees and had sold over a million PCs.

Estridge has been honored many times. In 1999 he was identified in CIO magazine as one of the people who "invented the enterprise". The Don Estridge High-Tech Middle School—formerly IBM Facility Building 051—in Boca Raton, Florida, is named after him, and on the occasion of its dedication was given by Don Estridge's family his own personal IBM 5150 computer.

External links

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