OneTouch Ultra
Encyclopedia
OneTouch Ultra is a blood glucose
Blood sugar
The blood sugar concentration or blood glucose level is the amount of glucose present in the blood of a human or animal. Normally in mammals, the body maintains the blood glucose level at a reference range between about 3.6 and 5.8 mM , or 64.8 and 104.4 mg/dL...

 monitoring device for people with diabetes
Diabetes mellitus
Diabetes mellitus, often simply referred to as diabetes, is a group of metabolic diseases in which a person has high blood sugar, either because the body does not produce enough insulin, or because cells do not respond to the insulin that is produced...

 and is the foundation product for LifeScan's OneTouch Ultra Family of blood glucose monitoring systems.

OneTouch Ultra Blood Glucose Meters provide blood glucose test results in 5 seconds, offer alternative test site options, and various memory and flagging features. The results are displayed as plasma values.

OneTouch Meters are sold in kits containing a carry case, a lancing device, control solution, sample quantities of lancets, and a replacement cap for use with the sampling device when using alternative site testing.

The OneTouch Ultra 2 is similar in design and operation to the OneTouch Ultra Meter, but also offers Before and After Meal Flags, Comments, and a list style memory recall. This meter also provides 7 day, 14 day, and 30-day averages, with the option of averaging Before meal or After Meal records.

Other OneTouch Ultra Meters include the OneTouch UltraSmart and the OneTouch UltraMini Meter (known as the OneTouch UltraEasy in Europe). In addition to the original Silver Moon color, LifeScan introduced three additional colors of the OneTouch UltraMini Meter in summer 2007: Pink Glow, Limelight, and Jet Black.

OneTouch Meters with data ports can be used in combination with the downloadable OneTouch Diabetes Management Software and a PC to compute averages and trends. The software is available from LifeScan's Web site but an interface cable must be purchased.

Notable ad campaigns

  • B.B. King has had diabetes for 10+ years. He was in an ad campaign for OneTouch Ultra, describing how blue he feels from diabetes. There was also a commercial with him and Matthew Cooper, a young musician from Boulder, Colorado who has had Type 1 Diabetes since age one and also plays blues music. The campaign promoted the use of alternative site testing.
  • Patti Labelle
    Patti LaBelle
    Patricia Louise Holte-Edwards , better known under the stage name, Patti LaBelle, is a Grammy Award winning American singer, author and actress who has spent over 50 years in the music industry...

     has had diabetes for 12+ years. She was in an ad campaign for OneTouch Ultra2, describing how she collapsed on stage and discovered she had diabetes. Labelle re-recorded her 1980s hit "New Attitude" for one of the commercials.
  • OneTouch has in the past been the main shirt sponsor of Inverness Caledonian Thistle
    Inverness Caledonian Thistle F.C.
    Inverness Caledonian Thistle Football Club are a Scottish football club from Inverness who compete in the Scottish Premier League. They are currently managed by Terry Butcher and assistant manager Maurice Malpas...

    , highlighting LifeScan
    LifeScan
    LifeScan, Inc. is a Johnson & Johnson company headquartered in Milpitas, California.LifeScan manufactures and markets Blood Glucose Monitoring Systems like the OneTouch Ultra family for home and hospital use...

    's presence as a major employer in the city
    Inverness
    Inverness is a city in the Scottish Highlands. It is the administrative centre for the Highland council area, and is regarded as the capital of the Highlands of Scotland...

    .
The source of this article is wikipedia, the free encyclopedia.  The text of this article is licensed under the GFDL.
 
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