Obligo.co.uk is a uk property and mortgage information website which provides information and tools to help users make better and more informed decisions with regard to mortgage and consumer finance. Obligo was launched in 2010 and key personnel include former directors of Intermediary Servicing Limite, a subsidiary of the Investment Bank Bear Stearns

Bear Stearns

The Bear Stearns Companies, Inc. based in New York City, was a global investment bank and securities trading and brokerage, until its sale to JPMorgan Chase in 2008 during the global financial crisis and recession...

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Overview

The majority of the services provided on the Obligo website are done so free of charge. The site features a service titled PriceMyPlace which is an online AVM tool. Using a database of property characteristics, historic transactions from the UK Land Registry and complex Automated Valuation Model

Automated Valuation Model

Automated valuation model is the name given to a service that can provide property valuations using mathematical modelling combined with a database. Most AVMs calculate a property’s value at a specific point in time by analyzing values of comparable properties. Some also take into account previous...

 algorithm

Algorithm

In mathematics and computer science, an algorithm is an effective method expressed as a finite list of well-defined instructions for calculating a function. Algorithms are used for calculation, data processing, and automated reasoning...

, PriceMyPlace is able to provide an instant valuation estimate for any UK property with a Royal Mail

Royal Mail

Royal Mail is the government-owned postal service in the United Kingdom. Royal Mail Holdings plc owns Royal Mail Group Limited, which in turn operates the brands Royal Mail and Parcelforce Worldwide...

 Postcode. Other features include a suite of complex mortgage calculator

Mortgage Calculator

Mortgage calculators are used to help a current or potential real estate owner determine how much they can afford to borrow on a piece of real estate...

s which display results from live mortgage product data feed

Data feed

Data feed is a mechanism for users to receive updated data from data sources. It is commonly used by real-time applications in point-to-point settings as well as on the world-wide web. The latter is also called Web feed. News feed is a popular form of Web feed. RSS feed makes dissemination of blogs...

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