Musictoday
Encyclopedia
Musictoday is an entertainment marketing company located in Charlottesville, Virginia
Charlottesville, Virginia
Charlottesville is an independent city geographically surrounded by but separate from Albemarle County in the Commonwealth of Virginia, United States, and named after Charlotte of Mecklenburg-Strelitz, the queen consort of King George III of the United Kingdom.The official population estimate for...

. It was founded and run by Coran Capshaw
Coran Capshaw
Robert Coran Capshaw is the manager of Dave Matthews Band, Phish, Tim McGraw, Faith Hill, Alicia Keys, Robert Randolph & the Family Band, and Trey Anastasio, among others. He also is the founder of Red Light Management, co-founder of ATO Records, former CEO of Musictoday LLC, and a real estate...

, the manager of Dave Matthews Band
Dave Matthews Band
Dave Matthews Band, sometimes shortened to DMB, is a U.S. rock band formed in Charlottesville, Virginia in 1991. The founding members were singer-songwriter and guitarist Dave Matthews, bassist Stefan Lessard, drummer/backing vocalist Carter Beauford and saxophonist LeRoi Moore. Boyd Tinsley was...

. Musictoday is a pioneer in presales of concert tickets, by starting fan clubs
Fan club
A fan club is a group that is dedicated to a well-known person, group, idea or sometimes even an inanimate object . Most fan clubs are run by fans who devote considerable time and resources to supporting them. There are also "official" fan clubs that are run by someone associated with the person...

 for hundreds of artists. Musictoday's first fanclub was Dave Matthews Band's Warehouse Fan Association
Warehouse Fan Association
The Warehouse is the official fan association for Dave Matthews Band. Founded on December 4, 1998, Warehouse gives fan early access to concert tickets, exclusive CDs and merchandise to its members...

.

Business model

Capshaw's business model is that of bands like the Grateful Dead
Grateful Dead
The Grateful Dead was an American rock band formed in 1965 in the San Francisco Bay Area. The band was known for its unique and eclectic style, which fused elements of rock, folk, bluegrass, blues, reggae, country, improvisational jazz, psychedelia, and space rock, and for live performances of long...

 and Phish
Phish
Phish is an American rock band noted for its musical improvisation, extended jams, and exploration of music across genres. Formed at the University of Vermont in 1983 , the band's four members – Trey Anastasio , Mike Gordon , Jon Fishman , and Page McConnell Phish is an American rock band...

, who for years ran mail order presales of their concert tickets to their biggest fans. Most mail orders involved fans mailing in forms, money orders, and return postage in the event the order could not be filled. In 2005, Musictoday became the official in-arena merchandise vendor for Madison Square Garden
Madison Square Garden
Madison Square Garden, often abbreviated as MSG and known colloquially as The Garden, is a multi-purpose indoor arena in the New York City borough of Manhattan and located at 8th Avenue, between 31st and 33rd Streets, situated on top of Pennsylvania Station.Opened on February 11, 1968, it is the...

. On August 1, 2006, it was announced that Musictoday was sold to major concert promoter Live Nation
Live Nation
Live Nation is a live-events company based in Beverly Hills, California, focused on concert promotions. Live Nation formed in 2005 as a spin-off from Clear Channel Communications, which then merged with Ticketmaster in 2010 to become Live Nation Entertainment....

.

External links


Apparently this company was bought by Ticketmaster since their site redirects to them.
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