Mentadent SR
Encyclopedia
Mentadent
SR (formerly Gibbs SR) is a brand of toothpaste owned by Unilever. The product was originally named after sodium ricinoleate.
Gibbs SR was the first product to be promoted on UK television. The introduction of commercial television advertising was due to the Television Act of 1954 which created the commercial broadcaster ITV. The advertisement was first shown on 22 September, 1955 at 8:12, with a voiceover by Alex Macintosh
. The advertisement was written and produced by Brian Palmer.
Mentadent
Mentadent is a brand name for a line of dental products manufactured by Unilever everywhere but United States and Canada, where it was acquired by the Church & Dwight Company in 2003....
SR (formerly Gibbs SR) is a brand of toothpaste owned by Unilever. The product was originally named after sodium ricinoleate.
Gibbs SR was the first product to be promoted on UK television. The introduction of commercial television advertising was due to the Television Act of 1954 which created the commercial broadcaster ITV. The advertisement was first shown on 22 September, 1955 at 8:12, with a voiceover by Alex Macintosh
Alex Macintosh
Alex Macintosh was a BBC presenter and continuity announcer from the mid-1950s to the mid-1970s. He was also the voice artist heard during the first British-broadcast advertisement, for Gibbs SR Toothpaste on ITV, September 22, 1955.-Career:Macintosh was an ABC TV "in-vision" announcer from 1955...
. The advertisement was written and produced by Brian Palmer.