Martin Percy - AbsoluteAstronomy.com

Martin Percy is a director of interactive video

Interactive video

The term interactive video usually refers to a technique used to blend interaction and linear film or video.-Interactive video on broadband:Since 2005, interactive video has increased online as the result a number of factors including:...

. He is a Webby Award winner and has received three Emmy nominations and two BAFTA British Academy Award nominations. His work has won eight Webby nominations and eleven Webby honorees. (See awards and nominations below). He has created interactive video pieces for the Tate Gallery

Tate Gallery

The Tate is an institution that houses the United Kingdom's national collection of British Art, and International Modern and Contemporary Art...

, Asian Art Museum of San Francisco

Asian Art Museum of San Francisco

The Asian Art Museum of San Francisco is a museum in San Francisco, California, United States. It has one of the most comprehensive collections of Asian art in the world....

, British Film Institute

British Film Institute

The British Film Institute is a charitable organisation established by Royal Charter to:-Cinemas:The BFI runs the BFI Southbank and IMAX theatre, both located on the south bank of the River Thames in London...

and National Theatre

Royal National Theatre

The Royal National Theatre in London is one of the United Kingdom's two most prominent publicly funded theatre companies, alongside the Royal Shakespeare Company...

, working with people including Ian McKellen

Ian McKellen

Sir Ian Murray McKellen, CH, CBE is an English actor. He has received a Tony Award, two Academy Award nominations, and five Emmy Award nominations. His work has spanned genres from Shakespearean and modern theatre to popular fantasy and science fiction...

, Derek Jacobi

Derek Jacobi

Sir Derek George Jacobi, CBE is an English actor and film director.A "forceful, commanding stage presence", Jacobi has enjoyed a highly successful stage career, appearing in such stage productions as Hamlet, Uncle Vanya, and Oedipus the King. He received a Tony Award for his performance in...

, Gordon Ramsay

Gordon Ramsay

Gordon James Ramsay, OBE is a Scottish chef, television personality and restaurateur. He has been awarded 13 Michelin stars....

, Julie Walters

Julie Walters

Julie Walters, CBE is an English actress and novelist. She came to international prominence in 1983 for Educating Rita, performing in the title role opposite Michael Caine. It was a role she had created on the West End stage and it won her BAFTA and Golden Globe awards for Best Actress...

, Tracey Emin

Tracey Emin

Tracey Karima Emin RA is a British artist of English and Turkish Cypriot origin. She is part of the group known as Britartists or YBAs ....

, Jonathan Ross

Jonathan Ross

Jonathan Ross may refer to:* Jonathan Ross , English television and radio personality* Jonathan Ross , United States Senator, Justice of the Vermont Supreme Court* Jonathon Ross , former Australian rules footballer...

and Malcolm McDowell

Malcolm McDowell

Malcolm McDowell is an English actor with a career spanning over forty years.McDowell is principally known for his roles in the controversial films If...., O Lucky Man!, A Clockwork Orange and Caligula...

. (See external links below; all sites have a "credits" page crediting Martin Percy as director.) His interactive video pieces are integral to Tate Tracks, a marketing campaign for the Tate Gallery

Tate Gallery

The Tate is an institution that houses the United Kingdom's national collection of British Art, and International Modern and Contemporary Art...

which won a Gold Lion at the Cannes Lions International Advertising Festival

Cannes Lions International Advertising Festival

The Cannes Lions International Festival of Creativity is a global event for those working in advertising and related fields. The seven-day festival, incorporating the awarding of the Lions awards, is held yearly at the Palais des Festivals et des Congrès in Cannes, France...

.

Martin is a graduate of Kings College Cambridge and an associate member of the International Academy of Digital Arts and Sciences

International Academy of Digital Arts and Sciences

The International Academy of Digital Arts and Sciences or IADAS was founded in 1998 in New York to help drive the progress of the Internet and evolving forms of new media. The academy selects the nominees and winners for the Webby Awards, and their European equivalent, the Lovie Awards.Membership...

. He is the son of the late Graham Percy

Graham Percy

Graham Percy was a noted illustrator of children's books. He was born and brought up in New Zealand. He studied Graphic Design at the Royal College of Art, graduating in 1967 and becoming a freelance artist specializing in children's book illustration. He had over 100 books to his credit, some of...

, a noted illustrator.

Awards and nominations

The Asian Art Museum of San Francisco: The Bali Temple Explorer (2011)

http://www.balitempleexplorer.com or view introductory video

Webby Awards

Webby Awards

A Webby Award is an international award presented annually by The International Academy of Digital Arts and Sciences for excellence on the Internet with categories in websites, interactive advertising, online film and video, and mobile....

- 'Travel & Adventure', 2011 - Winner

Webby Awards

Webby Awards

- 'Tourism', 2011 - Honoree

Tate Kids: Barbara's Garden (2010)

http://www.barbarasgarden.org

Webby Awards

Webby Awards

- 'Broadband', 2010 - Nominee

Tate Kids: The Secret Dancer (2009)

http://www.thesecretdancer.com or view introductory video

BAFTA British Academy Award 2010 - 'Children's Interactive' - nominee

Webby Awards

Webby Awards

- 'Best Use of Interactive Video', 2010 - Nominee

British Interactive Media Association

British Interactive Media Association

The British Interactive Media Association or 'BIMA' is an industry body representing the digital industry in the United Kingdom.Formed in 1985, BIMA is a membership organisation primarily made up of digital agencies...

BIMA Awards 2010 - Arts & Culture

Tate Modern: Street Art HD (2008)

http://www.tatestreetart.com or view introductory video

Emmy Awards - New Approaches To News & Documentary Programming: Arts, Lifestyle & Culture 2009 - Nominee

Webby Awards

Webby Awards

- 'Best Use of Interactive Video', 2009 - Nominee

Webby Awards

Webby Awards

- 'Broadband', 2009 - Honoree

Webby Awards

Webby Awards

- 'Cultural Institutions', 2009 - Honoree

Tate Modern: The One That Spoke to Me (2008)

http://www.theonethatspoketome.com or view introductory video

Emmy Awards - New Approaches To News & Documentary Programming: Arts, Lifestyle & Culture 2009 - Nominee

Webby Awards

Webby Awards

- 'Art', 2009 - Honoree

Meyers Hill (2008)

http://www.meyershill.com/ or view introductory video

Webby Awards

Webby Awards

- 'Best Use of Interactive Video', 2009 - Honoree

Derek Jacobi on The GPO Film Unit (2008)

http://www.screenonline.org.uk/tours/jacobi/tourjacobi.html or view introductory video

Webby Awards

Webby Awards

- 'Best Use of Interactive Video', 2009 - Honoree

Tate Tracks (2007)

http://www.tate.org.uk/modern/tatetracks/ or view introductory video

Cannes Lions International Advertising Festival

Cannes Lions International Advertising Festival

'Integrated' 2007 - Gold Lion (Campaign)

The One Show

The One Show

The One Show is a topical magazine-style daily television programme broadcast live on BBC One and BBC One HD, hosted by Alex Jones and Matt Baker. Chris Evans joins Jones to present the programme on Friday...

- "Best of Show" 2007 (Campaign)

The One Show

The One Show

- Innovative Use of Media - TV - "Gold Pencil" 2007 (Campaign)

Webby Awards

Webby Awards

- 'Music' 2008 - Honoree (Website)

Webby Awards

Webby Awards

- 'Cultural Institutions' 2008 - Honoree (Website)

Webby Awards

Webby Awards

- 'Broadband' 2008 - Honoree (Website)

A Conversation with Sir Ian McKellen (2006)

http://www.stageworkmckellen.com or view introductory video

BAFTA British Academy Award 2006 - 'Interactive Innovation' - nominee

Emmy Awards - 'Outstanding Arts, Lifestyle & Culture Programming For Broadband' 2007 - nominee

Webby Awards

Webby Awards

- 'Documentary: Individual Episode' 2008 - nominee

Webby Awards

Webby Awards

- 'Broadband' 2008 - nominee

Webby Awards

Webby Awards

- 'Cultural Institutions' 2008 - nominee

Webby Awards

Webby Awards

- 'Best Use of Interactive Video', 2009 - nominee

Tate Modern - the BT Series featuring Tracey Emin, Rachel Whiteread and Anthony Gormley (2006)

http://www.tate.org.uk/btseries

Webby Awards

Webby Awards

- 'Art' 2006 - nominee

Webby Awards

Webby Awards

- 'Art' 2007 - honoree

IVCA Awards - 'Web TV' 2007 - silver

BFI Archive interactive with Malcolm McDowell, Jonathan Ross and Paul Merton (2005-6)

http://www.screenonline.org.uk/archiveinteractives/index.html

British Interactive Media Association Awards - 'Education' 2006 - nominee

"Let's Play 66" video quiz

http://www.tate.org.uk/britain/exhibitions/artandthe60s/66

Webby Awards

Webby Awards

- 'Broadband' 2005 - honoree

External links

Official

MartinPercy.com

Lectures

Transcript of talk on The Genres of Interactive Filmmaking given at The London College of Communication
London College of Communication
The London College of Communication is a constituent college of the University of the Arts London, located in Elephant and Castle. It has about 5,000 students on 60 courses in media and design courses preparing students for careers in the creative industries...

, London, January 2010.
http://www.bsac.uk.com/files/ANNUAL_REPORT_2008.pdfSummary of talk given to The British Screen Advisory Council
The British Screen Advisory Council
The British Screen Advisory Council was established in 1985 to succeed the Interim Action Committee on the Film Industry.-Aim:Its principal objective was to 'foster good relations between Government and Parliament on the one hand and the film, television and video industries in UK on the...

, London, April 2008].
Summary of talk at The Creator's Series, New York, June 2007. Another summary.
http://www.life.com/image/77755418Photo at LIFE.com of Martin Percy giving keynote at Digital Conference, American Film Market
American Film Market
The American Film Market is a film industry event held each year at the beginning of November in Santa Monica, California. About 8,000 people attend the eight day event to network and to sell and acquire films...

, Santa Monica, November 2007].

Interviews

QKSTRM: Martin Percy Wonderland Award interview with Martin Percy.
Interview re: McKellen BT Archives
BT Archives
BT Archives is an archive preserving the documentary heritage of BT and its public sector predecessors. It is designated an official place of deposit for Public Records, for those records created prior to BT's privatisation in 1984....

interview with Martin Percy about interactive video made for the Royal National Theatre
Royal National Theatre
The Royal National Theatre in London is one of the United Kingdom's two most prominent publicly funded theatre companies, alongside the Royal Shakespeare Company...

with Ian McKellen
Ian McKellen
Sir Ian Murray McKellen, CH, CBE is an English actor. He has received a Tony Award, two Academy Award nominations, and five Emmy Award nominations. His work has spanned genres from Shakespearean and modern theatre to popular fantasy and science fiction...
Interview re: McDowell BT Archives
BT Archives
BT Archives is an archive preserving the documentary heritage of BT and its public sector predecessors. It is designated an official place of deposit for Public Records, for those records created prior to BT's privatisation in 1984....

interview with Martin Percy about interactive video made for the British Film Institute
British Film Institute
The British Film Institute is a charitable organisation established by Royal Charter to:-Cinemas:The BFI runs the BFI Southbank and IMAX theatre, both located on the south bank of the River Thames in London...

with Malcolm McDowell
Malcolm McDowell
Malcolm McDowell is an English actor with a career spanning over forty years.McDowell is principally known for his roles in the controversial films If...., O Lucky Man!, A Clockwork Orange and Caligula...
Interview re: Emin BT Archives
BT Archives
BT Archives is an archive preserving the documentary heritage of BT and its public sector predecessors. It is designated an official place of deposit for Public Records, for those records created prior to BT's privatisation in 1984....

interview with Martin Percy about interactive video made for Tate Online with Tracey Emin
Tracey Emin
Tracey Karima Emin RA is a British artist of English and Turkish Cypriot origin. She is part of the group known as Britartists or YBAs ....

Articles etc.

TV and video games: are they coming together?, by Martin Percy for the Research Institute for Digital Media & Content at Keio University
Keio University
,abbreviated as Keio or Keidai , is a Japanese university located in Minato, Tokyo. It is known as the oldest institute of higher education in Japan. Founder Fukuzawa Yukichi originally established it as a school for Western studies in 1858 in Edo . It has eleven campuses in Tokyo and Kanagawa...

, February 2006.
The future of advertising and branded content, by Martin Percy for the Research Institute for Digital Media & Content at Keio University
Keio University
,abbreviated as Keio or Keidai , is a Japanese university located in Minato, Tokyo. It is known as the oldest institute of higher education in Japan. Founder Fukuzawa Yukichi originally established it as a school for Western studies in 1858 in Edo . It has eleven campuses in Tokyo and Kanagawa...

, February 2006.
On interactive video (subscribers only), by Martin Percy for Broadcast (magazine), February 2007.
Discretion goes a long way (subscribers only), by Martin Percy for Brand Strategy Magazine, July 2007. On sponsored content.
Broadcast model that left everyone equally frustrated, letter by Martin Percy in The Financial Times
Financial Times
The Financial Times is an international business newspaper. It is a morning daily newspaper published in London and printed in 24 cities around the world. Its primary rival is the Wall Street Journal, published in New York City....

, July 3, 2007.
Stop Making Sense letter by Martin Percy in Wired (magazine)
Wired (magazine)
Wired is a full-color monthly American magazine and on-line periodical, published since January 1993, that reports on how new and developing technology affects culture, the economy, and politics...

, February 25 08.
Alarmist claims on ultra-violent games don't fit online technology, letter by Martin Percy in The Financial Times
Financial Times
The Financial Times is an international business newspaper. It is a morning daily newspaper published in London and printed in 24 cities around the world. Its primary rival is the Wall Street Journal, published in New York City....

, May 13, 2008.

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