Lou Ruvo Alzheimer's Institute
Encyclopedia
The Lou Ruvo Center for Brain Health (LRCBH), officially the Cleveland Clinic Lou Ruvo Center for Brain Health, opened on July 13, 2009 in Las Vegas
Las Vegas, Nevada
Las Vegas is the most populous city in the U.S. state of Nevada and is also the county seat of Clark County, Nevada. Las Vegas is an internationally renowned major resort city for gambling, shopping, and fine dining. The city bills itself as The Entertainment Capital of the World, and is famous...

, Nevada
Nevada
Nevada is a state in the western, mountain west, and southwestern regions of the United States. With an area of and a population of about 2.7 million, it is the 7th-largest and 35th-most populous state. Over two-thirds of Nevada's people live in the Las Vegas metropolitan area, which contains its...

 that is operated by the Cleveland Clinic
Cleveland Clinic
The Cleveland Clinic is a multispecialty academic medical center located in Cleveland, Ohio, United States. The Cleveland Clinic is currently regarded as one of the top 4 hospitals in the United States as rated by U.S. News & World Report...

  and was designed by world-renowned architect, Frank Gehry
Frank Gehry
Frank Owen Gehry, is a Canadian American Pritzker Prize-winning architect based in Los Angeles, California.His buildings, including his private residence, have become tourist attractions...

 of Gehry Partners in Santa Monica, California
Santa Monica, California
Santa Monica is a beachfront city in western Los Angeles County, California, US. Situated on Santa Monica Bay, it is surrounded on three sides by the city of Los Angeles — Pacific Palisades on the northwest, Brentwood on the north, West Los Angeles on the northeast, Mar Vista on the east, and...

.

History

Keep Memory Alive (also known as KMA) was founded by Larry Ruvo
Larry Ruvo
Larry Ruvo is the VP/GM of Southern Wine and Spirits of Nevada. He is a wine expert and philanthropist. He founded the Keep Memory Alive foundation and the The Lou Ruvo Brain Institute. He serves on the American Gaming Association Board of Directors and is a member of the Gaming Hall of Fame...

, senior managing partner of Southern Wines and Spirits, in memory of his father, Lou Ruvo, a victim of Alzheimer’s Disease, together with his wife Camille, Mirage Resorts
MGM Mirage
Not to be confused with the Las Vegas, Nevada based casino/resort operator Resorts International Holdings.MGM Resorts International is a Paradise, Nevada based corporation that brands itself as a global hospitality company. It is the second largest gaming company in the world by revenue - about...

 CEO Bobby Baldwin
Bobby Baldwin
Bobby Baldwin is a professional poker player, off-road racer and casino executive. As a poker player, Baldwin is best known as the 1978 world champion, becoming the youngest main event champion at that time....

 (who also lost his father to Alzheimer's Disease), and Bobby Baldwin's wife Donna. KMA supports the mission of the Lou Ruvo Center for Brain Health and has held several star-studded galas, attended by celebrities and notables from around the world. It has become one of Las Vegas’ most important charity
Charitable organization
A charitable organization is a type of non-profit organization . It differs from other types of NPOs in that it centers on philanthropic goals A charitable organization is a type of non-profit organization (NPO). It differs from other types of NPOs in that it centers on philanthropic goals A...

 initiatives and a key participant in the nation fight against Alzheimer’s disease. Since its inception, the event has raised more than $20 million towards achieving its goal – the realization of the Lou Ruvo Center for Brain Health. Funds committed by such supporters as the Spector Family Foundation, the Roland and Terri Sturm Foundation, Steinberg Diagnostics, the Hard Rock Hotel and Casino and America Online will be utilized for the construction and operation of this incredible state-of-the-art facility. The Center is planned to become a national resource for the most current research and scientific information for the treatment of Alzheimer's, Parkinson's, Huntington 's Diseases, and ALS (Lou Gehrig's Disease)
Amyotrophic lateral sclerosis
Amyotrophic lateral sclerosis , also referred to as Lou Gehrig's disease, is a form of motor neuron disease caused by the degeneration of upper and lower neurons, located in the ventral horn of the spinal cord and the cortical neurons that provide their efferent input...

 as well as focusing on prevention, early detection and education.

Design

The ceremonial groundbreaking of the Lou Ruvo Center for Brain Health occurred on February 9, 2007. Dignitaries who attended the groundbreaking ceremonies for the $70 million project included founder Larry Ruvo, Frank Gehry
Frank Gehry
Frank Owen Gehry, is a Canadian American Pritzker Prize-winning architect based in Los Angeles, California.His buildings, including his private residence, have become tourist attractions...

, U.S. Senator Harry Reid
Harry Reid
Harry Mason Reid is the senior United States Senator from Nevada, serving since 1987. A member of the Democratic Party, he has been the Senate Majority Leader since January 2007, having previously served as Minority Leader and Minority and Majority Whip.Previously, Reid was a member of the U.S...

 and John Ensign
John Ensign
John Eric Ensign is a former United States Senator from Nevada, serving from January 2001 until he resigned amid an investigation of an ethics violation in May 2011...

; U.S. Representative Shelley Berkley
Shelley Berkley
Rochelle "Shelley" Berkley is the U.S. Representative for , serving since 1999, and a candidate for U.S. Senate. She is a member of the Democratic Party.-Early life, education, and legal career:...

, Jon Porter
Jon Porter
Jonathan Christopher "Jon" Porter , an American politician, was a Republican member of the United States House of Representatives, the first representative elected from the new 3rd Congressional District of Nevada....

 and Dean Heller
Dean Heller
Dean A. Heller is the junior United States Senator from Nevada and a member of the Republican Party. Heller was appointed by Nevada Governor Brian Sandoval to a vacant seat created by the resignation of John Ensign. He was previously a member of the United States House of Representatives,...

, Gov. Jim Gibbons
Jim Gibbons
Jim Gibbons may refer to:*Jim Gibbons , Republican governor of Nevada*Jim Gibbons , Irish Fianna Fáil politician and government minister...

, Mayor Oscar Goodman
Oscar Goodman
Oscar Baylin Goodman is an American lawyer and politician. He was the mayor of Las Vegas, Nevada from 1999 to 2011. Mayor Goodman is an Independent and a former member of the Democratic Party.-Biography:...

, former Gov. Kenny Guinn
Kenny Guinn
Kenneth Carroll "Kenny" Guinn was an American businessman, educator and politician. He was the 27th Governor of Nevada from 1999 to 2007. He was a member of the Republican Party and a former member of the Democratic Party....

, Gov. Arnold Schwarzenegger
Arnold Schwarzenegger
Arnold Alois Schwarzenegger is an Austrian-American former professional bodybuilder, actor, businessman, investor, and politician. Schwarzenegger served as the 38th Governor of California from 2003 until 2011....

, Kevin Spacey
Kevin Spacey
Kevin Spacey, CBE is an American actor, director, screenwriter, producer, and crooner. He grew up in California, and began his career as a stage actor during the 1980s, before being cast in supporting roles in film and television...

, John Cusack
John Cusack
John Paul Cusack is an American film actor and screenwriter. He has appeared in more than 50 films, including The Journey of Natty Gann, Say Anything..., Grosse Point Blank, The Thin Red Line, Stand by Me, Con Air, Being John Malkovich, High Fidelity, Serendipity, Runaway Jury, The Ice Harvest,...

. The Center operates as an outpatient treatment and research facility in downtown Las Vegas on land deeded to Keep Memory Alive, the fund raising arm of LRCBH, by the City of Las Vegas as part of its 61 acre (24.7 ha) Symphony Park
Symphony Park
Symphony Park, originally called Union Park, and formerly known as Parkway Center, is an under construction mixed-use urban community located in downtown Las Vegas, Nevada. The city of Las Vegas is undertaking the development of a parcel located on brownfield land purchased from Union Pacific...

. The Center is approximately 65000 sq ft (6,038.7 m²) and includes 13 examination rooms, offices for health care practitioners and researchers, a “Museum of the Mind,” and a community auditorium. The Center will also serve as the headquarters for Keep Memory Alive, the Las Vegas Alzheimer’s Association and the Las Vegas Parkinson’s Disease Association.

Criticism

On his blog, New Urbanist and architecture critic James Howard Kunstler named the Lou Ruvo center his "Eyesore Of The Month" for April 2010. Kunstler sharply criticized the Center's design, writing: "It seems to say: This is your brain on Frank Gehry". Kunstler suggested that the architecture was inappropriate for the building's purpose: "If I had a problem with my brain, I would not be reassured arriving at this place. The implicit sadism is impressive".

External links

The source of this article is wikipedia, the free encyclopedia.  The text of this article is licensed under the GFDL.
 
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