In the British television industry, Lord Privy Seal is the practice of matching too literal imagery with every element of the accompanying spoken script. The origin is a TV comedy sketch in The Frost Report

The Frost Report

The Frost Report was a satirical television show hosted by David Frost. It ran for 29 episodes from 1966 to 1967. It is most notable for introducing John Cleese, Ronnie Barker and Ronnie Corbett to television and also launching the careers of several comedians and performers.The main cast were...

taking the practice to an extreme, which backed a "news report" mention of the Lord Privy Seal with images, in quick succession, of a lord, an outdoor toilet

Outhouse

An outhouse is a small structure separate from a main building which often contained a simple toilet and may possibly also be used for housing animals and storage.- Terminology :...

, and a seal

Earless seal

The true seals or earless seals are one of the three main groups of mammals within the seal superfamily, Pinnipedia. All true seals are members of the family Phocidae . They are sometimes called crawling seals to distinguish them from the fur seals and sea lions of the family Otariidae...

 balancing a ball on its nose.

Richard Dawkins

Richard Dawkins

Clinton Richard Dawkins, FRS, FRSL , known as Richard Dawkins, is a British ethologist, evolutionary biologist and author...

 mentioned the practice in his review of the film Expelled on his website.