LeadPoint, Inc. is a software and information technology services company for the lead generation

Lead generation

Lead generation, or lead gen is a marketing tool used, particularly in internet marketing, to generate consumer interest or inquiry into products or services of a business. Leads can be generated for a variety of purposes - list building, e-newsletter list acquisition or for winning customers....

 industry located in Los Angeles

Los Ángeles

Los Ángeles is the capital of the province of Biobío, in the commune of the same name, in Region VIII , in the center-south of Chile. It is located between the Laja and Biobío rivers. The population is 123,445 inhabitants...

, California

California

California is a state located on the West Coast of the United States. It is by far the most populous U.S. state, and the third-largest by land area...

. The company operates a business-to-business

Business-to-business

Business-to-business describes commerce transactions between businesses, such as between a manufacturer and a wholesaler, or between a wholesaler and a retailer...

 exchange for data and voice leads in numerous verticals including: consumer lending, consumer credit, and education.

Background

LeadPoint, Inc. was formed in 2004 by Marc Diana (chairman and CEO). A private company, LeadPoint is ventured backed by Redpoint Ventures

Redpoint Ventures

Redpoint Ventures is a prominent venture capital firm focused on investments in early stage technology companies. The firm's partners include Allen Beasley, Jeff Brody, Satish Dharmaraj, Tom Dyal, Tim Haley, Brad Jones, Nety Krishna, Chris Moore, Lars Pedersen, Scott Raney, John Walecka, Geoff...

 and Silicon Valley Bank Ventures. In 2006 the company launched a United Kingdom division.

LeadPoint's Board of Directors

Board of directors

A board of directors is a body of elected or appointed members who jointly oversee the activities of a company or organization. Other names include board of governors, board of managers, board of regents, board of trustees, and board of visitors...

 includes Scott Ingraham, co-founder of Rent.com

Rent.com

Rent.com is the largest apartment listing service on the Internet. It was acquired by eBay in 2005.-History:Rent.com was co-founded by Scott Ingraham and Allen Oakley Hunter Jr. in 1999 as . The company was the first pay-for-performance online rental site, a business model that outperformed...

.

Recognition

LeadPoint UK was recognized as the 4th Fastest Growing Digital Media Company in Europe.