Kawaranai Koto (Since 1976)
Encyclopedia
is Kokia
's 9th single, released on May 21, 2003. It is currently Kokia's second most commercially successful single after "The Power of Smile/Remember the Kiss
," due to being used as the daytime TV drama Itoshiki Mono e's theme song.
management, after being managed under Gai Records for her second album Trip Trip
and Pony Canyon
for her debut Songbird
. Previous to this single, Kokia had found severely limited chart success. Despite releasing two albums and 8 singles, only one of these had charted at all, "Aishiteiru Kara" at #99.
. Kokia was featured in many music-related and fashion-related magazines in May 2003, such as "Barfout," "Caz," "CD Hits," "Gekkan Piano," "Girl Pop," "Grand Magasin," "What's In?" and "Zappy."
shots spliced together. In these shots, there three main sequences: one featuring Kokia and a man dressed in black in a brown field, one featuring Kokia in a tall room with flowing curtains in which she sings the song, and one in which a child holds a red ball in an alleyway, as Kokia stands near to him. Other scenes the child, as well as of the house with tall, flowing curtains are shown. One distinctive shot in the piece is in the brown field, where a small green plant with red flowers is shown near the beginning and ending of the clip. At the beginning, there is only one flower, however at the end there are two.
Kokia (singer)
is a Japanese singer-songwriter, who performs under the stage name Kokia . She is best known for her songs and "The Power of Smile." She is also recognised for her numerous contributions to anime/game soundtracks, the most notable being "Ai no Melody/Chōwa Oto " for the film...
's 9th single, released on May 21, 2003. It is currently Kokia's second most commercially successful single after "The Power of Smile/Remember the Kiss
The Power of Smile/Remember the Kiss
"The Power of Smile/Remember the Kiss" is Kokia's 10th single, released on September 24, 2003. It is currently Kokia's most commercially successful single, after being used as the Kao Essential Damage Care shampoo commercials in 2003, featuring actress Yūko Takeuchi.-Background:This single was the...
," due to being used as the daytime TV drama Itoshiki Mono e's theme song.
Background
This single was the Kokia's first to be released under Victor EntertainmentVictor Entertainment
is a subsidiary of Japan Victor Company that produces and distributes music, movies and other entertainment products such as anime and television shows in Japan. It was formerly known as...
management, after being managed under Gai Records for her second album Trip Trip
Trip Trip
Trip Trip is Kokia's second album, released in January 2002. It was her first album released with Victor Entertainment, and her only released under Gai Records management...
and Pony Canyon
Pony Canyon
is a Japanese company, established on October 1, 1966 , which publishes music, DVD and VHS videos, movies and video games. It is a subsidiary of Japanese Media Group, Fujisankei Communications Group.-History:...
for her debut Songbird
Songbird (Kokia album)
Songbird is Kokia's debut album, released on . It is her only album released under Pony Canyon, the rest being released with Victor Entertainment or ....
. Previous to this single, Kokia had found severely limited chart success. Despite releasing two albums and 8 singles, only one of these had charted at all, "Aishiteiru Kara" at #99.
Promotion
Other than "Kawaranai Koto (Since 1976)" being featured in Itoshiki Mono e, the single was promoted in a variety of ways. The B-side "Tell Tell Bōzu" was used as the second ending theme song to the anime Hungry Heart: Wild StrikerHungry Heart: Wild Striker
is a Japanese soccer manga and anime series, authored by Captain Tsubasa creator Yōichi Takahashi. The manga series was serialized in Akita Shoten's Weekly Shōnen Champion...
. Kokia was featured in many music-related and fashion-related magazines in May 2003, such as "Barfout," "Caz," "CD Hits," "Gekkan Piano," "Girl Pop," "Grand Magasin," "What's In?" and "Zappy."
Composition
"Kawaranai Koto (Since 1976)" is a mid-tempo pop song, featuring a sparse piano, percussion and occasional strings arrangement. The two choruses, however, feature a band arrangement with added guitars and percussion. The lyrics express somebody thanking a person they have been watching over and protecting for making them realise how much they loved them, despite being unable to express this to them. The lyrics ask the person's beloved to "instead of say thank you, look at me."Music video
The music video was directed by Jun Hara (原淳). The majority of the clip is made up of double exposedMultiple exposure
In photography, a multiple exposure is the superimposition of two or more individual exposures to create a single photograph. The exposure values may or may not be identical to each other.-Overview:...
shots spliced together. In these shots, there three main sequences: one featuring Kokia and a man dressed in black in a brown field, one featuring Kokia in a tall room with flowing curtains in which she sings the song, and one in which a child holds a red ball in an alleyway, as Kokia stands near to him. Other scenes the child, as well as of the house with tall, flowing curtains are shown. One distinctive shot in the piece is in the brown field, where a small green plant with red flowers is shown near the beginning and ending of the clip. At the beginning, there is only one flower, however at the end there are two.
Reception
The song debuted at #49 in its first week, selling 4,000 copies. A long selling single, it charted in the low top 50 for four weeks, peaking at #47. After seven weeks in the top 100 and an additional four between 100 and 200, the single managed to sell a total of 26,000 copies.Track listing
Japan Sales Rankings
| Release | Chart | Peak Position | First Week Sales | Sales Total | Chart Run |
|---|---|---|---|---|---|
| Oricon daily singles chart | |||||
| Oricon weekly singles chart | 47 | 4,200 | 26,000 | 11 weeks | |
| Oricon yearly singles chart |