KSWG
Encyclopedia
KSWG is a commercial Classic Country
music radio station
in Phoenix, Arizona
, broadcasting on 96.3 FM
.
was KFMA broadcasting Modern Rock
music programming on 93.7 FM
.
When Circle S gave up the call letters a broadcaster in Tucson took them, partially because of the buzz KFMA had created before leaving the air.
along with a change of call letters to KMEO. In a way KMEO-FM was filling a void left when KMEO-AM in Phoenix left the air a few months before.
along with a change of call letters to KBSZ. The station was known as “The Breeze”.
In addition to playing new age music KBSZ sponsored new age concerts in Phoenix. It was the low audience turnout of the last concert and declining ad sales that forced Circle S to abandon the new age format.
It was during this time KBSZ switched from 93.7 to 94.1 and increased power.
as KSWG. In 2006, the station started using a Phoenix translator station on 96.3 to be heard throughout Phoenix metro. Years later they'd change frequencies to that dial position of 96.3 FM
.
KSWG is still on-the-air in this format and is available worldwide on the web.
Classic country
Classic country is a music radio format that specializes in playing mainstream country hits from past decades.This genre generally follows one of two formats: those specializing in hits from the 1920s through the early 1970s, and focus primarily on innovators and artists from country music's Golden...
music radio station
Radio station
Radio broadcasting is a one-way wireless transmission over radio waves intended to reach a wide audience. Stations can be linked in radio networks to broadcast a common radio format, either in broadcast syndication or simulcast or both...
in Phoenix, Arizona
Phoenix, Arizona
Phoenix is the capital, and largest city, of the U.S. state of Arizona, as well as the sixth most populated city in the United States. Phoenix is home to 1,445,632 people according to the official 2010 U.S. Census Bureau data...
, broadcasting on 96.3 FM
Frequency modulation
In telecommunications and signal processing, frequency modulation conveys information over a carrier wave by varying its instantaneous frequency. This contrasts with amplitude modulation, in which the amplitude of the carrier is varied while its frequency remains constant...
.
KFMA
Originally, 96.3 FMFrequency modulation
In telecommunications and signal processing, frequency modulation conveys information over a carrier wave by varying its instantaneous frequency. This contrasts with amplitude modulation, in which the amplitude of the carrier is varied while its frequency remains constant...
was KFMA broadcasting Modern Rock
Modern rock
Modern rock is a rock format commonly found on commercial radio; the format consists primarily of the alternative rock genre...
music programming on 93.7 FM
Frequency modulation
In telecommunications and signal processing, frequency modulation conveys information over a carrier wave by varying its instantaneous frequency. This contrasts with amplitude modulation, in which the amplitude of the carrier is varied while its frequency remains constant...
.
When Circle S gave up the call letters a broadcaster in Tucson took them, partially because of the buzz KFMA had created before leaving the air.
KMEO
In 1993, the format was changed to Easy ListeningEasy listening
Easy listening is a broad style of popular music and radio format that emerged in the 1950s, evolving out of big band music, and related to MOR music as played on many AM radio stations. It encompasses the exotica, beautiful music, light music, lounge music, ambient music, and space age pop genres...
along with a change of call letters to KMEO. In a way KMEO-FM was filling a void left when KMEO-AM in Phoenix left the air a few months before.
KBSZ
In 1995, the format was changed to New Age musicNew Age music
New Age music is music of various styles intended to create artistic inspiration, relaxation, and optimism. It is used by listeners for yoga, massage, meditation, and reading as a method of stress management or to create a peaceful atmosphere in their home or other environments, and is often...
along with a change of call letters to KBSZ. The station was known as “The Breeze”.
In addition to playing new age music KBSZ sponsored new age concerts in Phoenix. It was the low audience turnout of the last concert and declining ad sales that forced Circle S to abandon the new age format.
It was during this time KBSZ switched from 93.7 to 94.1 and increased power.
KSWG
In July of 1996, it adopted its current format, Classic CountryClassic country
Classic country is a music radio format that specializes in playing mainstream country hits from past decades.This genre generally follows one of two formats: those specializing in hits from the 1920s through the early 1970s, and focus primarily on innovators and artists from country music's Golden...
as KSWG. In 2006, the station started using a Phoenix translator station on 96.3 to be heard throughout Phoenix metro. Years later they'd change frequencies to that dial position of 96.3 FM
Frequency modulation
In telecommunications and signal processing, frequency modulation conveys information over a carrier wave by varying its instantaneous frequency. This contrasts with amplitude modulation, in which the amplitude of the carrier is varied while its frequency remains constant...
.
KSWG is still on-the-air in this format and is available worldwide on the web.