KRNB
Encyclopedia
KRNB is an urban adult contemporary
Urban Adult Contemporary
Urban adult contemporary is the name for a format of radio music, similar to an urban contemporary format. Radio stations using this format usually would not have rap music on their playlists. The format was designed by Barry Mayo when he, Lee S. Simonson and Bill Pearson organized Broadcast...

-formatted radio station in the Dallas–Fort Worth Metroplex
Dallas–Fort Worth metroplex
The Dallas–Fort Worth–Arlington Metropolitan Statistical Area, a title designated by the U.S. Census as of 2003, encompasses 12 counties within the U.S. state of Texas. The area is divided into two metropolitan divisions: Dallas–Plano–Irving and Fort Worth–Arlington. Residents of the area...

. It is owned by Service Broadcasting Corporation alongside its sister stations KKDA-AM
KKDA (AM)
KKDA is an AM radio station broadcasting as Soul 73 serving the Dallas/Fort Worth area. The station is licensed in Grand Prairie, Texas, and is owned and operated by Service Broadcasting.-History:...

-FM. Its studios are located in Grand Prairie, Texas.

History

KRNB was first launched in 1996 with an Urban Adult Contemporary format playing R&B music, hence the call sign. (Coincidentally, it is the western reflection of an R&B station in Philadelphia called WRNB
WRNB
WRNB is an Urban Adult Contemporary station broadcasting at 100.3 FM. Licensed to Media, Pennsylvania, it serves the Philadelphia market and is owned by Radio One. The station originally operated as WSNJ-FM in Bridgeton, New Jersey, first broadcasting on 98.9 in the 1950s before moving to 107.7...

.) At the time its only other competitor for the rest of the decade was KRBV, which went off the air as an R&B station in 1999 due to a transmitter problem that caused low ratings. In the early years of the station, it was home to The Tom Joyner Morning Show
Tom Joyner
Thomas "Tom" Joyner is an American radio host, host of the nationally syndicated The Tom Joyner Morning Show, and also founder of REACH Media Inc., the Tom Joyner Foundation, and BlackAmericaWeb.com.-Early life:...

until 2002 when its new competitor KSOC-FM
KSOC-FM
KSOC is a radio station serving the Dallas-Fort Worth Metroplex in Texas. The format of the station is urban adult contemporary with an urban oldies lean. The station is licensed to Gainesville and is owned by Radio One.-History:94.5 FM signed on in 1958 as KGAF-FM and AM 1580 as an oldies format...

 took over the affiliation to the show. (This marked the second station Tom Joyner DJ'ed in the Metroplex as he worked at KKDA-FM before.)

After KRBV changed formats, KRNB was the sole Urban AC for two years, but due to its transmitter location, it was easier to pick up in the northern and western portions of the Metroplex but harder to pick up in the Southern and Eastern portions, especially in the southern half of Dallas and downtown Dallas. Then it got new competition: KSOC changed formats from a Jammin' Oldies station to an Urban AC. So KRNB modified its format to an R&B Oldies format by playing only R&B music from the 1970s to the 1980s, and changed its branding from 105.7 KRNB to Old School 105.7 . The modification did not last long; KRNB reverted back to Urban AC in 2005, changed the name back to 105.7 KR&B ("&" in place of "N") and became the home of The Steve Harvey Morning Show
Steve Harvey
Broderick Steven "Steve" Harvey is an American actor, comedian, entertainer, television and radio personality and best-selling author. He is best known as the star of the WB sitcom The Steve Harvey Show, and as one of the four comedians featured in the Spike Lee film The Original Kings of Comedy...

through Premiere Radio Networks, a division of Clear Channel
Clear channel
A clear-channel station is an AM band Radio station in North America that has the highest protection from interference from other stations, particularly concerning night-time skywave propagation. Usually known as class A stations since 1982, they are occasionally still referred to by their former...

. (Before that, Harvey used to have a morning show on KBFB by syndicate of sister station KKBT
KKBT
KSWD is a Bonneville International-owned radio station licensed to Los Angeles, California, USA. The station currently broadcasts a wide-ranging classic rock format...

 in Los Angeles.) Like many Urban AC stations across the country, KRNB has a nighttime Quiet Storm
Quiet storm
Quiet storm is a late-night radio format, featuring soulful slow jams, pioneered in the mid-1970s by then-station-intern Melvin Lindsey at WHUR-FM, in Washington, D.C. Smokey Robinson's like-titled hit single, released in 1975 as the title track to his third solo album, lent its name to the format...

show. In 2010, KRNB has rebranded to "Smooth R&B 105.7" while keeping its current format.

In addition to Steve Harvey, KRNB's current on-air personalities include Kenny J. "The Big Baby," Shay Moore, Tony Mathis and Ron Chavis who hosts "The Quiet Storm". Traffic reports are by Tammy Thomas and Dave Mitchell
Dave Mitchell
James David Mitchell better known as "Dave Mitchell" is an American radio personality, producer, engineer, voice-over artist and former broadcast executive who has appeared on over 100 radio stations in Texas, Mississippi, Florida, North Carolina, and South Carolina, and on Sirius Satellite Radio...

.

While KRNB's competitor was still KSOC, both stations lag behind its Mainstream Urban
Mainstream Urban
Mainstream Urban is a term used to describe a radio format similar to an Urban Contemporary format. The format differentiates itself due to two factors: playlist composition and target demographic...

 counterparts: KRNB's sister KKDA and KSOC's sister KBFB (that station is rhythmic contemporary
Rhythmic Contemporary
Rhythmic contemporary, also known as rhythmic top 40, rhythmic contemporary hit radio or rhythmic crossover, is a music radio format that includes a mix of EDM, upbeat rhythmic pop, hip-hop and R&B hits. Rhythmic contemporary rarely uses rock music or country music in its airplay, but it may...

) due to a hampered signal in the southern half of the Metroplex, according to Arbitron ratings.

External links

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