KQIS
Encyclopedia
KYBG is an classic hits
formatted radio station
owned by Third Partner Broadcasting and serving the Lafayette and Lake Charles
area.
Since the initial upgrade into the Lafayette market, KQIS has shifted its format several times. In 1998, KQIS dropped the "Kiss" brand and became Soft Rock 102.1 with the same adult contemporary format. Later that year, 102.1 was upgraded once more to 100 kW, extending coverage west to Lake Charles
and became a hybrid Adult Contemporary-Smooth Jazz "102.1 Kiss FM." In October 2000, KQIS became one of the first stations in the United States to launch an 80s Oldies format, which lasted until late 2001, when newer music was mixed in to shift the station's format to Hot AC.
In 2002, the Kiss brand was dropped once and for all when what is now KOBW became Kiss FM. KOBW provides fringe coverage into the Lafayette area, and KQIS' owners feared a cease and desist from Clear Channel, who owns KOBW. The Hot AC format was tweaked to Top 40 for a short time in 2004 before settling on the current format.
On March 11, 2010 KQIS changed their call letters to KYBG. It now calls itself "BIG 102.1" and plays what it calls "the biggest hits" from the '70s and '80s with some from the '60s also mixed in.
Classic hits
Classic hits is a radio format which generally includes rock and pop music from 1964 to 1989. The term is sometimes erroneously used as a synonym for the adult hits format, but is more accurately characterized as a contemporary style of the oldies format...
formatted radio station
Radio station
Radio broadcasting is a one-way wireless transmission over radio waves intended to reach a wide audience. Stations can be linked in radio networks to broadcast a common radio format, either in broadcast syndication or simulcast or both...
owned by Third Partner Broadcasting and serving the Lafayette and Lake Charles
Lake Charles, Louisiana
Lake Charles is the fifth-largest incorporated city in the U.S. state of Louisiana, located on Lake Charles, Prien Lake, and the Calcasieu River. Located in Calcasieu Parish, a major cultural, industrial, and educational center in the southwest region of the state, and one of the most important in...
area.
History
102.1 signed on in 1991 as Acadia Parish-focused KBAZ with a country format. In 1994, 102.1 changed calls to KSIG-FM and became a simulcast of Adult Standards sister station 1450/KSIG, which lasted until April 10, 1997 when the signal was upgraded to 50 kW and entered the Lafayette market. Upon the upgrade, the station took on the KQIS call letters and switched to adult contemporary as "Kiss 102.1."Since the initial upgrade into the Lafayette market, KQIS has shifted its format several times. In 1998, KQIS dropped the "Kiss" brand and became Soft Rock 102.1 with the same adult contemporary format. Later that year, 102.1 was upgraded once more to 100 kW, extending coverage west to Lake Charles
Lake Charles
Lake Charles may refer to:in Canada*Lake Charles, Nova Scotia, a lake in the Halifax Regional Municipalityin the United States*Lake Charles, Louisiana, a city in the United States*Lake Charles , the lake after which it is named...
and became a hybrid Adult Contemporary-Smooth Jazz "102.1 Kiss FM." In October 2000, KQIS became one of the first stations in the United States to launch an 80s Oldies format, which lasted until late 2001, when newer music was mixed in to shift the station's format to Hot AC.
In 2002, the Kiss brand was dropped once and for all when what is now KOBW became Kiss FM. KOBW provides fringe coverage into the Lafayette area, and KQIS' owners feared a cease and desist from Clear Channel, who owns KOBW. The Hot AC format was tweaked to Top 40 for a short time in 2004 before settling on the current format.
On March 11, 2010 KQIS changed their call letters to KYBG. It now calls itself "BIG 102.1" and plays what it calls "the biggest hits" from the '70s and '80s with some from the '60s also mixed in.