KMRK-FM
Encyclopedia
KMRK-FM is a radio station
Radio station
Radio broadcasting is a one-way wireless transmission over radio waves intended to reach a wide audience. Stations can be linked in radio networks to broadcast a common radio format, either in broadcast syndication or simulcast or both...

 that serves the Midland–Odessa metropolitan area
Midland–Odessa metropolitan area
The Midland–Odessa Combined Statistical Area is a Combined Statistical Area located in West Texas. It has two component areas – the Midland Metropolitan Statistical Area and Odessa Metropolitan Statistical Area . As of the 2009 U.S...

 with country music
Country music
Country music is a popular American musical style that began in the rural Southern United States in the 1920s. It takes its roots from Western cowboy and folk music...

. The station is owned by ICA Communications, who acquired this station and its sister stations for $3 million in 2010 from Gap Broadcasting. Gap had acquired the many stations, including this one, from Clear Channel Communications
Clear Channel Communications
Clear Channel Communications, Inc. is an American media conglomerate company headquartered in San Antonio, Texas. It was founded in 1972 by Lowry Mays and Red McCombs, and was taken private by Bain Capital LLC and Thomas H. Lee Partners LP in a leveraged buyout in 2008...

 in 2007. One of the first announcements was that KMRK would broadcast the Midland Rockhounds
Midland RockHounds
The Midland RockHounds are a minor league baseball team based in Midland, Texas, USA. The team, which plays in the Texas League, is the Double-A affiliate of the Oakland Athletics major league club. The RockHounds play in Citibank Ballpark, located in Midland. Opened in 2002, the stadium seats...

' entire 2010 season.

History

This station was a Tejano
Tejano
Tejano or Texano is a term used to identify a Texan of Mexican heritage.Historically, the Spanish term Tejano has been used to identify different groups of people...

 outlet from 1993 until it flipped to Rhythmic contemporary
Rhythmic Contemporary
Rhythmic contemporary, also known as rhythmic top 40, rhythmic contemporary hit radio or rhythmic crossover, is a music radio format that includes a mix of EDM, upbeat rhythmic pop, hip-hop and R&B hits. Rhythmic contemporary rarely uses rock music or country music in its airplay, but it may...

in 2000 as "WiLD 96.1." On July 31, 2008, KMRK flipped to Country and adopted the moniker "My 96.1 Country."

External links




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