KIND Movement
Encyclopedia
Introduced in 2008, the KIND Movement is a social movement
that was seeded by KIND Healthy Snacks
to further its mission to try to make the world a little kinder To date, the KIND Movement has inspired thousands of unexpected acts of kindness around the world and has been recognized by TIME Magazine
as a "New Way to Make a Difference" and Ladies' Home Journal
as a way to "Snack and Give Back."
introduced the KINDED program through which it created and distributed uniquely coded KINDED cards that were to serve as 'licenes' to do the kind acts for people. Participants would then set off a chain of kind acts that could be publicly tracked by its unique code on the interactive online platform, KINDED.com.
furthered its efforts to inspire unexpected acts of kindness with Do the KIND Thing, an evolving platform that empowers people to turn kind acts into support for causes. Over the course of the platform's three-month duration, Do The KIND Thing inspired more than 40,000 acts of kindness in support of nearly 150 causes. And at the culmination, KIND awarded funds to the three causes that inspired the greatest number of KIND acts: Operation Gratitude, Good Girls Give and Suffolk County JCC
Then in March 2011, KIND unveiled a new iteration of Do the KIND Thing where people could transform their small acts of kindness into BIG KIND Acts that give back to the world.
Each month, KIND challenges its community to carry out a specific KINDING Mission on the first Tuesday of the month (KIND Tuesday). If enough people sign up to complete that month's KINDING Mission, KIND carries out a BIG KIND Act for a group of people that really needs it.
Social movement
Social movements are a type of group action. They are large informal groupings of individuals or organizations focused on specific political or social issues, in other words, on carrying out, resisting or undoing a social change....
that was seeded by KIND Healthy Snacks
KIND Healthy Snacks
KIND Healthy Snacks is a natural foods company that is based in New York, New York. The brand was introduced in 2004 by Daniel Lubetzky and currently manufactures two lines of whole nut and fruit bars that are made from all natural ingredients you can see and pronounce. - Products :KIND currently...
to further its mission to try to make the world a little kinder To date, the KIND Movement has inspired thousands of unexpected acts of kindness around the world and has been recognized by TIME Magazine
Time (magazine)
Time is an American news magazine. A European edition is published from London. Time Europe covers the Middle East, Africa and, since 2003, Latin America. An Asian edition is based in Hong Kong...
as a "New Way to Make a Difference" and Ladies' Home Journal
Ladies' Home Journal
Ladies' Home Journal is an American magazine which first appeared on February 16, 1883, and eventually became one of the leading women's magazines of the 20th century in the United States...
as a way to "Snack and Give Back."
KINDED
In 2008, KINDKIND Healthy Snacks
KIND Healthy Snacks is a natural foods company that is based in New York, New York. The brand was introduced in 2004 by Daniel Lubetzky and currently manufactures two lines of whole nut and fruit bars that are made from all natural ingredients you can see and pronounce. - Products :KIND currently...
introduced the KINDED program through which it created and distributed uniquely coded KINDED cards that were to serve as 'licenes' to do the kind acts for people. Participants would then set off a chain of kind acts that could be publicly tracked by its unique code on the interactive online platform, KINDED.com.
Do the KIND Thing
In March 2010, KINDKIND Healthy Snacks
KIND Healthy Snacks is a natural foods company that is based in New York, New York. The brand was introduced in 2004 by Daniel Lubetzky and currently manufactures two lines of whole nut and fruit bars that are made from all natural ingredients you can see and pronounce. - Products :KIND currently...
furthered its efforts to inspire unexpected acts of kindness with Do the KIND Thing, an evolving platform that empowers people to turn kind acts into support for causes. Over the course of the platform's three-month duration, Do The KIND Thing inspired more than 40,000 acts of kindness in support of nearly 150 causes. And at the culmination, KIND awarded funds to the three causes that inspired the greatest number of KIND acts: Operation Gratitude, Good Girls Give and Suffolk County JCC
Then in March 2011, KIND unveiled a new iteration of Do the KIND Thing where people could transform their small acts of kindness into BIG KIND Acts that give back to the world.
Each month, KIND challenges its community to carry out a specific KINDING Mission on the first Tuesday of the month (KIND Tuesday). If enough people sign up to complete that month's KINDING Mission, KIND carries out a BIG KIND Act for a group of people that really needs it.