KDRO
Encyclopedia
Radio station
Radio broadcasting is a one-way wireless transmission over radio waves intended to reach a wide audience. Stations can be linked in radio networks to broadcast a common radio format, either in broadcast syndication or simulcast or both...
licensed
City of license
A city of license or community of license, in American and Canadian broadcasting, is the community that a radio station or television station is officially licensed to serve by that country's broadcast regulator....
to serve Sedalia, Missouri
Sedalia, Missouri
Sedalia is a city located about south of the Missouri River in Pettis County, Missouri. U.S. Highway 50 and U.S. Highway 65 intersect in the city. As of 2006, the city had a total population of 20,669. It is the county seat of Pettis County. The Sedalia Micropolitan Statistical Area consists of...
, USA. The station is owned by Benne Media and licensed to Mathewson Broadcasting Company.
KDRO broadcasts a country music
Country music
Country music is a popular American musical style that began in the rural Southern United States in the 1920s. It takes its roots from Western cowboy and folk music...
format.
History
KDRO first signed on the air at 1490 kHz on September 13, 1939.In February 1990, Sedalia Broadcasting Corporation reached an agreement to sell this station to Mathewson Broadcasting Co. The deal was approved by the FCC on April 16, 1990, and the transaction was consummated on June 7, 1990.
In April 2006, Jim Mathewson of Mathewson Broadcasting Co. entered into a local marketing agreement with Denny Benne of Benne Broadcasting.