Justgiving
Encyclopedia
JustGiving is a private for-profit company formed in 2000 for the administration of charitable donations. The company's website provides online fundraising tools to enable the electronic collection of donations.
on all donations from UK taxpayers. JustGiving's stated goal is to 'allow ordinary people to raise extra ordinary amounts of money'.
More than £700 million has been raised for over 9,000 member charities on JustGiving since its launch. Charity Times claimed the company had “transformed the face of donating in the UK”.
JustGiving is led by founder and CEO Zarine Kharas and MD Anne-Marie Huby, from headquarters in Paddington, London.
High-profile JustGiving pages include that of seven year old Charlie Simpson who raised over £143,000 in 48 hours via his JustGiving page for the 2010 Haiti earthquake
relief programme by UNICEF. Of this, 5% (£7150) was kept by JustGiving.
In justifying their 5% fee, JustGiving states that "profits don't come first" and that much of the revenue is reinvested in 'new tools'. Moreover, Charityfacts states that fundraising typically costs UK charities between 15% to 25%.
Virgin Money Giving's site has a comparison of JustGiving, Virgin Money Giving and Bmycharity.
Details
JustGiving provides its service for more than 9,000 UK-registered charities and 1.9 million fundraising pages for users, collecting over £700 million. The administrative function includes the automatic reclaiming of Gift AidGift Aid
Gift Aid is a UK tax incentive that enables tax-effective giving by individuals to charities in the United Kingdom. Gift Aid was originally introduced in Finance Act 1990 for donation from 1 October 1990, but was originally limited to cash gifts of £600 or more...
on all donations from UK taxpayers. JustGiving's stated goal is to 'allow ordinary people to raise extra ordinary amounts of money'.
More than £700 million has been raised for over 9,000 member charities on JustGiving since its launch. Charity Times claimed the company had “transformed the face of donating in the UK”.
JustGiving is led by founder and CEO Zarine Kharas and MD Anne-Marie Huby, from headquarters in Paddington, London.
High-profile JustGiving pages include that of seven year old Charlie Simpson who raised over £143,000 in 48 hours via his JustGiving page for the 2010 Haiti earthquake
2010 Haiti earthquake
The 2010 Haiti earthquake was a catastrophic magnitude 7.0 Mw earthquake, with an epicentre near the town of Léogâne, approximately west of Port-au-Prince, Haiti's capital. The earthquake occurred at 16:53 local time on Tuesday, 12 January 2010.By 24 January, at least 52 aftershocks...
relief programme by UNICEF. Of this, 5% (£7150) was kept by JustGiving.
Criticisms
JustGiving has received public criticism for using the business model of a private for-profit company, including in their own internet forums. Justgiving deducts "5%" from every charitable donation as a fee to cover the cost of running the business. As a for-profit organisation this fee may be used just as any income may be used within a company, and this may include distribution by way of dividends to shareholders in the company. Hence it may be argued that individuals are personally profiting from charitable donations. The JustGiving fee does not include card processing fees, which are deducted additionally. 85% of donations through the site are eligible for Gift Aid tax relief and the fees are deducted only once the claim has been settled by HMRC.In justifying their 5% fee, JustGiving states that "profits don't come first" and that much of the revenue is reinvested in 'new tools'. Moreover, Charityfacts states that fundraising typically costs UK charities between 15% to 25%.
Virgin Money Giving's site has a comparison of JustGiving, Virgin Money Giving and Bmycharity.
Awards
- Winner - Fundraising & IT Services, Charity Times Awards 2004
- Winner – Grand Prix, New Media Age New Media Awards 2002
- Winner – Best Use of the Web, New Media Age New Media Awards 2002
- Runner-up – Fundraising & IT Services, Charity Times Awards 2002
See also
- Comparison of online charity donation servicesComparison of online charity donation servicesThe page is a comparison of online charity donation services in the UK.The table below gives examples of the various transaction fees for a £10 donation using each organisation, assuming they claim back the tax for the charity using gift aid....
- FondomatFondomatFondomat is an online crowd funding platformfounded in 2011 by Joe Wakeford and Conrad Watts in Prague, Czech Republic quickly and effectively in the Czech currency....
- Virgin Money Giving
- BmycharityBmycharityBmycharity provides online sponsorship and donation processing services to UK charities and their supporters. Individual fundraisers use Bmycharity's personal sponsorship pages to collect secure online credit and debit card sponsorship donations from fundraisers which would otherwise be collected...
- PaypalPayPalPayPal is an American-based global e-commerce business allowing payments and money transfers to be made through the Internet. Online money transfers serve as electronic alternatives to paying with traditional paper methods, such as checks and money orders....