Jumbo Seafood
Encyclopedia
Jumbo Seafood is a restaurant
Restaurant
A restaurant is an establishment which prepares and serves food and drink to customers in return for money. Meals are generally served and eaten on premises, but many restaurants also offer take-out and food delivery services...

-chain in Singapore
Singapore
Singapore , officially the Republic of Singapore, is a Southeast Asian city-state off the southern tip of the Malay Peninsula, north of the equator. An island country made up of 63 islands, it is separated from Malaysia by the Straits of Johor to its north and from Indonesia's Riau Islands by the...

 specialising in seafood
Seafood
Seafood is any form of marine life regarded as food by humans. Seafoods include fish, molluscs , crustaceans , echinoderms . Edible sea plants, such as some seaweeds and microalgae, are also seafood, and are widely eaten around the world, especially in Asia...

. First opened in 1987 with an outlet at the East Coast Seafood Centre
East Coast Seafood Centre
The East Coast Seafood Centre is a tri-block food centre in East Coast Park, Singapore, best known for co-locating several major local seafood restaurants, including Jumbo Seafood and Long Beach Seafood Restaurant. Jumbo Seafood established its first and flagship oulet at the Centre in 1987, with...

, it opened an additional five both in the city and in the suburban areas of Serangoon Gardens
Serangoon Gardens
Serangoon Gardens Estate is a residential estate in Singapore.The estate is well known for its food centres, tuition centers, presence of trend setters, and the food and beverage outlets.-History:...

 and the Singapore Indoor Stadium
Singapore Indoor Stadium
Singapore Indoor Stadium is an indoor sports arena, located in Kallang, Singapore.It was completed in 1989 and was officially opened by the, then, prime minister Lee Kuan Yew, on 31 December 1989. The building was built at a cost of S$ 90 million...

, with its newest outlet opening in Dempsey Hill.

Since then, it has relocated its Serangoon Gardens branch to a location still yet to be confirmed. Jumbo has ventured into many aspects of the food market, diversifying its brand. They now own the Singapore franchise of famous japanese ramen bar, Yoshimaru in both Holland Village and Big Splash. Other establishments include J-Pot in Vivo City, Ng Ah Sio Bak Kut Teh in Rangoon Road and Claypot Fun in Big Splash. Another branch opening soon, in collaboration with other seafood restaurants in Singapore, will be in Resort World, Sentosa.

Recently, Jumbo also expanded its operations to Japan.

The restaurant chain actively promotes dishes like the chilli crab
Chilli crab
Chili crab is a seafood dish originating from Singapore. It was created in 1950 by Singapore chef, Cher Yam Tian with her husband, Lim Choon Ngee. The couple ran Palm Beach Seafood Restaurant on Upper East Coast Road Mud crabs are commonly used and are stir-fried in a semi-thick, sweet and...

, sotong you tiao, crispy baby squid and sambal kangkong as Singaporean dishes, and works with the Singapore Tourism Board
Singapore Tourism Board
The Singapore Tourism Board is a statutory board under the Ministry of Trade and Industry of Singapore, tasked to promote the country's tourism industry.-History:...

to promote the chilli crab as a significant local dish.

External links

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