Journal of the Academy of Marketing Science
Encyclopedia
The Journal of the Academy of Marketing Science (JAMS) is a scholarly journal in marketing
. JAMS has been ranked as #5 in perceptual journal ranking studies in marketing in 1987, 1997, and 2009. In the 2010 Journal Citation Reports by Thomson Reuters, JAMS had an impact score of 3.269 and a #10 ranking in the "business" category.
Based on an intellectual structure analysis of JAMS using multidimensional scaling and accounting for articles between 1997-2001, the journal centered its research focus on customer-focused capabilities; services, satisfaction, and the consumer; business marketing; and methods. In the 2002-2006 period, JAMS had a strong-hold in areas such as customer-focused capabilities; services and satisfaction; and methods.
The authors come mainly from the U.S. (38 percent) with some 40 other countries representing 62 percent of its authorship since 2006. The members on the Editorial Review Board represent 9 countries (of 130 scholars on the Editorial Review Board) while the ad hoc reviewers represent 30 countries.
For the 2010-2011 period, the review time averaged 30.4 days for first round reviews and 25.5 days for second round reviews (and less than 8.7 days for later review rounds), acceptance rate was 12.9 percent (compared with 9.9 percent in 2009-2010), and the journal received 450 new submissions (compared with 525 new submissions the year before). The 2010-2011 statistical numbers were provided at the public Editorial Board Meeting of the Academy of Marketing Science in 2011 in Coral Gables, Florida, USA by Tomas Hult, Editor-in-Chief of the journal. In 2010, JAMS went to 6 issues per year and about 700 pages in print (compared with 4 issues and 600 pages in the years prior to that time).
Marketing
Marketing is the process used to determine what products or services may be of interest to customers, and the strategy to use in sales, communications and business development. It generates the strategy that underlies sales techniques, business communication, and business developments...
. JAMS has been ranked as #5 in perceptual journal ranking studies in marketing in 1987, 1997, and 2009. In the 2010 Journal Citation Reports by Thomson Reuters, JAMS had an impact score of 3.269 and a #10 ranking in the "business" category.
Based on an intellectual structure analysis of JAMS using multidimensional scaling and accounting for articles between 1997-2001, the journal centered its research focus on customer-focused capabilities; services, satisfaction, and the consumer; business marketing; and methods. In the 2002-2006 period, JAMS had a strong-hold in areas such as customer-focused capabilities; services and satisfaction; and methods.
The authors come mainly from the U.S. (38 percent) with some 40 other countries representing 62 percent of its authorship since 2006. The members on the Editorial Review Board represent 9 countries (of 130 scholars on the Editorial Review Board) while the ad hoc reviewers represent 30 countries.
For the 2010-2011 period, the review time averaged 30.4 days for first round reviews and 25.5 days for second round reviews (and less than 8.7 days for later review rounds), acceptance rate was 12.9 percent (compared with 9.9 percent in 2009-2010), and the journal received 450 new submissions (compared with 525 new submissions the year before). The 2010-2011 statistical numbers were provided at the public Editorial Board Meeting of the Academy of Marketing Science in 2011 in Coral Gables, Florida, USA by Tomas Hult, Editor-in-Chief of the journal. In 2010, JAMS went to 6 issues per year and about 700 pages in print (compared with 4 issues and 600 pages in the years prior to that time).
Editors
- 2009-2015 - G. Tomas M. Hult, Michigan State UniversityMichigan State UniversityMichigan State University is a public research university in East Lansing, Michigan, USA. Founded in 1855, it was the pioneer land-grant institution and served as a model for future land-grant colleges in the United States under the 1862 Morrill Act.MSU pioneered the studies of packaging,...
- 2006-2009 - David W. Stewart, University of California, Riverside
- 2003-2006 - George Zinkhan, University of Georgia
- 2000-2003 - P. Rajan Varadarajan, Texas A&M University
- 1997-2000 - A. Parasuraman, University of Miami
- 1994-1997 - David Cravens, Texas Christian University
- 1991-1994 - Robert Peterson, University of Texas at Austin
- 1988-1991 - William Darden, Louisiana State University
- 1984-1988 - Irene Lange, California State University at Fullerton
- 1982-1984 - Paul Hertz, University of Miami
- 1972-1982 - Jane Fenyo, Long Island University