Joe Higashi
Overview
 
is a video game character
Player character
A player character or playable character is a character in a video game or role playing game who is controlled or controllable by a player, and is typically a protagonist of the story told in the course of the game. A player character is a persona of the player who controls it. Player characters...

 created by SNK Playmore
SNK Playmore
SNK Playmore Corporation is a Japanese video game hardware and software company. SNK is an acronym of , which was SNK's original name. The company's legal and trading name became SNK in 1986....

 (formerly SNK). He makes his first appearance in the fighting game Fatal Fury: King of Fighters
Fatal Fury: King of Fighters
is a 1991 head-to-head fighting game released by SNK for the Neo Geo arcade and home platforms. Fatal Fury was SNK's first fighting game for the Neo Geo system and served as the inaugural game in their Fatal Fury series, as well as the first game to depict the fictional "King of Fighters" tournament...

as one of the three playable characters from the game. The Fatal Fury series introduce Joe as a goofy Muay Thai fighter who enters the King of Fighters tournament along with the Bogard brothers (Terry
Terry Bogard
is a video game character created by SNK Playmore , and is the main character of the Fatal Fury series. In the series, he is an American fighter who enters the worldwide tournaments called The King of Fighters to kill Geese Howard, a criminal who killed Terry's father. Terry becomes a formidable...

 and Andy) in order to defeat the host Geese Howard
Geese Howard
is a fictional video game character appearing in SNK Playmore's Fatal Fury fighting games series. Debuting in Fatal Fury: King of Fighters, Geese is the local crime boss of the fictional city of South Town. Geese hosts a fighting tournament named "The King of Fighters", in which he faces the...

 to take revenge for the death of Terry and Andy's father.
Quotations

(vs. Brazil): "Even an army can't stop us!"

(vs. China): "Times are changing, remember!"

(vs. England): "Well, I warned you!"

(vs. Italy): "Don't claim to be us, weaklings!"

(vs. Japan): "You really haven't heard of me?"

(vs. Korea): "Why? I'm disappointed!"

(vs. Mexico): "Maybe we were too strong..."

(vs. USA): "You guys are just big!"

"You never had a chance against the kick-boxing king!"

"At this pace, I can win before lunch! Yo-shaaa!"

 
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