Jack Odell
Encyclopedia
John William "Jack" Odell, OBE
Order of the British Empire
The Most Excellent Order of the British Empire is an order of chivalry established on 4 June 1917 by George V of the United Kingdom. The Order comprises five classes in civil and military divisions...

 (19 March 1920 – 7 July 2007) was the English
England
England is a country that is part of the United Kingdom. It shares land borders with Scotland to the north and Wales to the west; the Irish Sea is to the north west, the Celtic Sea to the south west, with the North Sea to the east and the English Channel to the south separating it from continental...

 inventor of Matchbox toys and the engineer responsible for their unique design. He joined with partners Leslie Smith and Rodney Smith to form Lesney Products
Lesney Products
Lesney Products & Co. Ltd. was a British manufacturing company responsible for the conception, manufacture, and distribution of die-cast toys under the "Matchbox" name.-History:...

.

The company initially made small products for cars
CARS
Cars, or automobiles, motor cars, are wheeled motor vehicles used for transporting passengers.Cars or CARS may also refer to:-Entertainment:* Cars , a Disney/Pixar film series...

 such as dashboard
Dashboard
A dashboard is a control panel placed in front of the driver of an automobile, housing instrumentation and controls for operation of the vehicle....

s and doorhandles. Odell designed a small steamroller
Steamroller
A steamroller is a form of road roller – a type of heavy construction machinery used for levelling surfaces, such as roads or airfields – that is powered by a steam engine...

 in 1952 for his daughter to take to school. It proved to be a big hit for her for his daughter and her friends. The company started manufacturing small toys to meet the demand with a million copies of a small coach
Carriage
A carriage is a wheeled vehicle for people, usually horse-drawn; litters and sedan chairs are excluded, since they are wheelless vehicles. The carriage is especially designed for private passenger use and for comfort or elegance, though some are also used to transport goods. It may be light,...

 sold during the coronation
Coronation
A coronation is a ceremony marking the formal investiture of a monarch and/or their consort with regal power, usually involving the placement of a crown upon their head and the presentation of other items of regalia...

 of Queen Elizabeth II in 1953. The first car, an MG T-type#TD roadster, came out in 1954.

By 1966, more than 100 million Matchbox toys were sold each year. Odell retired in 1973 but returned in 1981 when Lesney had run into financial problems. The company was declared insolvent in 1982 and sold to Universal Toys.

He founded Lledo
Lledo
Lledo was a brand of die cast toys, founded in 1982 by Matchbox co-founder Jack Odell and Burt Russell. The factory produced diecast vehicles in Enfield, England from 1983 to 1999...

, a small vehicle manufacturing company, and was active in that business until 1999 when he retired. Odell had Parkinson's disease
Parkinson's disease
Parkinson's disease is a degenerative disorder of the central nervous system...

when he died in July 2007.
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