Intellectual Asset Management
Encyclopedia
Intellectual Asset Management magazine (IAM) is a bimonthly magazine
published in English
and focused on "intellectual property
from a business
point of view". Its publisher is Globe White Page Ltd, and its editorial board includes former Corporate VP for IP at Microsoft, Marshall Phelps. Its tagline
is "Maximising IP value for business". Its first issue was published in 2003 (July/August 2003 issue).
IAM is one of the publications produced by The IP Media Group, which was formed in 2008. The group also publishes World Trademark Review
, a magazine for trademark
specialists, organizes the IP Business Congress and runs the IP Hall of Fame.
Magazine
Magazines, periodicals, glossies or serials are publications, generally published on a regular schedule, containing a variety of articles. They are generally financed by advertising, by a purchase price, by pre-paid magazine subscriptions, or all three...
published in English
English language
English is a West Germanic language that arose in the Anglo-Saxon kingdoms of England and spread into what was to become south-east Scotland under the influence of the Anglian medieval kingdom of Northumbria...
and focused on "intellectual property
Intellectual property
Intellectual property is a term referring to a number of distinct types of creations of the mind for which a set of exclusive rights are recognized—and the corresponding fields of law...
from a business
Business
A business is an organization engaged in the trade of goods, services, or both to consumers. Businesses are predominant in capitalist economies, where most of them are privately owned and administered to earn profit to increase the wealth of their owners. Businesses may also be not-for-profit...
point of view". Its publisher is Globe White Page Ltd, and its editorial board includes former Corporate VP for IP at Microsoft, Marshall Phelps. Its tagline
Tagline
A tagline is a variant of a branding slogan typically used in marketing materials and advertising. The idea behind the concept is to create a memorable phrase that will sum up the tone and premise of a brand or product , or to reinforce the audience's memory of a product...
is "Maximising IP value for business". Its first issue was published in 2003 (July/August 2003 issue).
IAM is one of the publications produced by The IP Media Group, which was formed in 2008. The group also publishes World Trademark Review
World Trademark Review
World Trademark Review is a website and magazine covering the commercial and international practice of trademark law. Subscribers receive a print magazine once every other month and a daily email newsletter featuring news stories, feature articles and legal updates from a panel of trademark...
, a magazine for trademark
Trademark
A trademark, trade mark, or trade-mark is a distinctive sign or indicator used by an individual, business organization, or other legal entity to identify that the products or services to consumers with which the trademark appears originate from a unique source, and to distinguish its products or...
specialists, organizes the IP Business Congress and runs the IP Hall of Fame.
External links
- Official web site
- Intellectual Asset Management on The IP Media Group web site