Instagram
Encyclopedia
Instagram is a free photo sharing
application that allows users to take photos, apply a filter, and share it on the service or a variety of other social networking services, including Facebook
, Twitter
, Foursquare, Tumblr
, Flickr
, and Posterous
. The application is compatible with any iPhone
, iPad
or iPod Touch
running iOS
3.1.2 or above.
Instagram, in an homage to both the Kodak Instamatic
and Polaroid
cameras, confines photos into a square shape. This is in contrast to the 3:2 aspect ratio normally used by the iOS device cameras.
The application was developed by Kevin Systrom and Mike Krieger.
. The original project, called Burbn, had numerous features, but after Krieger joined, the team chose to focus the application to one specific feature, and chose mobile photos. What remained was Instagram. The application was live in the iTunes store on October 6th, 2010.
while working on Burbn, an html5 check-in app.
On February 2nd, 2011, it was announced that Instagram raised $7 million in Series A funding from a variety of investors, including Benchmark Capital
, Jack Dorsey, Chris Sacca
(through LOWERCASE Capital fund), and Adam D'Angelo
.
Instagram 2.0
In September 2011 version 2.0 was live in the App Store. This update included live filters, instant tilt shift, four new filters, high resolution photos, optional borders, one click rotation & an updated icon.
Photo sharing
Photo sharing is the publishing or transfer of a user's digital photos online, thus enabling the user to share them with others . This function is provided through both websites and applications that facilitate the upload and display of images...
application that allows users to take photos, apply a filter, and share it on the service or a variety of other social networking services, including Facebook
Facebook
Facebook is a social networking service and website launched in February 2004, operated and privately owned by Facebook, Inc. , Facebook has more than 800 million active users. Users must register before using the site, after which they may create a personal profile, add other users as...
Twitter
Twitter is an online social networking and microblogging service that enables its users to send and read text-based posts of up to 140 characters, informally known as "tweets".Twitter was created in March 2006 by Jack Dorsey and launched that July...
, Foursquare, Tumblr
Tumblr
Tumblr is a website and microblogging platform that allows users to post text, images, videos, links, quotes and audio to their tumblelog, a short-form blog. Users can follow other users, or choose to make their tumblelog private. The service emphasizes ease of use. The site ranks as the 10th...
, Flickr
Flickr
Flickr is an image hosting and video hosting website, web services suite, and online community that was created by Ludicorp in 2004 and acquired by Yahoo! in 2005. In addition to being a popular website for users to share and embed personal photographs, the service is widely used by bloggers to...
, and Posterous
Posterous
Posterous is a simple blogging platform started in May 2008, funded by Y Combinator. It is based in San Francisco.Updating to Posterous is similar to other blogging platforms. Posting can be done by logging in to the website's rich text editor, but it is particularly designed for mobile blogging...
. The application is compatible with any iPhone
IPhone
The iPhone is a line of Internet and multimedia-enabled smartphones marketed by Apple Inc. The first iPhone was unveiled by Steve Jobs, then CEO of Apple, on January 9, 2007, and released on June 29, 2007...
, iPad
IPad
The iPad is a line of tablet computers designed, developed and marketed by Apple Inc., primarily as a platform for audio-visual media including books, periodicals, movies, music, games, and web content. The iPad was introduced on January 27, 2010 by Apple's then-CEO Steve Jobs. Its size and...
or iPod Touch
IPod Touch
The iPod Touch is a portable media player, personal digital assistant, handheld game console, and Wi-Fi mobile device designed and marketed by Apple Inc. The iPod Touch adds the multi-touch graphical user interface to the iPod line...
running iOS
IOS
iOS is an operating system for iPad, iPhone, iPod Touch, and Apple TV.IOS may also refer to:-Companies and organisations:* Illinois Ornithological Society, American state-based bird club...
3.1.2 or above.
Instagram, in an homage to both the Kodak Instamatic
Instamatic
The Instamatic was a series of inexpensive, easy-to-load 126 and 110 cameras made by Kodak beginning in 1963. The Instamatic was immensely successful, introducing a generation to low-cost photography and spawning numerous imitators....
and Polaroid
Instant camera
The instant camera is a type of camera that generates a developed film image. The most popular types to use self-developing film were formerly made by Polaroid Corporation....
cameras, confines photos into a square shape. This is in contrast to the 3:2 aspect ratio normally used by the iOS device cameras.
The application was developed by Kevin Systrom and Mike Krieger.
History
The group originally formed when Kevin Systrom worked with Mike Krieger, and received funding from both Baseline Ventures and Andreessen HorowitzAndreessen Horowitz
Andreessen Horowitz is a venture capital firm founded by Marc Andreessen and Ben Horowitz. The company's headquarters is in Menlo Park, California.The venture capital fund was started in June 2009 with an initial capital of $300 million....
. The original project, called Burbn, had numerous features, but after Krieger joined, the team chose to focus the application to one specific feature, and chose mobile photos. What remained was Instagram. The application was live in the iTunes store on October 6th, 2010.
Team
Shortly after the October 2010 launch, Josh Riedel joined the team as their Community Manager, Shayne Sweeney joined the team in November 2010 as their first engineering hire, and Jessica Zollman was hired as a Community Evangelist in August 2011.Funding
On March 5, 2010, Systrom closed a $500,000 seed funding round from Baseline Ventures and Andreessen HorowitzAndreessen Horowitz
Andreessen Horowitz is a venture capital firm founded by Marc Andreessen and Ben Horowitz. The company's headquarters is in Menlo Park, California.The venture capital fund was started in June 2009 with an initial capital of $300 million....
while working on Burbn, an html5 check-in app.
On February 2nd, 2011, it was announced that Instagram raised $7 million in Series A funding from a variety of investors, including Benchmark Capital
Benchmark Capital
Benchmark Capital is a venture capital firm responsible for the early stage funding of some very successful startups. In 1997, the firm invested $6.7 million in eBay, which became worth more than $5 billion by the spring of 1999. Other high-profile investments include Ariba, Juniper Networks, Red...
, Jack Dorsey, Chris Sacca
Chris Sacca
Christopher Sacca is a venture investor, public speaker, private equity adviser, and former employee of Google Inc. He is an investor in Twitter.-Education:...
(through LOWERCASE Capital fund), and Adam D'Angelo
Adam D'Angelo
Adam D'Angelo is the chief executive and co-founder of Quora, an online knowledge market based in Palo Alto, California.He was chief technology officer of Facebook, and also served as its vice president of engineering.He left Facebook in 2008...
.
Growth
- Instagram launched publicly in AppleAppleThe apple is the pomaceous fruit of the apple tree, species Malus domestica in the rose family . It is one of the most widely cultivated tree fruits, and the most widely known of the many members of genus Malus that are used by humans. Apple grow on small, deciduous trees that blossom in the spring...
’s App Store on October 6th, 2010. - In December 2010, Instagram announced one million registered users.
- On January 27th, 2011, hashtags were added in order to aid user and photo discovery.
- It was announced in June 2011 that Instagram reached 5 million users.
- Instagram announced that 100 million photos had been uploaded to their service in July 2011 & 150 million the next month, August 2011.
- Less than one year after launch date, on September 26th, 2011 Instagram shared that they had passed ten million registered users.
- Set up in January 2011, iPhonesia is the largest Instagrammer community in the world with 1,400 members in October 2011.
Instagram 2.0
In September 2011 version 2.0 was live in the App Store. This update included live filters, instant tilt shift, four new filters, high resolution photos, optional borders, one click rotation & an updated icon.
Awards
- In January 2011, Instagram was the runner-up for “Best Mobile App” at the 2010 TechCrunchTechCrunchTechCrunch is a web publication that offers technology news and analysis, as well as profiling of startup companies, products, and websites. It was founded by Michael Arrington in 2005, and was first published on June 11, 2005....
Crunchies. - In May 2011, Fast CompanyFast Company (magazine)Fast Company is a full-color business magazine that releases 10 issues per year and reports on topics including innovation, digital media, technology, change management, leadership, design, and social responsibility...
listed CEO Kevin Systrom at number 66 in the “The 100 Most Creative People in Business in 2011”. - June 2011, Inc. (magazine)Inc. (magazine)Inc. magazine, founded in 1979 and based in New York City, is a monthly publication focused on growing companies. The magazine publishes an annual list of the 500 fastest-growing private companies in the U.S., the "Inc...
included co-founders Systrom and Krieger in its 2011 "30 Under 30" list. - In September 2011, Instagram won "Best Locally Made App" in the SF WeeklySF WeeklySF Weekly is a free alternative weekly newspaper in San Francisco, California. The newspaper, distributed throughout the San Francisco Bay Area every Wednesday, is published by Village Voice Media, a 16-paper alt weekly newspaper chain that also includes the New York City Village Voice and the Los...
Web Awards. - 7x7 Magazine7x7 Magazine7x7 is a city-living-focused fashion, lifestyle, food, culture, opinion and entertainment digital, print, mobile and events platform. 7x7 covers San Francisco, Seattle and Portland....
's September 2011 issue featured Systrom and Krieger on the cover of their “The Hot 20 2011” issue.