In the Loop with iVillage
Encyclopedia
In the Loop with iVillage is an American
United States
The United States of America is a federal constitutional republic comprising fifty states and a federal district...

 television program
Television program
A television program , also called television show, is a segment of content which is intended to be broadcast on television. It may be a one-time production or part of a periodically recurring series...

. The program served as a brand extension
Brand extension
Brand extension or brand stretching is a marketing strategy in which a firm marketing a product with a well-developed image uses the same brand name in a different product category. The new product is called a spin-off. Organizations use this strategy to increase and leverage brand equity...

 of the NBC Universal
NBC Universal
NBCUniversal Media, LLC is a media and entertainment company engaged in the production and marketing of entertainment, news, and information products and services to a global customer base...

-owned iVillage
IVillage
iVillage, Inc. is a media company that is owned by NBCUniversal. The site focuses on categories targeted at women, including Food, Health, Entertainment, Family, Beauty & Style. Additional businesses and brand extensions within iVillage Networks include iVillage UK, NBC Digital Health Network,...

 website, which focuses on advice and issues of interest to women, and was hosted by actress and comedian Kim Coles
Kim Coles
Kimberley "Kim" Coles is an American actress and comedian.-Career:Coles has appeared on many television shows, including Frasier , Six Feet Under, Celebrity Mole and The Geena Davis Show...

, season one The Apprentice
The Apprentice (U.S. TV series)
The Apprentice is an American reality television show hosted by real estate magnate, businessman and television personality Donald Trump, created by Mark Burnett and broadcast on NBC...

winner Bill Rancic
Bill Rancic
William "Bill" Rancic is an American entrepreneur who was the first candidate hired by The Trump Organization at the conclusion of the first season of Donald Trump's reality television show, The Apprentice...

, and Ereka Vetrini
Ereka Vetrini
Ereka Vetrini is an American television personality. She was a contestant on the first season of The Apprentice in 2004....

, who also was in the first season of The Apprentice. The show was produced through the facilities of WMAQ-TV
WMAQ-TV
WMAQ-TV, channel 5, is an owned-and-operated television station of the NBC Television Network, located in Chicago, Illinois. WMAQ-TV's main studios and offices are located within the NBC Tower in the Streeterville neighborhood, with an auxiliary street-level studio on the Magnificent Mile at 401...

 in Chicago
Chicago
Chicago is the largest city in the US state of Illinois. With nearly 2.7 million residents, it is the most populous city in the Midwestern United States and the third most populous in the US, after New York City and Los Angeles...

, and aired exclusively on stations owned and operated by NBC
NBC
The National Broadcasting Company is an American commercial broadcasting television network and former radio network headquartered in the GE Building in New York City's Rockefeller Center with additional major offices near Los Angeles and in Chicago...

.

This program was originally known as iVillage Live, which premiered on December 4, 2006 with virtually the same format. iVillage Live emanated from Universal Studios
Universal Orlando Resort
Universal Orlando Resort is a theme park resort in Orlando, Florida. It is wholly owned by NBCUniversal and its affiliates. The resort consists of two theme parks , Universal CityWalk , and three Loews Hotels...

 in Orlando, Florida
Orlando, Florida
Orlando is a city in the central region of the U.S. state of Florida. It is the county seat of Orange County, and the center of the Greater Orlando metropolitan area. According to the 2010 US Census, the city had a population of 238,300, making Orlando the 79th largest city in the United States...

, with Miami
Miami, Florida
Miami is a city located on the Atlantic coast in southeastern Florida and the county seat of Miami-Dade County, the most populous county in Florida and the eighth-most populous county in the United States with a population of 2,500,625...

-based NBC station WTVJ
WTVJ
WTVJ, virtual channel 6 , is an owned-and-operated television station of the NBC television network, located in Broward County. WTVJ shares its TV studio and office facility with co-owned Telemundo station WSCV in Miramar, Florida, and its transmitter is located near Sun Life Stadium in north...

 responsible for the program's production. The show also aired on a one-day delay on Bravo when it launched, but the repeats ended on Bravo after three weeks. On September 4, 2007, NBC Universal Television and iVillage.com officially announced the relaunch of IVillage Live as In the Loop
Chicago Loop
The Loop or Chicago Loop is one of 77 officially designated Chicago community areas located in the City of Chicago, Illinois. It is the historic commercial center of downtown Chicago...

 with iVillage
.

At its initial launch, iVillage Live was hosted by Molly Pesce
Molly Pesce
Molly Pesce is an American actress. She is the host of Animal Planet's Backyard Habitat. She was also one of the co-hosts of the daytime talk show, iVillageLive in its first season in Orlando. Pesce was also Miss Florida in 1986...

, Stefani "Sissy" Schaeffer, and Guy Yovan, and featured contributions from Naamua Delaney
Naamua Delaney
Naamua Delaney was a news anchor for CNN from December, 2007, to November, 2009. She began her career as an entertainment reporter for MTN in Winnipeg, Canada. She graduated from Law School at the University of London....

 and Bob Oschack
Bob Oschack
Bob Oschack is a comedian from Germantown, Tennessee. He currently lives in Orlando, Florida and was as a reporter for NBC's iVillage Live.Before the program was revamped as In the Loop with iVillage and moved to Chicago, he was the only reporter on the original show that did his segment inside...

. All five relatively unknown hosts were removed from the program when it was relaunched.

On February 18, 2008, NBC officially confirmed that the series had been cancelled. Production of the series continued until March 21, 2008, followed by a week of rebroadcasts; the final original episode was reaired on March 28, 2008.
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