Hulman & Company is a private, family-owned, company founded in 1850 by Francis Hulman as a wholesale grocery, tobacco, and liquor store in Terre Haute, Indiana

Terre Haute, Indiana

Terre Haute is a city and the county seat of Vigo County, Indiana, United States, near the state's western border with Illinois. As of the 2010 census, the city had a total population of 60,785 and its metropolitan area had a population of 170,943. The city is the county seat of Vigo County and...

. http://www.answers.com/topic/hulman-company Throughout the early half of the 20th century, Hulman & Co. became nationally known for its Clabber Girl

Clabber Girl

Clabber Girl is a brand of baking powder, baking soda and corn starch popular in the United States, manufactured by Hulman & Co., which also owns and operates the Indianapolis Motor Speedway and Indy Racing League. The Clabber Girl name brand comes from the word clabber which means clabbered milk...

 baking powder

Baking powder

Baking powder is a dry chemical leavening agent used to increase the volume and lighten the texture of baked goods such as muffins, cakes, scones and American-style biscuits. Baking powder works by releasing carbon dioxide gas into a batter or dough through an acid-base reaction, causing bubbles in...

 which it began producing in 1899. In 1945, the company purchased the Indianapolis Motor Speedway

Indianapolis Motor Speedway

The Indianapolis Motor Speedway, located in Speedway, Indiana in the United States, is the home of the Indianapolis 500-Mile Race and the Brickyard 400....

, in what many thought was an unusual investment for a company with a rich history in the food and beverage industry.

External links

• Clabber Girl
• Indianapolis Motor Speedway
• IndyCar