Hart Blanton
Encyclopedia
Hart Blanton is an American social psychologist. He is now professor of psychology
Psychology
Psychology is the study of the mind and behavior. Its immediate goal is to understand individuals and groups by both establishing general principles and researching specific cases. For many, the ultimate goal of psychology is to benefit society...

 at University of Connecticut
University of Connecticut
The admission rate to the University of Connecticut is about 50% and has been steadily decreasing, with about 28,000 prospective students applying for admission to the freshman class in recent years. Approximately 40,000 prospective students tour the main campus in Storrs annually...

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Research

Blanton known for his contributions to the field of social comparison, social influence
Social influence
Social influence occurs when an individual's thoughts, feelings or actions are affected by other people. Social influence takes many forms and can be seen in conformity, socialization, peer pressure, obedience, leadership, persuasion, sales, and marketing...

 and has also conducted research on implicit attitudes. He recognized for his work on Deviance Regulation Theory and psychometric analysis of the Implicit Association Test
Implicit Association Test
The Implicit Association Test is a measure within social psychology designed to detect the strength of a person's automatic association between mental representations of objects in memory. The IAT was introduced in the scientific literature in 1998 by Anthony Greenwald, Debbie McGee, and Jordan...

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External links

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