Go Fug Yourself
Encyclopedia
Creators
The authors and owners of the blog are Jessica Morgan and Heather Cocks, who met when they were working as recappers for the website Television Without Pity, then known as Mighty Big TV. Morgan and Cocks initially created the site as a diversion for themselves and their friends, but it quickly became popular and well known.Content of site
The "Fug Girls", as they are known, use their weblog to ridicule and satirize a variety of fashion disasters, whether by established stars or by starlets. Among the celebrities frequently appearing in the blog are Maggie GyllenhaalMaggie Gyllenhaal
Margaret Ruth "Maggie" Gyllenhaal born November 16, 1977) is an American actress. She is the daughter of director Stephen Gyllenhaal and screenwriter Naomi Foner Gyllenhaal and the older sister of actor Jake Gyllenhaal. She made her screen debut when she began to appear in her father's films...
, Courtney Love
Courtney Love
Courtney Michelle Love is an American rock musician. Love is the lead vocalist, lyricist, and rhythm guitarist for alternative rock band Hole, which she formed in 1989, and is an actress who has moved from bit parts in Alex Cox films to significant and acclaimed roles in The People vs...
, Kevin Federline
Kevin Federline
Kevin Earl Federline is an American dancer, rapper, fashion model, and actor. Previously engaged to actress Shar Jackson, Federline is best known for his two-year marriage to pop singer Britney Spears...
, Bai Ling
Bai Ling
Bai Ling is a Chinese actress known for her work in films such as The Crow, Red Corner and Wild Wild West, and in TV series such as Entourage and Lost. In 2011 she appeared in the fifth season of the VH1 reality television series Celebrity Rehab with Dr...
, Paris Hilton
Paris Hilton
Paris Whitney Hilton is an American businesswoman, heiress, and socialite. She is a great-granddaughter of Conrad Hilton . Hilton is known for her controversial participation in a sex tape in 2003, and appearance on the television series The Simple Life alongside fellow socialite and childhood...
, Lindsay Lohan
Lindsay Lohan
Lindsay Lohan is an American actress, pop singer and model. She began her career as a child fashion model before making her motion picture debut in Disney's 1998 remake of The Parent Trap at the age of 11...
, Bobby Trendy
Bobby Trendy
Bobby Trendy is an interior decorator, designer and television personality. He first achieved notoriety as a series regular on The Anna Nicole Show.-Early life and career:...
, Courtney Peldon
Courtney Peldon
Courtney Peldon is an American television and film actress.-Personal life:Peldon was born in New York City, New York. Her younger sister Ashley Peldon is also an actress...
, and Ashley Peldon
Ashley Peldon
Ashley Peldon is an American television and film actress.-Early life and career:Peldon was born in New York City, New York. Along with her sister Courtney, she worked as a child actor....
. Additionally, the blog regularly features the questionable style choices of celebrities who are often lauded as fashion icons in the mainstream media, such as Sienna Miller
Sienna Miller
Sienna Rose Diana Miller is a British-American actress, model, and fashion designer, best known for her roles in Layer Cake, Alfie, Factory Girl, The Edge of Love and G.I. Joe: The Rise of Cobra. In 2007, the London Film Criticsnamed her British Actress of the Year for Interview...
, Chloë Sevigny
Chloë Sevigny
Chloë Stevens Sevigny is an American film actress, fashion designer and former model. Sevigny gained reputation for her eclectic fashion sense and developed a broad career in the fashion industry in the mid 1990s, both for modeling and for her work at New York's Sassy magazine, which labeled her...
, and Mary-Kate Olsen
Mary-Kate Olsen
Mary-Kate Olsen is an American actress, producer, author and fashion designer. She made her career debut in 1987 alongside her twin sister Ashley Olsen in the television series Full House...
.
The authors' use of the word "Fug" is discussed at length in the Go Fug Yourself FAQ. They sum it up by stating that "Fugly ... is a self-inflicted state, and no one seems to excel at dwelling in the depths of fug quite like pretty people with money to spare and little sense of how to spend it." Commonly, "fugly" is believed to be a combination of the words "fucking ugly", although the authors claim it is a combination of "fantastically ugly."
Fug Madness
Each March, in an homage to the NCAA "March Madness" ChampionshipNCAA Men's Division I Basketball Championship
The NCAA Men's Division I Basketball Championship is a single-elimination tournament held each spring in the United States, featuring 68 college basketball teams, to determine the national championship in the top tier of college basketball...
, Morgan and Cocks present a tournament featuring those celebrities deemed to have made the worst fashion faux pas in the previous calendar year. Each match-up is presented as a poll in which readers can vote on which celebrity has made "fuglier" fashion choices. The inaugural 2008 tournament was won by Bai Ling
Bai Ling
Bai Ling is a Chinese actress known for her work in films such as The Crow, Red Corner and Wild Wild West, and in TV series such as Entourage and Lost. In 2011 she appeared in the fifth season of the VH1 reality television series Celebrity Rehab with Dr...
, who defeated Victoria Beckham
Victoria Beckham
Victoria Caroline Beckham is an English singer-songwriter, dancer, model, actress, fashion designer and businesswoman. In the late 1990s, Beckham rose to fame with the all-female pop group Spice Girls and was dubbed Posh Spice by the July 1996 issue of the British pop music magazine Top of the Pops...
in the final match. In 2009, Aubrey O'Day
Aubrey O'Day
Aubrey Morgan O'Day is an American singer, actress, fashion designer, television personality, and former member of the girl group Danity Kane...
defeated Tilda Swinton
Tilda Swinton
Katherine Mathilda "Tilda" Swinton is a British actress known for both arthouse and mainstream films. She has appeared in a number of films including The Curious Case of Benjamin Button, Burn After Reading, The Beach, We Need to Talk About Kevin and was nominated for a Golden Globe for her...
in the ultimate match. In 2010, Amber Rose defeated Rihanna
Rihanna
Robyn Rihanna Fenty , better known as simply Rihanna, is a Barbadian recording artist. Born in Saint Michael, Barbados, Rihanna moved to the United States at the age of 16 to pursue a recording career under the guidance of record producer Evan Rogers...
in the final match. In 2011, Taylor Momsen
Taylor Momsen
Taylor Michel Momsen is an American actress, musician and model who portrays the character of Jenny Humphrey on the CW television series Gossip Girl and portrayed the role of Cindy Lou Who in How the Grinch Stole Christmas, and fronts the rock band The Pretty Reckless.-Early life and career:Taylor...
defeated Mischa Barton
Mischa Barton
Mischa Anne Marsden Barton is a British-American fashion model, film, television, and stage actress, best known for her role as Marissa Cooper in the American television series The O.C..-Early life:...
.
The Fug Awards
Morgan and Cocks co-authored The Fug Awards, which features a number of "honors" offered to the worst offenders in celebrity fashion, along with commentary similar to that found on the site. The book was released on February 6, 2008.Spoiled, and other Young Adult novels
Morgan and Cocks co-authored Spoiled, a young adult novel about what happens when a Midwestern girl learns that her father is actually the most famous movie star in the world, and goes to live with him and her half-sister in Los Angeles. The book was published by Poppy (an imprint of Little, Brown) on June 1, 2011. The book's follow-up, Messy, is due to be published in 2012.Media
Go Fug Yourself was named one of Entertainment WeeklyEntertainment Weekly
Entertainment Weekly is an American magazine, published by the Time division of Time Warner, that covers film, television, music, broadway theatre, books and popular culture...
s 25 favorite entertainment sites in its June 23, 2006 issue. In 2005 it was named one of the 50 Coolest Websites by Time magazine and one of the Top 100 Best Things of the Year by CBC
Canadian Broadcasting Corporation
The Canadian Broadcasting Corporation, commonly known as CBC and officially as CBC/Radio-Canada, is a Canadian crown corporation that serves as the national public radio and television broadcaster...
. It was named one of the 50 Most Powerful Blogs by The Guardian
The Guardian
The Guardian, formerly known as The Manchester Guardian , is a British national daily newspaper in the Berliner format...
in March 2008. It has also been mentioned in Vanity Fair
Vanity Fair (magazine)
Vanity Fair is a magazine of pop culture, fashion, and current affairs published by Condé Nast. The present Vanity Fair has been published since 1983 and there have been editions for four European countries as well as the U.S. edition. This revived the title which had ceased publication in 1935...
, Elle
Elle (magazine)
Elle is a worldwide magazine of French origin that focuses on women's fashion, beauty, health, and entertainment. Elle is also the world's largest fashion magazine. It was founded by Pierre Lazareff and his wife Hélène Gordon in 1945. The title, in French, means "she".-History:Elle was founded in...
, Business Week Online, Harper's Bazaar
Harper's Bazaar
Harper’s Bazaar is an American fashion magazine, first published in 1867. Harper’s Bazaar is published by Hearst and, as a magazine, considers itself to be the style resource for “women who are the first to buy the best, from casual to couture.”...
, the Chicago Tribune
Chicago Tribune
The Chicago Tribune is a major daily newspaper based in Chicago, Illinois, and the flagship publication of the Tribune Company. Formerly self-styled as the "World's Greatest Newspaper" , it remains the most read daily newspaper of the Chicago metropolitan area and the Great Lakes region and is...
, and Newsweek
Newsweek
Newsweek is an American weekly news magazine published in New York City. It is distributed throughout the United States and internationally. It is the second-largest news weekly magazine in the U.S., having trailed Time in circulation and advertising revenue for most of its existence...
, among others.http://gofugyourself.typepad.com/presskit/ The authors also blog regularly as "The Fug Girls" in New York Magazine.