Globalcell Mobile was a mobile virtual network operator

Mobile virtual network operator

A mobile virtual network operator is a company that provides mobile phone services but does not have its own licensed frequency allocation of radio spectrum, nor does it necessarily have all of the infrastructure required to provide mobile telephone service...

 (MVNO) was based in the UK

United Kingdom

The United Kingdom of Great Britain and Northern IrelandIn the United Kingdom and Dependencies, other languages have been officially recognised as legitimate autochthonous languages under the European Charter for Regional or Minority Languages...

 and was established in late 2008.

The service offered customers a SIM-only pre-paid service with all customer interaction conducted in the customers' native language, which includes Polish

Polish language

Polish is a language of the Lechitic subgroup of West Slavic languages, used throughout Poland and by Polish minorities in other countries...

, Russian

Russian language

Russian is a Slavic language used primarily in Russia, Belarus, Uzbekistan, Kazakhstan, Tajikistan and Kyrgyzstan. It is an unofficial but widely spoken language in Ukraine, Moldova, Latvia, Turkmenistan and Estonia and, to a lesser extent, the other countries that were once constituent republics...

, Lithuanian

Lithuanian language

Lithuanian is the official state language of Lithuania and is recognized as one of the official languages of the European Union. There are about 2.96 million native Lithuanian speakers in Lithuania and about 170,000 abroad. Lithuanian is a Baltic language, closely related to Latvian, although they...

, Slovak

Slovak language

Slovak , is an Indo-European language that belongs to the West Slavic languages .Slovak is the official language of Slovakia, where it is spoken by 5 million people...

 and English

English language

English is a West Germanic language that arose in the Anglo-Saxon kingdoms of England and spread into what was to become south-east Scotland under the influence of the Anglian medieval kingdom of Northumbria...

.

Their customer base were predominantly eastern Europe

Eastern Europe

Eastern Europe is the eastern part of Europe. The term has widely disparate geopolitical, geographical, cultural and socioeconomic readings, which makes it highly context-dependent and even volatile, and there are "almost as many definitions of Eastern Europe as there are scholars of the region"...

ans living in the UK but also cater for the UK’s immigrant and ethnic population that are looking to call internationally.

Globalcell mobile offered an alternative to calling card

Calling card

Calling card may refer to:* Visiting card, a card originally used socially to signify a visit made to a house if the occupant were absent, or as an introduction for oneself; the precursor to the modern business card...

s, dual SIM cards and access numbers. The pre-paid SIM not only offered competitive rates to call internationally and low cost rates within the UK for Pay as you go

Pay as you go

Pay as you go may refer to:*PAUG, a structured financial product*"Pay as you go" or "Pay & Go", a general term for the concept of a prepaid mobile phone....

 customers not wanting to be tied down by a mobile phone

Mobile phone

A mobile phone is a device which can make and receive telephone calls over a radio link whilst moving around a wide geographic area. It does so by connecting to a cellular network provided by a mobile network operator...

contract.

They are able to do this due to buying capacity in bulk from a much larger UK network.

GloballCell (UK) ceased trading as of 28 November 2010.