Global Max Radio
Encyclopedia
Global Max Radio is a former Metro Manila FM
radio station
and is a current Internet radio
station owned by Nelson Capulso. The main format is Dance music
. This was previously heard on DWKX from June 2007 to August 2010. The station premiered on October 1, 2010.
, rebranded the former Heart 1035 FM back into the contemporary hit radio format similar to its former flagship/sister station Magic 89.9. The new sound of 103.5 MHz presented a new format that sounds more mature akin to adult contemporary. The music covers both old and new hits with a new station name: 103.5 (initially read on air as one-oh-three and-a-half) MAX FM. Its slogan is "In Tune with Manila".
In mid-2009, the station's sound shifted to a predominantly dance format, with new slogans "Move To It!" and "Manila's Leading Dance Source," introduced to emphasize as such. DWKX's flip to Dance puts them in competition with DZUR
, whose direction focuses mostly on pure underground club product, as opposed to DWKX's straight-ahead broader approach. In addition, DWKX also becomes the first fully licensed commercial Dance radio outlet to cover Metro Manila since the demise of 89 DMZ, whose frequency is currently occupied by DWKX's Rhythmic contemporary
sister station Wave 891.
On June 19, 2010, right on the third anniversary of the station, and prior to that, it underwent some minor changes, among others the line-up of DJs and their shows, the revision of how they identify themselves on-air (they dropped the "one-oh-three and-a-half Max FM" in favor of "one-oh-three point five Max FM", as the former is said to be not that much suitable for radio), and the dropping of some of its long-running local programs and foreign syndicated dance programs.
On August 5, 2010, the jocks of Maxville made their final broadcast to give thanks to their listeners.
FM broadcasting
FM broadcasting is a broadcasting technology pioneered by Edwin Howard Armstrong which uses frequency modulation to provide high-fidelity sound over broadcast radio. The term "FM band" describes the "frequency band in which FM is used for broadcasting"...
radio station
Radio station
Radio broadcasting is a one-way wireless transmission over radio waves intended to reach a wide audience. Stations can be linked in radio networks to broadcast a common radio format, either in broadcast syndication or simulcast or both...
and is a current Internet radio
Internet radio
Internet radio is an audio service transmitted via the Internet...
station owned by Nelson Capulso. The main format is Dance music
Dance music
Dance music is music composed specifically to facilitate or accompany dancing. It can be either a whole musical piece or part of a larger musical arrangement...
. This was previously heard on DWKX from June 2007 to August 2010. The station premiered on October 1, 2010.
On terrestrial radio
Max FM began broadcasting on June 19, 2007 when the brand's previous owners, Advanced Media Broadcasting SystemAdvanced Media Broadcasting System
Advanced Media Broadcasting System, Inc. is a broadcasting company operating in Pasig, Philippines. It is a member of The Radio Partners, Inc.-AMBS radio stations:...
, rebranded the former Heart 1035 FM back into the contemporary hit radio format similar to its former flagship/sister station Magic 89.9. The new sound of 103.5 MHz presented a new format that sounds more mature akin to adult contemporary. The music covers both old and new hits with a new station name: 103.5 (initially read on air as one-oh-three and-a-half) MAX FM. Its slogan is "In Tune with Manila".
In mid-2009, the station's sound shifted to a predominantly dance format, with new slogans "Move To It!" and "Manila's Leading Dance Source," introduced to emphasize as such. DWKX's flip to Dance puts them in competition with DZUR
DZUR
DZUR, operating as 107.9 U Radio, is a low power FM radio station owned and operated by Brainstone Broadcasting Inc. in the Philippines. The station's studio is in Pasig City and its transmitter site is located in Tagaytay City, Cavite....
, whose direction focuses mostly on pure underground club product, as opposed to DWKX's straight-ahead broader approach. In addition, DWKX also becomes the first fully licensed commercial Dance radio outlet to cover Metro Manila since the demise of 89 DMZ, whose frequency is currently occupied by DWKX's Rhythmic contemporary
Rhythmic Contemporary
Rhythmic contemporary, also known as rhythmic top 40, rhythmic contemporary hit radio or rhythmic crossover, is a music radio format that includes a mix of EDM, upbeat rhythmic pop, hip-hop and R&B hits. Rhythmic contemporary rarely uses rock music or country music in its airplay, but it may...
sister station Wave 891.
On June 19, 2010, right on the third anniversary of the station, and prior to that, it underwent some minor changes, among others the line-up of DJs and their shows, the revision of how they identify themselves on-air (they dropped the "one-oh-three and-a-half Max FM" in favor of "one-oh-three point five Max FM", as the former is said to be not that much suitable for radio), and the dropping of some of its long-running local programs and foreign syndicated dance programs.
On August 5, 2010, the jocks of Maxville made their final broadcast to give thanks to their listeners.
On Internet radio
On September 17, 2010, Max FM resurfaced as Global Max Radio, broadcasting non-stop online. On October 1, 2010, it launched its programs. Most of the old programming of Max FM is to be carried over to Global Max Radio.Programs
- Quarter Attack
- Club Max Classics
- Discoteria with abt.DJs
- Party on Weekends
- The Bass Hour
- Global Dance SessionGlobal Dance SessionGlobal Dance Session is an international-syndicated upfront dance music radio show that is aired across the world on FM on a weekly basis. It's mixed and presented by Brian Cheetham and incorporates a weekly guest mix by the biggest names in Dance exclusively for 'Global Dance Session'.It is...
- Tunog Kalye
- Fish Don't Dance
- Radio Noise
- Dirty Dancing