Frankly, my dear, I don't give a damn
Encyclopedia
"Frankly, my dear, I don't give a damn" is a catchphrase from the 1939 film Gone with the Wind
Gone with the Wind (film)
Gone with the Wind is a 1939 American historical epic film adapted from Margaret Mitchell's Pulitzer-winning 1936 novel of the same name. It was produced by David O. Selznick and directed by Victor Fleming from a screenplay by Sidney Howard...

starring Clark Gable
Clark Gable
William Clark Gable , known as Clark Gable, was an American film actor most famous for his role as Rhett Butler in the 1939 Civil War epic film Gone with the Wind, in which he starred with Vivien Leigh...

 and Vivien Leigh
Vivien Leigh
Vivien Leigh, Lady Olivier was an English actress. She won the Best Actress Academy Award for her portrayal of Blanche DuBois in A Streetcar Named Desire , a role she also played on stage in London's West End, as well as for her portrayal of the southern belle Scarlett O'Hara, alongside Clark...

.

It was spoken by Gable, as Rhett Butler
Rhett Butler
Rhett Butler is a fictional character and one of the main protagonists of Gone with the Wind by Margaret Mitchell.-Role:In the beginning of the novel, we first meet Rhett at the Twelve Oaks Plantation barbecue, the home of John Wilkes and his son Ashley and daughters Honey and India Wilkes...

, in his last words to Scarlett O'Hara
Scarlett O'Hara
Scarlett O' Hara is the protagonist in Margaret Mitchell's 1936 novel Gone with the Wind and in the later film of the same name...

. It occurs at the end of the film when Scarlett asks Rhett, "Where shall I go? What shall I do?" when he leaves her. The line is memorable not only because it contains profanity
Profanity
Profanity is a show of disrespect, or a desecration or debasement of someone or something. Profanity can take the form of words, expressions, gestures, or other social behaviors that are socially constructed or interpreted as insulting, rude, vulgar, obscene, desecrating, or other forms.The...

 (which was generally not allowed in films of that time period), but because it demonstrates that Rhett has finally given up on Scarlett and no longer cares what happens to her.

This quotation was voted the number one movie line
AFI's 100 Years... 100 Movie Quotes
Part of the AFI 100 Years... series, AFI's 100 Years... 100 Movie Quotes is a list of the top 100 movie quotations in American cinema. The American Film Institute revealed the list on June 21, 2005, in a three-hour television program on CBS...

 of all time by the American Film Institute
American Film Institute
The American Film Institute is an independent non-profit organization created by the National Endowment for the Arts, which was established in 1967 when President Lyndon B. Johnson signed the National Foundation on the Arts and the Humanities Act...

 2005.

In the novel Gone with the Wind
Gone with the Wind
The slaves depicted in Gone with the Wind are primarily loyal house servants, such as Mammy, Pork and Uncle Peter, and these slaves stay on with their masters even after the Emancipation Proclamation of 1863 sets them free...

, Rhett does not say "Frankly," but simply "My dear, I don't give a damn." The context is also different; he is speaking quietly to Scarlett in a room, not storming dramatically out of the house.

Production code conflict

Prior to the film's release, censors objected to the use of the word "damn" in the film, a word that had been prohibited by the 1930 Motion Picture Association
Motion Picture Association of America
The Motion Picture Association of America, Inc. , originally the Motion Picture Producers and Distributors of America , was founded in 1922 and is designed to advance the business interests of its members...

's Production Code
Production Code
The Motion Picture Production Code was the set of industry moral censorship guidelines that governed the production of the vast majority of United States motion pictures released by major studios from 1930 to 1968. It is also popularly known as the Hays Code, after Hollywood's chief censor of the...

 that was first enforced in July 1934. However, before 1930 the word "damn" had been relatively common in films. Although legend persists that the Hays Office
Production Code
The Motion Picture Production Code was the set of industry moral censorship guidelines that governed the production of the vast majority of United States motion pictures released by major studios from 1930 to 1968. It is also popularly known as the Hays Code, after Hollywood's chief censor of the...

 fined producer David O. Selznick
David O. Selznick
David O. Selznick was an American film producer. He is best known for having produced Gone with the Wind and Rebecca , both of which earned him an Oscar for Best Picture.-Early years:...

 $5,000 for using the word "damn," in fact the MPA board passed an amendment to the Production Code on November 1, 1939, a month and a half before the film's release, that forbade use of the words "hell" or "damn" except when their use "shall be essential and required for portrayal, in proper historical context, of any scene or dialogue based upon historical fact or folklore … or a quotation from a literary work, provided that no such use shall be permitted which is intrinsically objectionable or offends good taste." With that amendment, the Production Code Administration had no further objection to Rhett's closing line.

It is actually the second use of "damn" in the film. The term "damn Yankee
Yankee
The term Yankee has several interrelated and often pejorative meanings, usually referring to people originating in the northeastern United States, or still more narrowly New England, where application of the term is largely restricted to descendants of the English settlers of the region.The...

s" is heard in the parlor scene at Twelve Oaks
Twelve Oaks
In Margaret Mitchell's novel Gone with the Wind, Twelve Oaks is the plantation of the Wilkes family in Clayton County, Georgia named for the twelve great oak trees that surround the family mansion in an almost perfect circle, a "beautiful white-columned house that crowned the hill like a Greek...

.

External links

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