Fourth And Broadway Records
Encyclopedia
4th & B'way Records was a US
United States
The United States of America is a federal constitutional republic comprising fifty states and a federal district...

-based subsidiary of Island Records
Island Records
Island Records is a record label that was founded by Chris Blackwell in Jamaica. It was based in the United Kingdom for many years and is now owned by Universal Music Group...

 that specialized in street-oriented music such as hip-hop. Established in 1984, it was the flagship label of the Island Trading Company, the independent-distribution parent company of Island's other record label
Record label
In the music industry, a record label is a brand and a trademark associated with the marketing of music recordings and music videos. Most commonly, a record label is the company that manages such brands and trademarks, coordinates the production, manufacture, distribution, marketing and promotion,...

s that operated in the US. However, 4th & B'way was not distributed through major-label channels—the flagship Island label was distributed by Atlantic Records
Atlantic Records
Atlantic Records is an American record label best known for its many recordings of rhythm and blues, rock and roll, and jazz...

 at that time—until the label and distribution company were acquired by PolyGram Records in 1989, when Island Trading became a unit of PolyGram Group Distribution and was renamed Independent Label Sales (ILS)
Fontana Distribution
Fontana Distribution is a subsidiary of Universal Music Group that was launched in 2004, which deals in distribution, as well as in a range of sales, marketing, and back office support services, for a diverse roster of independent record labels and their artists. The company takes its name and logo...

. It was also one of several US-based Island labels that were named after nearby New York City
New York City
New York is the most populous city in the United States and the center of the New York Metropolitan Area, one of the most populous metropolitan areas in the world. New York exerts a significant impact upon global commerce, finance, media, art, fashion, research, technology, education, and...

 streets when Island's US headquarters were located at 14 East 4th Street in Manhattan
Manhattan
Manhattan is the oldest and the most densely populated of the five boroughs of New York City. Located primarily on the island of Manhattan at the mouth of the Hudson River, the boundaries of the borough are identical to those of New York County, an original county of the state of New York...

, the same building that held the legendary Greenwich Village
Greenwich Village
Greenwich Village, , , , .in New York often simply called "the Village", is a largely residential neighborhood on the west side of Lower Manhattan in New York City. A large majority of the district is home to upper middle class families...

 branch of Tower Records
Tower Records
Tower Records was a retail music chain that was based in Sacramento, California. It currently exists as an international franchise and an online music store....

, and also nearby at 400 Lafayette Street. When Island moved its headquarters to the Worldwide Plaza Building at 825 8th Avenue in 1995, where PolyGram's US headquarters were also located, the empty 4th Street offices became the headquarters of V2 Records
V2 Records
V2 Records is a record label that is owned by Universal Music Group as of October 2007. The label was founded in 1996 by Richard Branson, five years after he sold Virgin Records to EMI....

.

In the UK, Fourth and Broadway was established in 1992, and it had a different roster than its American version, although it did release titles from its American cousin and vice versa. 4th & B'way was shut down in 1998, shortly after Chris Blackwell
Chris Blackwell
Christopher Percy Gordon "Chris" Blackwell is a British record producer and businessman, who was the founder of Island Records, acknowledged as the most successful and groundbreaking independent record company in history. Blackwell has been a music industry mogul for over fifty years...

 left Island Records, and before the merger of the PolyGram and MCA label families that became Universal Music Group
Universal Music Group
Universal Music Group is an American music group, the largest of the "big four" record companies by its commanding market share and its multitude of global operations...

. 4th & B'way's remaining hip hop artists would be transferred to Def Jam Recordings
Def Jam Recordings
Def Jam Recordings is an American record label, focused primarily on hip hop and urban music, owned by Universal Music Group, and operates as a part of The Island Def Jam Motown Music Group...

.

"Pump up the Volume
Pump up the Volume (song)
"Pump Up the Volume" is a song and the only single by British recording act MARRS. It was a number-one hit in many countries and is generally regarded as a significant milestone in the development of British house music and music sampling....

" by MARRS
MARRS
MARRS was a 1987 one-off recording act formed by the groups A.R. Kane and Colourbox which only released one commercial disc...

 was distributed by 4th & B'way in the US. Other notable artists included Eric B and Rakim and Noel.

See also

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